But still have to eat boxed lunch on the train?, passing through so many gourmet cities, taking the Yangtze River Delta Grand Loop Tour

Release time:Jun 19, 2024 09:02 AM

Last Saturday, the G8388 high-speed train departed from Shanghai Station and ended at Shanghai Hongqiao Station. As the first circular high-speed railway across three provinces and one city in the Yangtze River Delta, it is called the "Yangtze River Delta Super Loop High-speed Railway". The reporter boarded the first train and experienced the whole journey. In fact, the full running time of 8 hours and 9 minutes and the full ticket price of 591 yuan still failed to stop the enthusiasm of some train fans and Shanghai citizens to take the high-speed rail to "go around" in Shanghai, Jiangsu, Zhejiang and Anhui. When it was about to arrive at Shanghai Hongqiao Station, a train fan told that although a few days had passed, this circular high-speed railway was still attracting much attention, and the imagination space it brought was still worth recalling and thinking about. Some experts have suggested that the circular high-speed railway is expected to become the "golden tourism circle" of the Yangtze River Delta - the train passes through Shanghai on the Huangpu River, Suzhou, a garden in the south of the Yangtze River, Wuxi, the pearl of Taihu Lake, Nanjing, the ancient capital of the Six Dynasties, Huangshan, a world cultural and natural heritage city, and Hangzhou on the West Lake. On the first day of the train's operation, relevant data from Shanghai Station showed that the train was composed of 8 carriages and had a capacity of 610 people. 473 tickets departing from Shanghai Station were sold on the day, with an occupancy rate of over 77%. The passengers' destinations were mostly Suzhou, Wuxi, Nanjing, Huangshan and Jiuhua Mountain, which better met the business, commuting and tourism needs in the Yangtze River Delta.

In April this year, the Chihuang High-speed Railway was opened, filling the "last link" of the loop high-speed railway. Huangshan Mountain and Jiuhua Mountain in the "Great Huangshan" are important tourist destinations and are also connected by the Chihuang High-speed Railway. After the opening of the Chihuang High-speed Railway, more than 100 scenic spots, hotels, homestays and specialty companies in Chizhou and Huangshan introduced preferential measures to provide tourists taking the Chihuang High-speed Railway with a "free, reduced and preferential" policy. However, the reporter randomly interviewed nearly 10 passengers on the train that day, most of whom were business trips and daily commutes, and there were only 2 tourists. Ye Yong, a travel enthusiast from Shanghai, came to check in on the first train. He excitedly said that it would be more convenient to visit scenic spots in the Yangtze River Delta in the future. Is it feasible to travel on this loop high-speed railway? Is there a market? With these questions, the reporter talked with tourism experts and travel agencies in the Yangtze River Delta.

"There is a huge market for traveling by large loop lines." Feng Xuegang, director of the Shanghai Yangtze River Delta Tourism Development Center and director of the Tourism Planning and Development Research Center of East China Normal University, gave his opinion that the Yangtze River Delta is one of the regions with the strongest consumption capacity in the country and one of the regions with the highest frequency of travel by residents.

"Shanghai and Huangshan are like one family. Huangshan welcomes you." Before the train departed, several Huangshan cultural tourism recommendation officers promoted Huangshan in unison. One of them, Lin Qianqian, a network celebrity, said that the recent opening of the Chihuang high-speed railway made it more convenient to go to Huangshan. They came to Shanghai the day before to catch the train's first "East Wind" to promote Huangshan. "This loop line connects the most important source market of tourists in Huangshan District, and at the same time connects the most essential tourist routes of Anhui's 'Big Huangshan'." Lv Yingping, deputy director of the Huangshan District Culture, Tourism and Sports Bureau of Huangshan City, said that after the opening of the Chihuang high-speed railway, Huangshan District launched an activity that allows half-price visits to 10 scenic spots in Huangshan District, including Huangshan and Taiping Lake, with high-speed railway tickets arriving at Huangshan West Station. This activity will last until the end of this year, and every Wednesday, Huangshan and other A-level scenic spots will launch a "Wednesday Free Day" activity.

