Go to Fujian to see the mountains, the sea and the food. More than 50 A-level scenic spots are open to Shanghai tourists for free.
On the afternoon of June 24, the 2024 Fujian Culture and Tourism Promotion Conference with the theme "Come to Fujian, have more blessings, enjoy mountains and seas and songs along the way" hosted by the Fujian Provincial Department of Culture and Tourism and the Sanming Municipal People's Government was held in Shanghai, attracting the attention of many Shanghai citizens and tourists.
This promotion conference focused on the theme of "Come to Fujian, you will be blessed with many things, and enjoy songs along the way through mountains and seas". It planned to launch a series of products and cooperation, including the promotion show "I'm Waiting for You in Sanming", Fujian Food RAP Show, Fujian Summer Boutique Tourism Routes, Fujian Forest Scenic Road No. 1 Self-Driving Tour Products, "Pairing" of key scenic spots in Shanghai and Sanming, and cooperation agreements between key travel agencies in Shanghai and Fujian. We invite friends from all over the country to experience the unique style of Fujian in summer.
Fujian cultural tourism recommendation officer Wang Zhixin vividly recommended Fujian cultural tourism resources and products, making the guests yearn for the beautiful scenery scattered across the land of Fujian. The Fujian food rap show "The Taste of Youth in Southwest Fujian" and the unique promotion show "I'm Waiting for You in Sanming" talked about Fujian's food and Sanming's natural healing Danxia scenery, long history and profound cultural heritage, and also extended a sincere invitation to Shanghai citizens and tourists.
The launch of the self-driving tour product for Fujian Forest Scenic Road No. 1 has attracted more Shanghai tourists to travel around Fujian by car, enter the "Chinese town for deep breathing", fall in love with Wuyishan National Park and Taining Danxia "heritage", and feel the unique charm of "Fresh Fujian, the starting point of the Maritime Silk Road".
In addition, Fujian has launched high-quality summer tourism routes and summer cultural and tourism benefit measures for citizens and tourists in the Yangtze River Delta region. Tourists from Xiamen, Guangzhou and the four provinces and cities in the Yangtze River Delta can enjoy free tickets to 52 A-level scenic spots in Longyan with their ID cards; Sanming A-level scenic spots and other tourist spots have launched group preferential policies and trade union member preferential policies for Shanghai workers to come to Sanming for recuperation. Thousands of exciting cultural and tourism theme activities and hundreds of benefit measures have further injected strong impetus into attracting tourists from the Yangtze River Delta to Fujian in the summer.
At the event, the first group departure ceremony of Shanghai-Sanming, "Come to Fujian, have more blessings, sing songs along the way" was launched, starting the journey of traveling around Fujian. Many travel agencies in the two places signed cooperation agreements on the spot. The two sides will strengthen cooperation in product development, route recommendation, and mutual exchange of customers to promote win-win cooperation between the two places.
Fujian and Shanghai have a long history of exchanges and deep friendship. In recent years, cultural and tourism exchanges and cooperation have become more in-depth, especially the cooperation between Shanghai and Sanming has yielded fruitful results. Since last year, the "Fresh Fujian" promotion conference was successfully held in Shanghai, and Sanming City, Fujian Province, became one of the sub-venues of the Shanghai Tourism Festival for the first time last year.
Mei Guoqing, vice president and secretary general of the Sanming Tourism Association, revealed in an interview that Sanming will receive more than 600,000 tourists from Shanghai in 2023, a year-on-year increase of 305.7%, making Shanghai the largest out-of-province tourist market in Sanming. Currently, Shanghai's Jinjiang Group is investing in a tourist resort in Sanming, including high-quality hotel facilities, which will provide high-quality leisure and vacation facilities for more tourists at home and abroad after completion.
Attached is the starting point of the Maritime Silk Road and the recommended routes of Fresh Fujian:
1. "Forest Adventure, Taste Yunfu Tea" Tea Fragrance Health Journey
D1 Sanming Datian Daxian Peak Tea Beauty Scenic Area → Jiangle Longqishan Forest Health Town
D2 Nanping Wuyi Mountain Rock Bone Flower Fragrance Roaming Trail → Impression Dahongpao Performance
D3Fuzhou Chunlun Ecological Tea Garden→Liangcuo Characteristic Historical and Cultural Block
D4 Ningde Taimu Mountain→Fuding Green Snow Bud White Tea Manor
2. "Flying the Red Flag and Crossing the Green Sea" Parent-child Study Tour
D1 Sanming City Museum→Castanopsis argyi National Forest Park→Sanyuan Wanshouyan Cultural Tourism Town
D2 Sanming Ninghua Beishan Revolutionary Memorial Park → Red Land Square → Chentang Red Army Hospital Site
D3 Longyan Meihuashan Chinese Tiger Park→Gutian Conference Site
D4 Xiamen Botanical Garden→Tianzhu Mountain Forest Park
3. "Danxia Painting Scroll, Love at First Sight" Landscape World Heritage Tour
D1 Sanming Taining Dajin Lake Scenic Area → Taining Ancient City
D2 Sanming Zhaixia Grand Canyon → Night Tour of Jiulongtan
D3 Nanping Shaowu Tiancheng Gorge → Heping Ancient Town
D4 Nanping Wuyi Mountain Tianyou Peak → Tiger Roaring Rock → One Line Sky → Jiuqu River
4. "Farming and Reading, a Paradise on Earth" Rural Leisure Tour
D1 Sanming Taining Gengdu Lijia→ Jianning Xiuzhu Lotus Garden Scenic Area
D3 Dongyang Village, Licheng District, Putian → Yangwei Village, Hanjiang District
5. “Celebrity Hometowns, Cultural Heritage” Cultural Recreation Tour
D1 Sanming Youxi Zhuzi Cultural Park → Youxi Xiacun
D2 Nanping Wuyishan Wufu Ancient Town → Jianyang Song Ci Memorial Park → Wuyi·Dream of Hualu
D3 Fuzhou Sanfang Qixiang Historical and Cultural District → China Shipbuilding Cultural City
D4 Pingtan Shipaiyang→Beigang Village→68 Nautical Mile Scenic Area→Haitan Ancient City
6. “The Taste of Mountains and Seas, the Human World of Fireworks” Food Tasting Tour
D1 Sanming Shaxian Yubang Village → Shaxian Snack Food City → Dongmen Ancient Street
D2 Silla Yonggudong→Central Soviet Financial Street and Love City 1908 "Hakka Food Feast"
D3 Zhangzhou Lukai Ecological Manor→Zhenhai Cape→Baitangwan Tourist Resort
D4 Xiamen Zhongshan Road → Bashi Seafood Market → Xiamen Shapowei Art West District
D5 Quanzhou Ancient City West Street → Yongning Ancient City → Shili Golden Coast Resort