Can watching old movies become a fashion experience for internet celebrities?, Go to the cinema citywalk

Release time:Apr 16, 2024 21:32 PM

The "Journey of Light and Shadow · Brilliant Italian Art Film Exhibition", which includes 8 classic Italian films and 12 events, will be held at SHO Shanghai Cinema from September 15th to 24th. As one of the key activities of the 34th Shanghai Tourism Festival, the film festival aims to create a "film+cultural tourism" light and shadow feast, hoping that audiences can leave the cinema and go to the city while watching movies.

The "Journey of Light and Shadow • Brilliant Italian Art Film Festival" will be held at Shanghai Cinema SHO from September 15th to September 24th


Can watching old movies become a fashion experience for internet celebrities?, Go to the cinema citywalk

On September 16th, the "More than Movies, More than Life" film exhibition exchange meeting was held at Shanghai Cinema SHO. The organizers of the exhibition, Shanghai Film Group, China Film Archive, representatives of the editorial board of Shanghai Film's core Chinese art journal "Film New Works", as well as artists, film creators, and film critics from Shanghai Film Actors Troupe, gathered together.

"Not just movies, not just life" film exhibition exchange meeting


Can watching old movies become a fashion experience for internet celebrities?, Go to the cinema citywalk

The "Journey of Light and Shadow · Brilliant Italian Art Film Festival" was jointly organized by Beijing and Shanghai, and 8 classic works were selected and shared with Shanghai film fans, including "The Earl's Earrings", "The Rocky Brothers", "The Leopard", "The Red Desert", "The Fellow", "The Paradise Cinema", "The Postman", and "The Brilliant Life". On the evening of September 15th, the first screening of the movie "Leopard" came to an end. Curator Sha Dan from the China Film Archive heard the audience applaud twice when the show ended, feeling moved and relieved. This three hour long movie has been tried three times just for a trial. The subtitle operators are all transported by air from Beijing, and together with the projectionists from Shanghai, they ensure the best screening quality. "This is the first strong collaboration between film exhibition brands in Beijing and Shanghai, and we must do it well. The audience's applause is not only thanking the people in the movie, but also motivating the organizers and encouraging us to continue doing it."

satang


Can watching old movies become a fashion experience for internet celebrities?, Go to the cinema citywalk

Zhu Feng, President of Shanghai Film Critics Society and National First Class Director of Shanghai Film Group, just finished watching "The Postman" on the afternoon of September 16th, which is one of his favorite films. At the end of last year, he held the "Light and Shadow Suddenly Appearing" Chinese and foreign film stamp exhibition, and the background music played in the exhibition hall was the soundtrack of "The Postman". "The effect is stunning! Watching your favorite movie in the best cinema is a kind of happiness." Zhu Feng recalled that more than thirty years ago, when he was studying at university in Beijing, the China Film Archive held the first Italian film retrospective exhibition, which featured films such as "The Loko Brothers" and "The Red Desert". After watching the film, he was deeply attracted and determined to switch to the film industry, becoming a film director.

Zhu Feng


Can watching old movies become a fashion experience for internet celebrities?, Go to the cinema citywalk

Many fifth generation directors have been nourished by the art of the 1980s foreign film retrospective exhibition. Cui Jie, former head of the Shanghai Film Actors Troupe, and Zhao Jing, an actor from the Shanghai Film Actors Troupe, also have a deep understanding of the educational significance of classic films. Cui Jie remembers that in the past, filmmakers used to hold "Chinese and Foreign Film Observation Seminars" during short breaks, known as "Winter Training", but it was still the first time to hold a foreign film exhibition. "The Beijing Shanghai cooperation film exhibition, why not have more?" While reading, Zhao Jing had a great fondness for Italian movies. This time, she re watched "The Postman" and was impressed by its down-to-earth expression, especially the language portrayed by Massimo Troisi, who played the Postman. "This is what makes a movie, and I hope there are more opportunities to show such films."

Cui Jie


Can watching old movies become a fashion experience for internet celebrities?, Go to the cinema citywalk

Zhao Jing

Watching "The Postman" again, Zhu Feng couldn't help but shed tears. The Postman has won numerous international awards, but Massimo Troisi failed to see a successful day in the film. "Massimo Troisi is a comedian whose wish is to play a leading role in an art film. He discovered the original novel of" The Postman ", bought the copyright, hired a director to shoot it, and postponed his heart surgery time for filming. Within a few hours of finishing the last shot, he passed away due to a heart attack. A truly good movie should have a spirit of martyrdom and sacrifice his life for the art, which is what we lack today."


