This working mechanism is indispensable behind the stable entry of the largest scale of affordable rental housing in the central urban area of ​​Shanghai

Release time:Jun 27, 2024 18:30 PM

Last September, riders from express delivery companies such as SF Express and YTO Express moved into Chenjian Apartments, a public rental housing project built by Changning District for new employment groups. This year, Shi Junsong, a courier living there, has achieved his transformation from deliveryman to branch manager, from high school student to college student, from single youth to a warm family, and from the masses to party activist under the care and training of the party organization. This is a vivid portrayal of the effectiveness of Changning District's full coverage of party building in emerging fields.

On June 27, Changning District held a meeting to promote the strengthening of the political and organizational functions of grassroots party organizations in megacities. At the meeting, the "Changning District's Implementation Plan for Promoting Full Coverage of Party Building in Emerging Fields" was officially released. The Changning District Cohesion Engineering College was established simultaneously, and 20 regionalized unit party building empowerment projects were released around the theme of "building the original aspiration together, achieving win-win development, promoting governance together, and sharing people's livelihood." Through the coordination of resources by local party organizations, the dispatch of resources by departmental party organizations, and the integration of resources by regional unit party organizations, we will continue to deepen collaborative opening up and co-governance and sharing.

Baiqiu Shangmei Group settled in Changning in 2019. With the industrial accumulation of "Digital Changning", it has rapidly developed into a leading digital economy enterprise in the district and even in Shanghai. It currently provides one-stop digital retail solutions for more than 120 international mid-to-high-end fashion brands. Another identity of the company's co-founder Hu Shaoqun is the secretary of the Party General Branch of Baiqiu Shangmei Group. In 2022, Baiqiu was upgraded to a general party branch, with three party branches under its jurisdiction, including the New Online Business Party Branch, Rongmomo Party Branch, and New Rogers Party Branch, with a total of 61 party members with an average age of 31.

How to lead this young and energetic team of party members? Hu Shaoqun took the familiar anchor industry as an example. At present, Baiqiu's "Rongmomo Live Broadcast Center" has more than 100 live broadcast rooms and more than 200 professional anchors, with an average age of only 25 years old. More than 80% have a bachelor's degree or above, with professional characteristics such as strong mobility and high attention. The general party branch of the group seized the opportunity of party building work for new formats and new employment groups in Changning District, took the lead in establishing a party branch in the live broadcast industry, and set up a "party member live broadcast room" to give full play to the pioneering and exemplary role of party members in conveying positive energy on the Internet. At present, the vanguard team and demonstration posts led by party member executives and party member backbones are carrying out technical research on multiple service sectors such as the company's omni-channel middle platform, operation middle platform, and digital middle platform, and studying the landing of business scenarios of the AIGC big model in the field of e-commerce operations.

In Jiangsu Road Street , the Street Party Working Committee is exploring the establishment of the most advanced party branch through full-staff commitment, full-area survey and full-factor mastery, forming strip-block coordination with "hexagonal" multi-faceted linkage. "Full coverage of work is large and wide, and requires a strong and powerful team and an efficient working mechanism to ensure it." Xu Ling, secretary of the Jiangsu Road Street Party Working Committee, introduced that the street has integrated six forces, including government officials, neighborhood committee officials, party-mass services, administrative supervision, social forces, and volunteer backbones, to create a "hexagonal" group service team. At the same time, four "Ningxin" party branches were established in the four grids of the street to fill in the gaps covering "small and specialized" groups such as shops along the street and small shops in the alleys, so as to effectively play the role of party organizations "outside the wall".

Located in the core area of ​​Hongqiao Business District, Hongqiao Talent Apartment is currently the largest affordable rental housing project in the central urban area of ​​Shanghai, with a total area of ​​389,000 square meters, providing more than 5,400 units and about 30,000 square meters of supporting commercial facilities. On May 22, 3,598 units in the west and south plots of the project were opened for online application, and the first batch of residents have moved in. The construction of the east plot is underway and is expected to be completed by the end of 2025.

Ni Yao, Party Secretary and Chairman of New Changning Group, introduced that in the face of a new type of residential community with a large number of residents, multiple levels and multiple fields, the Party Committee of the Group has innovatively formed a new management model that integrates development, operation and property management. At the same time, together with the Party Committee of Xinjing Town, it explored the "three-in-one" model of "full network, full cycle and full field", jointly studied the establishment of the Party Branch of Hongqiao Talent Apartment, and implemented mechanisms such as "two-way entry and cross-appointment". The outstanding young people at the headquarters of the Group also established a "Hongqiao Talent Apartment Youth Commando" to strive to build a backbone service team that is good at doing things and achieving results.

Haisu Cultural Plaza, located on West Yan'an Road, is a representative of Shanghai's new commercial and cultural complexes in recent years. Currently, well-known companies such as Li Ning, Fanshu, Dentsu, and Hesai have settled in. Ni Yao introduced that the park has continued the cultural and historical accumulation of the IP "Liu Haisu" from the perspectives of resource planning and layout, business function integration, urban space display, and social group connection. At the same time, the New Changning Group deepened the new model of party building in functional blocks, and explored with Huayang Road Street to achieve integrated operation of surrounding blocks with Haisu Cultural Plaza as the core. It plans to establish the Haisu Cultural Block Party Committee, based on the positioning of the Shanghai Cultural and Art Block and the Huandonghua Fashion and Creative Industry Cluster, integrating "party building governance", "party building talents", "party building services", "party building public welfare", "party building culture" and other comprehensive service functions, driving the park, community, campus and block to leap forward simultaneously.


This working mechanism is indispensable behind the stable entry of the largest scale of affordable rental housing in the central urban area of ​​Shanghai
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