With more than 20 real estate companies and nearly 10 intermediaries participating in the first batch, Shanghai launched the "old for new" campaign for commercial housing.

Release time:May 03, 2024 05:17 AM

Actively responding to the fifth “May 5th Shopping Festival”, Shanghai joined the “old-for-new” queue of commercial housing. On May 3, the Shanghai Real Estate Industry Association and the Shanghai Real Estate Brokerage Industry Association jointly launched a "trade-in" activity for commercial housing in Shanghai. The "old-for-new" model will be used to facilitate residents to replace their housing and better support residents' reasonable housing needs. Gradient housing demand.

Commercial housing "trade-in" is mainly targeted at home buyers who plan to sell second-hand housing and buy a new one. House-purchasing residents first reach an intention to purchase a new house with a real estate development company, and then the real estate agency will prioritize the transaction of their old house. After the old house is successfully sold, the new house transaction is completed as agreed.

The first batch of more than 20 real estate development companies and nearly 10 real estate brokerage institutions participated in the initiative. The first batch of more than 30 projects participating in the initiative are mainly distributed in Jiading, Songjiang, Qingpu, Fengxian, Lingang and other areas.

Jiang Weiru, secretary-general of the Shanghai Real Estate Industry Association, and Chen Liang, secretary-general of the Shanghai Real Estate Brokerage Industry Association, introduced that real estate development companies participating in the "old-for-new" activity promise that if the old house is not successfully sold within a certain period of time, the residents who purchased the house can unconditionally "return" "House refunds"; real estate brokerage agencies promise to "promote and sell priority homes across the city" to residents who buy homes.

During the event, the Shanghai Real Estate Industry Association proposed that real estate development companies increase their discounts and provide corresponding discounts for residents who "trade-in old for new"; the Shanghai Real Estate Brokerage Industry Association advocated real estate brokerage agencies to provide exclusive preferential services for residents who "trade-in old for new." At the same time, in order to provide more choices and guarantees for residents buying houses, this "old-for-new" activity will provide professional services to all parties through relevant platforms, including providing temporary custody of funds and other convenient services for residents who have reached the intention of purchasing new houses, and providing development companies with Provide big data services with brokerage agencies, etc.

This "old-for-new" activity is based on the existing measures of some real estate development companies and brokerage agencies to further expand the scope of participation, increase service items, standardize service processes, and improve service efficiency. The Shanghai Real Estate Industry Association and the Shanghai Real Estate Brokerage Industry Association hope that more development companies and brokerage agencies will participate to jointly provide better services for "old-for-new" residents.


With more than 20 real estate companies and nearly 10 intermediaries participating in the first batch, Shanghai launched the "old for new" campaign for commercial housing.
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