Can watching old movies become a fashion experience for internet celebrities?, Go to the cinema citywalk

Gan Shijia

"I thought young people nowadays wouldn't be able to watch 'The Postman' anymore. It's great to see so many viewers in cinemas," said Gan Shijia, a young screenwriter and director at Shanghai Film Academy who has been self-learning Latin for over 20 years. This year, he started learning modern Italian. He found that Latin and Italian were like the difference between classical Chinese and vernacular Chinese. "Like Chinese, many aesthetics in Italian, Latin, and Chinese are based on ambiguity, which also means some similarities in our cultural roots and ways of thinking. Studying Italian movies can also reflect on our own state." Tang Weijie, Vice Chairman of the Shanghai Film Critics Society, believes that through this film exhibition, audiences can also explore the spatial landscape of different historical periods in Italy and have a deeper understanding of urban culture.


Can watching old movies become a fashion experience for internet celebrities?, Go to the cinema citywalk

Tang Weijie

In the view of Li Mingtao, the editorial board member of "New Works of Film" and a professor at the Film and Television Department of the Central Academy of Drama, the eight films at this film festival balance lyricism, sociality, and experimental nature of the film itself, making them a good choice for ordinary audiences and expert fans. "Movies are dramas of the technological era, and the sense of collective ritual and sharing observed in cinemas always exists. The biological instinct of human gatherings will not retreat."


Can watching old movies become a fashion experience for internet celebrities?, Go to the cinema citywalk

Cao Ning

Fan Cao Ning deeply understands the irreplaceability of cinema viewing. He initiated a podcast viewing event in March this year and invited everyone to stay and chat about the film after the viewing ended. Standing on the side screen delivering the microphone, Cao Ning saw the gaze of each audience member as they spoke. He believed that in the unique space created by the cinema, everyone would have a special touch and a need to express their viewing experience. "Film is a good social text, so we can put forward what we want to say but can't say as a question. Every time the live activities are overtime, many audiences feel more and more when they say it, and even cry about themselves. Many young people know about the film because of short video announcements and Tiktok. We hope to use this way to promote a new generation of film audiences to have a deep understanding of the film."


Can watching old movies become a fashion experience for internet celebrities?, Go to the cinema citywalk

Li Zhenlin

"Movies can become a way of socializing, and we need to cultivate watching old movies into a trendy experience for internet celebrities." Li Zhenlin, editorial board member of "New Works of Movies" and director of the Film Academy of Shanghai Theatre Academy, believes that in the face of the impact of new media and short videos, it is necessary to give audiences a reason to come to the cinema for tourism. He suggested that Xinhua Road, where Shanghai Cinema SHO is located, could incorporate film elements and create a street for internet celebrities, combining literature and tourism. "If 70% of the people who come to Shanghai for tourism come to watch movies and plays, then the Asian Performing Arts Capital will become a city."


Can watching old movies become a fashion experience for internet celebrities?, Go to the cinema citywalk

Lin Siwei

Lin Siwei, Deputy Director of the China Film Archive and Deputy Director of the China Film Art Research Center, stated that in the future, the China Film Archive team will bring more excellent content to Shanghai and invite outstanding works that have been screened to Beijing for exhibition. "We are also working on the restoration of Chinese and foreign films, constantly recommending classic films to young people, hoping to have more excellent works of cooperation between the two regions presented to the audience in the future."


Can watching old movies become a fashion experience for internet celebrities?, Go to the cinema citywalk

Film exhibition queuing scene

"As long as the audience is present, the movie will be there." During the film festival, Niu Yi, Director of the News and Public Affairs Center of Shanghai Film Group and Editor in Chief of "New Works of Film", witnessed the enthusiasm of the audience queuing up. An elderly couple living nearby pulled out a stack of movie tickets and came to Shanghai Cinema to watch movies, which had become their way of life. There are nearby exchange booths on site, and Shanghai Film Studio has specially produced a special issue called "Movie Story" for this film exhibition. Chen Danyan, Mao Jian, and Tang Weijie have written articles to guide the Italian light and shadow tour. With four movie tickets, one can exchange one book, but unexpectedly, all of them will be exchanged the next day at the film exhibition. Some viewers even bought 12 games in one go. "With audiences who love movies like this, urban culture will thrive. We hope to use this film festival as a starting point to promote the exploration of a series of 'movie+' new gameplay in Shanghai Film Festival."


Can watching old movies become a fashion experience for internet celebrities?, Go to the cinema citywalk
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