Has someone increased the price and resold it? The response came, "Entering the wrong price in the live broadcast room resulted in a loss of millions."
On September 17th, Jierou's official live broadcast room launched "6 boxes of paper products" priced at 10 yuan, triggering a large number of panic purchases.
On September 19th, Jierou officially announced that due to its own mistake, the product price was written incorrectly, resulting in a large number of orders in a short period of time and an estimated loss of millions of yuan. Regarding this, Jierou stated that she promises to ship all orders normally.
Some netizens praised Jierou's integrity and sense of responsibility, while others condemned the act of pulling wool by placing hundreds of orders, claiming that it may encourage malicious buying behavior and affect the future market of the brand and products.
![Has someone increased the price and resold it? The response came, "Entering the wrong price in the live broadcast room resulted in a loss of millions."](https://a5qu.com/upload/images/88adc6d06d051fbead60581bbe59a30d.png)
On the 20th, Pengpai News noticed that there have been multiple posts on second-hand platforms regarding the resale and price increase of this product. A post claimed that 144 boxes were priced at 4000 yuan, which means buying for 240 yuan and selling for 4000 yuan, resulting in a 15 fold increase in price.
On the 21st, in response to the above doubts, the official customer service of Zhongshun Jierou stated that there is currently no plan to change the commitment to ship all orders, and reselling is a personal behavior of consumers. If there is any impact on the company or further processing.