Leading the new trend of healthy edible oil, Standard Oils and Grains appeared at the 20th Fujian Grain Fair
From June 18 to June 20, the 20th Fujian Food Production and Marketing Cooperation Fair, hosted by the Fujian Provincial Development and Reform Commission and the Grain and Storage Bureau, opened in Fuzhou. In order to build a production and marketing platform, consolidate production and marketing advantages, showcase Jiangsu Province's high-quality grain and oil products, and enhance brand influence, at the invitation of the Jiangsu Grain Industry Association, Testa, as a representative of excellent grain and oil companies, actively participated with its star edible oil brand Doli, and demonstrated its leading, excellent and innovative brand image with high-quality products, and actively carried out production and marketing docking exchanges, striving for progress and breakthroughs.
At this grain fair, the main oil products of Jiahe Duoli, sunflower seed oil and fragrant sunflower seed oil, were unveiled. The quality of Jiahe grain and oil products and the technical achievements and health concepts they contain have received high attention and recognition from the industry leaders, experts, exhibitors, consumers, etc. At the conference, Sun Yan, the second-level inspector of the Jiangsu Provincial Bureau of Grain and Material Reserves, came to the Jiahe grain and oil booth to investigate the promotion of related edible oil products. Yuan Jing, senior director of the public affairs department of Jiahe Investment Co., Ltd., introduced the relevant situation as a representative of Jiahe. After the introduction, Sun Yan fully affirmed the contributions made by Jiahe Group in product innovation and development, quality assurance certification, and the field of healthy edible oil in recent years.
As a food company closely related to people's daily life, since the first bottle of Doli sunflower oil was launched in 2003, Jiahe has always adhered to the business philosophy of "Chinese taste, world quality", guided by science and technology, driven by innovation, and constantly explored and upgraded the nutritional value and flavor experience of products. Under the general trend of consumption upgrading and the increasing demand for diversified edible oils by the people, Jiahe entered the mid-to-high-end healthy edible oil market with high-quality sunflower oil as the starting point, and continuously enriched the sunflower oil product system through continuous development and innovation. In March this year, Doli, a star edible oil brand under Jiahe Group, launched the rich-flavored sunflower oil, and appeared at the 14th IEOE International Edible Oil Industry Expo and the 20th Fujian Grain Fair, attracting the attention and heated discussion of many guests on the scene. Doli's rich-flavored sunflower oil adopts the shelling and ripe pressing process, which greatly improves the flavor of sunflower oil. The sweet sunflower kernel is fragrant but not greasy and the fragrance is long-lasting, making every meal a wonderful taste journey. Not only that, Dole has also successively launched multiple types of oil such as corn oil, rapeseed oil, peanut oil, etc., providing more healthy choices for the national kitchen.
Under the guidance and promotion of the current big health industry policies, through the layout of expanding the healthy product map, upgrading product categories, innovating technology and processes, etc., Qiage Grain and Oil will continue to provide consumers with more and healthier edible oil choices. With the help of the Fujian Grain Fair, Qiage Grain and Oil will continue to give full play to its own brand advantages, adhere to the health strategy, accelerate the layout of big health, and strengthen the communication between production and sales on the basis of product innovation and upgrading, and continuously deliver nutritious, healthy and delicious products to thousands of households.
