Let's take a look at the theme promotion activities. The 26th Popularization Week is here

Release time:Apr 16, 2024 20:46 PM

Approved by the State Council, starting from 1998, the third week of September each year will be the National Putonghua Promotion Week. This year, the 26th Putonghua Promotion Week will be held from September 11th to 17th. Understand with Education Microenterprise——

Event theme

Promoting Mandarin and Striving for a New Journey

List of themed promotional activities

The Ministry of Education and the National Language Commission are leading the organization of key activities for the opening ceremony of the National Popularization Week; Develop and distribute promotional posters, public service advertisements, and promotional videos; Continuously carry out the promotion and popularization of national common language and characters, commend advanced collectives and exemplary individual, publicize and compile case sets; Implement the "Shining China" themed reading action; Organize a series of activities to commemorate the 65th anniversary of the promulgation of the Chinese Pinyin Scheme; Carry out a series of integrated media promotion and publicity activities; Guide the organization of seminars on promoting and promoting rural revitalization, as well as exhibitions of outstanding works at the 2023 Cross Strait and Hong Kong and Macao University Student Chinese Character Creative Conference.

Let's take a look at the theme promotion activities. The 26th Popularization Week is here

The Propaganda Department of the Central Committee promotes the central media to actively promote the popularization of national common language and characters, and the typical deeds of advanced collectives and exemplary individual, highlighting grassroots representatives and front-line experience.

The National Civil Affairs Commission organized the National Civil Affairs Commission system to carry out the theme propaganda activity of "promoting and popularizing the national common language and writing to strengthen the awareness of the Chinese national community".

The Ministry of Human Resources and Social Security guides local authorities to carry out "Mandarin+Vocational Skills" training.

The Ministry of Culture and Tourism relies on public libraries and cultural venues at all levels to carry out a series of activities such as classic recitation, nationwide reading, and popular lectures.

The State Administration of Radio, Film and Television plays a leading role in the industry, organizing radio and television media and online audiovisual platforms at all levels nationwide to carry out centralized publicity during the promotion week.

The Training and Management Department of the Central Military Commission organized a themed promotional activity called "New Soldier Popularization Training Camp" to focus on Mandarin learning and education for newly enlisted soldiers.

The Central Committee of the Communist Youth League organizes young students from all over the country to actively participate in the social practice volunteer service activity of "promoting popularization and helping rural revitalization"; Carry out the "Hand in Hand Mandarin, Youth Practice Tour" youth volunteer promotion into the community activity.

Let's take a look at the public service advertisements and posters of the 26th Popularization Week with Education Microenterprise——

This year's public service advertisement for the Popularization Week showcases the positive role of Mandarin in promoting educational equity, serving to strengthen the awareness of the Chinese nation as a community, helping people find employment and prosperity, and rural revitalization through the stories of Liao Xuelin, a raft worker in Yangshuo County, Guangxi, Aruluori, a music teacher in Leibo County, Liangshan Prefecture, Sichuan, Lei Fuying, a teacher at Qinghai University for Nationalities, and Janar Nurmuhan, a propaganda officer at the Karabula Town Government Propaganda Office in Xinyuan County, Ili Prefecture, Xinjiang.

Poster 1, with a background color of Chinese red, reflects the comprehensive promotion and implementation of the strategic deployment of the 20th National Congress of the Communist Party of China to increase the promotion of the national common language and script, and showcases key language and script work such as the National Common Language and Script Popularization and Enhancement Project.

Poster 2, designed with the theme of this year's Popularization Week, showcases the common growth, common learning of Mandarin, and modernization of Chinese people on a new journey through cartoon character images of Han, Mongolian, Tibetan, Uyghur, Yi, Zhuang, and other ethnic groups.

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