Losses exceeding millions! Famous domestic brand: All items will be shipped, but the price of tissues was mistakenly set to 10 yuan per 6 boxes
On September 20th,
Domestic brand "Jierou Live Broadcast Room Loses Millions by Wrong Price Input"
Get attention,
Topic # Jierou Live Room Loses Millions by Wrong Price Input#
Rush to the top of hot searches.
On September 17th, the official live broadcast room of Jierou mistakenly set the original price of 56.9 yuan per box of tissues to 10 yuan per box due to an employee's operational error, causing a large number of users to place orders and rush to purchase. In the end, the number of orders sold exceeded 40000, and the loss amount exceeded 10 million yuan.
On September 19th, Jierou's official Weibo account issued a statement on this matter, stating that "all ultra-low price orders will be shipped, and domestic products will strengthen themselves."
The details are as follows:
On September 17, 2023, due to our own mistake, the order price of a certain product on the online platform was far lower than the cost price, resulting in a large number of orders in a short period of time, causing the company's estimated loss of millions of yuan.
After this incident occurred, the company urgently held a meeting, and we unanimously believed that although the company suffered huge losses, integrity and users were the foundation of Jierou. Therefore, we promise all users who have placed this product link that all orders will be shipped normally.
For users who purchase multiple products that are inconvenient to store and are willing to communicate and negotiate other handling solutions with us, you can also negotiate other handling solutions with our customer service personnel. If you are unwilling to negotiate other solutions, we will ship the goods normally.
Zhongshun Jierou, as a domestic brand founded in Zhongshan City, Guangdong Province, started its business with only 500 yuan in 1979. For 45 years, sanitary napkins have silently accompanied everyone in every corner of daily life, witnessing their lives becoming increasingly beautiful. Along the way, it is with the support of every Jierou user that Jierou is today.
Many netizens have expressed their opinions on this. Some netizens are heartbroken: can't it be like this, even if it's set incorrectly, you can't be caught trying to collect wool
"I'm dizzy, I'm really losing a lot. 10 yuan and 6 boxes are really huge!"
Some netizens expressed that if a return is needed, it will be refunded, and others have suffered too much loss.
A netizen has put forward a view that the obvious price is incorrect, and it is not related to integrity.
According to reports, reporters asked Jierou's official customer service if this incident would have an impact on the company's future operations. The other party said, "The tissue will be sent out as usual, after all, it is the company's own mistake, and it is also reasonable to bear the responsibility for the mistake. As for the operation aspect, there is no need to worry, the company will handle it properly."