Local governments are very active, but what kind of tourism products will market players launch based on the high-speed rail loop? Tourism industry insiders said that resources along the line are still under negotiation. If relevant products are launched, they will mainly include linkage with local attractions and hotels. He also said frankly that due to the frequency of one train per day, it is difficult for tourists to take the train throughout the entire journey when visiting cities along the line. At the same time, due to the large passenger flow and high mobility in the Yangtze River Delta, it is difficult to launch tourism products such as tourist trains within the Yangtze River Delta. The railway department must ensure safe and smooth traffic, and the organization of trains running with tourists is obviously difficult to achieve. Therefore, it is expected that transportation during tourism will still require transfers to other trains to reach destinations along the line.

"In the Yangtze River Delta, it is natural to build a smooth 'transportation ring' and bring about an effective 'tourism ring' and 'traffic ring', which will also help accelerate consumption in the Yangtze River Delta." Feng Xuegang said that with the opening of transportation, it will activate the consumption flow and potential consumption flow of a population of hundreds of millions, link up the cultural tourism brands and cultural tourism resources of Shanghai, Jiangsu, Zhejiang and Anhui, and form the main line of cultural tourism and cultural tourism characteristic areas in the Yangtze River Delta. In this regard, Wang Lu, manager of the Shanghai branch of Shanghai Railway International Tourism Company, said that the ring line high-speed rail connects the high-quality cultural tourism resources in the Yangtze River Delta. Relying on the advantages of the railway network, the company will cooperate with the cultural tourism departments and tourism companies of the cities along the line to integrate resources such as scenic spots, hotels, stations, trains and business travel, seize the opportunity of the construction of the world-class leisure, vacation and health tourism destination of Dahuangshan, and customize more "Happy Tour of the Yangtze River Delta" high-speed rail ring line boutique tourism routes.

The first batch of passengers took a group photo with the train staff. Photo by Meng Yuhan

During the operation of the circular high-speed railway, there was a moment of scenery that made the passengers in the carriage brighten up - the train had been passing through one tunnel after another for a while, and suddenly the scenery of lakes and mountains in front of them made the passengers in the carriage look up, quickly took out their mobile phones, pressed the shutter, and someone shouted, "This is Taiping Lake!" Taiping Lake is an important part of the core attractions of Dahuangshan's "two mountains and one lake". Dahuangshan, as a unified modern tourism IP in Anhui, is being jointly built by the four cities of Huangshan, Chizhou, Xuancheng and Anqing.

"The opening of transportation does not mean that an effective cultural tourism market has been formed." Feng Xuegang said that each node city should become a tourist destination with its own characteristics, rather than just a "transit" for tourists; at the same time, it is not enough to just manage a section, but to start from the strategic layout of the integration of the Yangtze River Delta, create a unified overall tourist destination, and make the Yangtze River Delta "Golden Tourism Circle" famous at home and abroad, so that the outside world can understand the Yangtze River Delta, which is a ring line that connects the cultural circles of Shanghai culture, Wuyue culture, and Hui culture, and string beads into a chain to create a unified Yangtze River Delta cultural tourism brand IP, so that the "flow" that flows away can become the "retention" of the flow. To this end, government departments should jointly explore and launch new railway tourism products with railway departments and market players, and form a replicable and popularizable Yangtze River Delta standardized experience and system, including public service quality, tourism products, business environment and other aspects. In addition, a Yangtze River Delta Ring Line Tourism Alliance can be established to create a Yangtze River Delta Ring Line Tourism brand to better serve the consumption needs of residents in the Yangtze River Delta and domestic and foreign tourists.

While letting tourists get off the train, we can also think about how to get delicious food on board. During the trip, the reporter noticed that among the four stations along the line that provide ordering services, Nanjing South, Hefei South, Qiandao Lake, and Hangzhou East, only Qiandao Lake Station provides local specialty meals featuring "Qiandao Lake Fish Head", and the meals at the other stations are not special. In addition, the Yangtze River Delta Super Loop High-speed Railway must not only be a topical "Internet celebrity", but also a "long-term red" service, and thereby help the development of cities along the line. Experts suggest that the railway department can promote the continuous updating and iteration of vehicles, provide better train environment and services; it can also consider issuing special tickets to encourage circular tourism, so that tourists can travel freely in cities along the line.

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