The International Art Festival, Urban Space Art Season, and Advanced Watch Exhibition will gather in clusters, and the autumn and winter film arrangement on the west bank of Shanghai will be released

From September 13th to 17th, one of the world's largest high-end watch exhibitions, the third "Watch and Miracle" high-end watch exhibition, opened at the West Coast Art Center in Shanghai. The two major venues, the West Coast Dome Art Center and the White Cat Plant Science Popularization Base, will also make new appearances in September. It is reported that this autumn and winter, more than 20 cultural and artistic venues on the West Bank Art Museum Avenue will bring over 40 exciting activities in the fields of art, ecology, performance, and fashion, including the 2023 Shanghai Urban Space Art Season, China Shanghai International Art Festival · ARTRA Customized Art, the 5th Shanghai International Art Trading Week and other major event projects, continuously deepening the agglomeration and brand radiation of Xuhui Binjiang's first economy.

West Coast Art Museum

The 2023 Shanghai Urban Space Art Season, which will open on September 24th, features the opening ceremony of the main venue, the West Bank Dome Art Center. Its predecessor was the pre homogenization warehouse of the Shanghai Cement Factory, which has a hundred year history of China's national industry. It also witnessed the ten year transformation of the West Bank Art Museum Avenue, which has now transformed into a multifunctional art and cultural space. From October 1st to 10th, the first self-made project of the new art brand "ARTRA Custom Art" at the Shanghai International Art Festival in China, the full sensory experience work "Rong", led by internationally renowned choreographer Shen Wei as the artistic director, will also be performed here. This is a new version of the return performance at the West Coast Dome Art Center, following the global premiere of the project in the summer of 2021. Through exhibitions, videos, and live performances, the project will showcase the collision of history, architecture, culture, and art in dance.

West Coast Dome Art Center

Along the Huangpu River, there are abundant industrial relics. The former warehouse of the White Cat Detergent Factory, located in the southern part of the Xuhui Binjiang River, will be the main exhibition hall of the Urban Space Art Season theme exhibition area this year. It will be transformed into a White Cat Plant Science Popularization Base, and more than 40 sets of works created by domestic and foreign artists, architects, and ecological related institutions will be exhibited. In the outdoor space along the riverbank from Longyao Road to Dianpu River, which is about 5 kilometers long, more than 20 sets of exhibition works will be scattered, including interactive art installations, ecological scene creation, and Liuyi Pavilion stations. The layout will be combined with the four exhibition areas along the river, including space, art, landscape, and ecology, to attract tourists from the city to come and experience the exhibition.

After ten years of deep cultivation, the west bank of Shanghai has become a new landmark for the world's first exhibition, debut, and release. It is one of the preferred places for world top brands to hold important events in China. In recent years, heavyweight brand debut events have been landing one after another. The third "Watch and Miracle" high-end watch exhibition currently being held is the third consecutive year that this high-end watchmaking event has landed on the West Coast. This year, 14 participating brands showcased their classic and brand new collections, showcasing the exquisite charm of high-end watchmaking in all aspects. It is worth mentioning that this year's "Watch and Miracle" will be open to the public for the first time during the weekend period. Through a variety of watchmaking workshops, themed lectures, photography exhibitions, and other activities, advanced watchmaking techniques will be shared with more people.

After ten years of deep cultivation, the west bank of Shanghai has become a new landmark for the world's first exhibition, debut, and release. It is one of the preferred places for world top brands to hold important events in China. In recent years, heavyweight brand debut events have been landing one after another. The third "Watch and Miracle" high-end watch exhibition currently being held is the third consecutive year that this high-end watchmaking event has landed on the West Coast. This year, 14 participating brands showcased their classic and brand new collections, showcasing the exquisite charm of high-end watchmaking in all aspects. It is worth mentioning that this year's "Watch and Miracle" will be open to the public for the first time during the weekend period. Through a variety of watchmaking workshops, themed lectures, photography exhibitions, and other activities, advanced watchmaking techniques will be shared with more people.

The Star Art Museum, which opened at the end of last year, has recently launched a new exhibition. The second season of the exhibition, "Narrative Moments," "Fifteen Studies on Zhang Hui's Painting in Artist Genealogy," and "Sixteen Studies on Artist Genealogy: Thin Film," is a joint exhibition. For the first time, the exhibition showcases works by well-known domestic and foreign artists such as Chen Shaoxiong, Lin Tianmiao, Marina Abramovich, Yog Imendorf, Issy Wood, Xu Bing, and Zhang Enli. ". In addition, the Dragon Art Museum welcomed the arrival of a new exhibition tailored by artist Xu Qu for the venue, which took three years; The Shanghai Photography Art Center is currently exhibiting "Mars, we're here! Journey with Old Horse", showcasing a surreal visual experience for the audience through 47 photography works; The Shanghai Oil Tank Art Center has launched a new exhibition "Lover" by artist Thomas Hausyago, and will also launch the "2023 Oil Tank Player Art Festival".

The major museums on the West Coast Art Museum Avenue have also launched rich exhibition content. The new permanent exhibition "Portrait Reflection" jointly launched by the West Coast Art Museum and the Pompidou Center has gathered nearly 300 contemporary art masterpieces from the Pompidou Center collection since 1895. The theme of "Portrait" is also the final chapter of the permanent exhibition trilogy of the five-year cooperation between the two sides. The three permanent exhibitions, from "the form of time", "the sound of all things" to "the reflection of portraits", have successively appeared, presenting the development and changes of modern and contemporary art in the world since the 20th century to domestic audiences. The new interactive co construction exhibition "Manwu Wonderland" has also appeared at the West Coast Art Museum, encouraging parents and children to explore giant landscape sculptures together and experience the beauty of art up close.

With the 2023 West Coast Cultural and Art Season · Autumn and Winter major events being held successively, the life service platform "West Coast Life" covering the entire Xuhui Binjiang area has also been upgraded again. The "West Coast Parking Map" has been launched, providing real-time available parking space inquiry, online parking payment, and real-life guidance functions, providing more convenient and efficient parking guidance services for citizens and tourists. On the eve of this year's National Day, the "West Coast Life" app and mini program will also launch the "West Coast Food Map", linking major shopping malls, catering merchants, and riverside dining car locations in the area, providing discounted packages and food vouchers, further enhancing the comprehensive experience of cultural, commercial, and travel in Xuhui Binjiang.