Shanghai’s “Gateway to the Yangtze River” received 788,000 tourists, and even more people stayed! This "May Day", there will be abortions
In Dongping National Forest Park, stroll among the red flowers and green grass, and breathe in the fresh natural breeze; in Chongming Three Islands, stop to admire the sea of roses and feel the romantic atmosphere; "touch" history in the red scenic spots and receive spiritual baptism... The "May Day" that just passed "During the holidays, Chongming's scenic spots and attractions received a large flow of tourists. From May 1 to May 5, a total of 788,000 tourists were received, generating tourism revenue of 260 million yuan.
As various scenic spots enrich the supply of activities and accelerate product updates and upgrades, Chongming not only has heavy traffic during the holidays, but also more and more people come to enjoy the beautiful countryside and leisurely life in the countryside. According to statistics, during the May Day holiday, 27 A-level scenic spots in the region received a total of 322,800 tourists, a year-on-year increase of 19.67%.
As the venue for the 10th China Flower Expo, Chongming is the first choice for many citizens and tourists to enjoy flowers. At present, roses are blooming on the three islands of Chongming, from Hengsha Island in the east to Luhua Town in the west. The sea of flowers is intertwined with deep and shallow flowers, and the fragrance is fragrant, attracting many citizens and tourists. People may stroll among the flowers and take intimate photos with roses; they may hold baskets and pick fresh flowers; or they may participate in handicraft activities and experience the immersive DIY fun.
During the "May Day" period, the 2024 Chongming Flower Festival also reached its climax. More than 600 species and 3 million flowers in Dongping National Forest Park, the main venue, began to bloom one after another and entered their peak flowering period. Ms. Shen from Luoyang, Henan Province, came to the park for the third time in order to see the beautiful scenery of the wisteria corridor. She said, "This time I finally witnessed the most beautiful state of the sea of wisteria flowers. It's not in vain for me to come more often." Admire the blooming flowers, see the green grass and green water, set up a tent by the forest, have an encounter with the sika deer, and take photos The scene of peacocks flying... Tourists feel the spring scenery of ecological Chongming in the Dongping National Forest Park Scenic Area.
During the holidays, new scenes, new business formats, and new ways to play “tourism” continue to emerge. Dongtan Wetland Park’s “May Day Awakening Spring Market” focuses on displaying Chongming homespun cloth, old liquor, bird whistles and other intangible cultural heritage items. The “big star” in the park, the alligator, also attracts many fans. The two-day and one-night study tour sponsored by Jiangnan Shipbuilding, "Seeing Ships in Jiangnan", is very popular among parents and families, allowing children to inspire patriotic enthusiasm while learning about the important weapons of a great country. Many parents also brought their children to the Shanghai Lei Feng Memorial Hall, a red attraction in the Qianwei Village Scenic Area of Shanghai Flower Island. During the tour, they learned about the power of role models, inherited the red spirit, and cultivated feelings for their family and country.
What are the new tricks of Chongming’s “May 5th Shopping Festival”? The reporter learned that key business districts in Chongming have launched activities such as the Home Decoration Festival and the Summer Clothing Festival, showing full sincerity to create a one-stop fashionable and trendy life of eating, drinking, playing, having fun and shopping.
"The arrival of large passenger flows has driven steady improvement in holiday consumption." said the person in charge of Chongming Wanda Plaza. During the holidays, the parking lot on the north side of Wanda Plaza reopened regularly to cope with the heavy passenger flow, and it was full within a short time. Mr. Chen, a citizen who came here to buy home appliances, said, "I want to buy some new home appliances at home. In addition to the activities in the mall, there is also the government's green smart home appliance consumption subsidy policy, which is equivalent to a 10% discount, which is quite cost-effective."
The “one town, one product” consumption promotion activities in various towns also contributed to the vitality of the “May Day” consumer market. In Miao Town, the "Tesco Le Tour 'Temple' is Unspeakable" consumption promotion activity connects experiential consumption scenarios such as the Miao Town direct procurement center, forest selection coffee, catering and camping hot pot, allowing consumers to purchase premium products from the China International Expo, "The light of domestic products". Gangyan Town's "Blooming Flowers and Blooming Life" consumption promotion activities are also exciting, guiding citizens and tourists to enter the Hexing Industrial Park to enjoy flowers, taste delicious food, stay in B&Bs, and visit villages. The first Chongming Haowu flagship store located in Changxing Island Country Park is also very busy during the holidays. With the increase in passenger flow, various Chongming specialties have experienced a sales boom. Homemade cultural and creative products and Chongming old liquor are exquisite in appearance and suitable as souvenirs, and are particularly popular.
A number of "big distributions" of benefits to benefit the people have fueled tourists' enthusiasm for cultural tourism consumption. The "Youzai Chongming" WeChat official account, "Chongming Medao" mall, Lvyoujia applet and other platforms launched the "Flowers come to Yingzhou in spring as promised" instant discount coupons for cultural tourism consumption, "66 yuan flower coupons", and B&B accommodation consumption Discount coupons, etc., allow citizens and tourists to enjoy benefits. Various cultural and tourism companies have also actively responded to the "May 5" Shopping Festival and organized a series of consumption promotion activities to meet the diverse, personalized and quality needs of citizens and tourists, so that everyone can come and return happily.