Welcome to Shanghai! Shanghai Huangpu River Golden Tourism Circle Joins Hands in Qinghai for Promotion
Drinking the water of the Yangtze River, Shanghai and Qinghai are one family. The summer tourism peak season is approaching, and the promotion activity of the Golden Tourism Circle on both sides of the Huangpu River has entered Qinghai, the "source of three rivers". As an urban tourism destination brand jointly created by the Pudong New Area Culture, Sports and Tourism Bureau and the Huangpu District Culture and Tourism Bureau, the Golden Tourism Circle on both sides of the Huangpu River has joined hands many times in the past 17 years to travel to various parts of the country, fully displaying the diverse charm of the Golden Tourism Circle on the Huangpu River and enhancing the image connotation and quality extension of the core area of Shanghai's urban tourism.
Pudong New Area is "a symbol of China's reform and opening up, and a leading area for socialist modernization", while Huangpu District showcases more of Shanghai's history and cultural heritage. These two areas with Shanghai characteristics are located on both sides of the Huangpu River. The Bund Architecture Expo Group in Huangpu District and the Lujiazui high-rise buildings in Pudong New Area are one of the most classic Shanghai landscapes in the eyes of tourists at home and abroad. In this promotion of entering the "Three River Sources" Qinghai, the Golden Tourism Circle on both sides of the Huangpu River launched six "Culture, Commerce, Travel, Sports and Exhibition" routes. These routes start from the most resourceful and advantageous places on both sides of the Huangpu River, and through the large flow of tourism, literature, sports and shopping, they further show the charm of Shanghai as an international metropolis full of modernity, magic and magic to tourists at home and abroad.
Among the six routes, "Walking in the Clouds·The Bund" takes the Lujiazui city skyline as its main highlight. You can feel the unique style of the Bund at every place, which contains the history and culture of Shanghai; "Family Tour·Active Exploration" covers Shanghai International Tourism Resort, Shanghai Haichang Ocean Park, Shanghai Wild Animal Park, Huangpu Riverside Skateboard Extreme Park, Madame Tussauds and other places, inviting tourists to share happy parent-child time with rich and diverse experiences; "Cultural Stroll·Art Tour" exchanges cultural symbiosis and tastes Shanghai style innovation through high-level performances and historically significant exhibitions; "Huangpu Origin·Spark Inheritance" allows tourists to travel through the long river of history and feel the turbulent years of the past; "Vibrant Shanghai·Sports Passion" leads people to explore international and domestic sports events and discover the fighting spirit and development tension of the city of Shanghai; "Fun Shopping Street·Urban Lights and Shadows" allows you to eat, drink, play, walk your children to visit exhibitions, and shop fashionably in all the large and small cultural, commercial, tourism and sports complexes in Shanghai, and fully enjoy the fun of consumption.
At the promotion meeting, product projects with different themes, such as Pudong Riverside Tour, World Expo Cultural Tour, Intangible Cultural Heritage Tour, Readable Architecture, One River and One River, etc., fully demonstrated the high-quality urban tour, leisure tour, intangible cultural heritage tour and other cultural tourism products of Pudong New Area and Huangpu District. Inbound local travel agencies such as Shanghai Airlines International Travel and Jingda International Travel have reached an agreement on inbound route products with Shanghai Tower, Shanghai Urban Planning Exhibition Hall, Jinmao Tower, Maglev, Pujiang Tour, Yuyuan Shopping Mall and other "head cultural tourism IPs" in Shanghai.
Shao Shizhi, deputy director of the Publicity Department of the Pudong New Area District Committee and director of the District Culture, Sports and Tourism Bureau, said that this promotion, from the source of the three rivers to the banks of the Pujiang River, from the thousand-year-old intangible cultural heritage to the beauty of the city, is a deepening exchange of culture and tourism between the two places, a practical action to promote common prosperity and development, and an important measure for multiple parties to work together to create an inbound tourism destination.