The first three exhibitions signed this year were signed and Pudong’s exhibition industry recovered to 90% of the level in 2019 last year.
At the 2024 Shanghai Pudong New Area Convention and Exhibition Economy High-Quality Development Promotion Conference held on May 7, reporters were informed that Pudong New Area’s convention and exhibition economy has accelerated its recovery, with a total of 216 exhibitions of various types held throughout 2023. On the same day, the first batch of three exhibitions in Pudong in 2024, namely the International Cleaning and Maintenance Exhibition in Amsterdam, the Netherlands, the Shanghai Children's Health Expo, and the Asia-Pacific Smart Supply Chain and Logistics Innovation Expo, were signed.
Since last year, the Pudong New Area Commerce Committee has focused on conference and exhibition investment promotion, amplifying the spillover effect of conferences and exhibitions, actively carrying out a series of investment promotion and investment promotion work through high-energy exhibitions, and carrying out special investment promotion for exhibitions with great industry influence and high industry fit. Last year, the total area of various exhibitions in Pudong reached 8.465 million square meters, returning to 90% of the level in 2019, attracting a total of 133,000 exhibitors and 7.008 million professional visitors.
On the same day, the Pudong New Area Business Committee released the "2024 Action Plan for the High-Quality Development of the Pudong New Area Convention and Exhibition Economy". The plan aims to "lead the high-quality development of the Pudong Convention and Exhibition Economy with internationalization, specialization, and branding" and clarifies the 2024 Pudong New Area Convention and Exhibition Economy. Key work arrangements include supporting high-quality exhibition projects to become more refined and stronger, launching "one exhibition, one policy" special investment promotion, promoting the joint development of conference, tourism, culture and sports, etc., giving full play to the demonstration and leading function of Pudong's exhibition economy, improving the level of exhibitions, strengthening industry linkage, and further Promote the high-quality development of the convention and exhibition economy in Pudong New Area.
The signing ceremony for the first exhibitions in Pudong this year, including the International Cleaning and Maintenance Exhibition in Amsterdam, the Netherlands, the Shanghai Children's Health Expo, and the Asia-Pacific Smart Supply Chain and Logistics Innovation Expo, was also held at the meeting. At present, the occupancy rate of the main venues in Pudong New Area has reached the world's leading level, and the schedule is full. This signing also highlights the importance and support Pudong New Area attaches to the launch, first exhibition, and first show activities. It also marks the high-quality development of Pudong's convention and exhibition industry. a new stage.
The reporter learned that in June 2023, the Shanghai Municipal Commission of Commerce issued the "Shanghai Three-Year Action Plan to Promote the High-Quality Development of the Convention and Exhibition Economy and Build an International Convention and Exhibition City", which clarified that by 2025, Shanghai's ability to allocate global resources for convention and exhibition will be further improved. The global influence and international competitiveness of Shanghai Convention and Exhibition have been further enhanced, the market mechanism has become more mature, convention and exhibition companies have become more dynamic, brand conventions and exhibitions have become more concentrated, and the international convention and exhibition capital has been fully established.
