Looking at Zhejiang before the Asian Games, the economic dividends of the Asian Games show up. "World Supermarket" Yiwu Sports Goods Export Orders Growth by 22.5% Sports Goods | Yiwu
Hangzhou, September 9th (Xinhua) - The economic dividend of the Asian Games is evident. Yiwu's sports goods export orders, known as the "world supermarket," have increased by 22.5%
Xinhua News Agency reporters Qu Lingyan and Wei Yijun
As the footsteps of the Hangzhou Asian Games approach, Yiwu, the "world supermarket", has shown a dividend in the Asian Games economy. Customs data shows that Yiwu exported 3.52 billion yuan of sports goods in the first half of this year, a year-on-year increase of 22.5%, and sports goods orders from Asian countries are increasing.
The sports supplies operated by Yiwu International Trade City cover various sports, fitness, and related merchandise such as jerseys, sneakers, basketball, football, table tennis, national flags, cheering sticks, treadmills, etc., with an outward reach of up to 75%. The reporter walked into the third district of Yiwu International Trade City and saw a complete range of sports goods business areas, with buyers coming and going, and their ears intertwined with languages from various countries.
In the Left West Sports Shop, business owner Xiang Lili is negotiating orders with customers who have been cooperating for more than ten years. "Riding on the east wind of the Asian Games, our main sales of basketball, football, volleyball and other ball games have entered an explosive period, with sales increasing by more than 30% year-on-year, and orders are all scheduled for October," said Xiang Lili.
Xiang Lili told reporters that there is a trend of small and short orders in overseas orders, but customers have higher requirements for quality. The company is continuously increasing research and development investment and gradually transitioning to mid to high end.
"I have been purchasing at Yiwu International Trade City for many years. This year, the Asian Games will be held in China, which has boosted the sports atmosphere in our country. This time, I want to see basketball and other peripheral products, and seek more cooperation opportunities with suppliers." A purchaser from Pakistan told reporters.
The Hangzhou Asian Games also indirectly boosted the trend of sports and fitness. Shuangcai Sports mainly deals in fitness equipment such as treadmills, dumbbells, and barbells. The reporter saw an Indian customer inquiring about the delivery time of equipment samples, while a customer from Indonesia placed an order for dozens of boxing gloves on the spot.
Abdullah, a purchaser from Jordan, told reporters that during this year's Asian Games, sales of sports equipment in Jordan have continued to rise. He has identified the business opportunity and is planning to open a new sports equipment store. This time, he is coming to purchase from the new store.
The sports equipment in Yiwu International Trade City is very hot, and the workshop of Yiwu Kangman Sports Equipment Co., Ltd. is even hotter. Printing, sewing, flipping balls, packaging... The workers cooperate harmoniously and can produce over 1000 finished soccer balls in a day, but this speed still cannot keep up with the speed of customer orders. "At present, the foreign trade orders on hand have been arranged until the end of the year," said Hu Fangjun, the general manager of the company. This year, the orders in emerging markets have exceeded those in traditional European and American markets, mainly in Southeast Asia, South America, and other regions, with a year-on-year increase of 80% in order volume.
Since the beginning of this year, Yiwu's foreign trade has continuously released stronger momentum. According to customs statistics, the total import and export value of Yiwu City from January to July reached 321.1 billion yuan, an increase of 19.7% compared to the same period last year.
