368 time-honored brands across the country are competing in the arena, and the 17th Shanghai China Time honored Brand Expo opened on the 22nd
As the Mid Autumn Festival and National Day approaches, the Shanghai Exhibition Center will welcome the once again appearance of the "most down-to-earth" exhibition - the Shanghai China Time honored Brand Expo. As one of the key activities of the "Golden Autumn Tourism and Shopping Season", the 17th Shanghai China Time honored Brand Expo is jointly guided by the Ministry of Commerce, Shanghai Municipal Commission of Commerce, Shanghai Municipal Commission of Economy and Information Technology, Huangpu District People's Government, and Jing'an District People's Government, and supported by the Huangpu District Commission of Commerce and Jing'an District Commission of Commerce. This year's Expo will be held from September 22nd to 24th at the East Hall of the Shanghai Exhibition Center, bringing together 368 time-honored brands from across the country, including 203 time-honored brands from Shanghai and 165 time-honored brands from sister provinces and cities. Among them, time-honored brands from Fujian Sanming and Anhui Lu'an have made their debut.
Whether you are looking for classic old Chinese products or trying out new cross-border products, there is always one product on display at this expo that suits you. On September 21st, during a camping trip, the reporter discovered that there are "the most Shanghai" souvenirs here, such as "Shanghai brand" butter butterfly pastry, "Shanghai brand" coffee freeze-drying, "Shanghai brand" coffee ear hanging, and "Shanghai brand" watches; There are "the most stylish" fashion items, such as the "Centennial Maochang" series eyewear chain, Shanghai Leather Shoe Factory Swarovski high-end women's shoes, Hero "18K Panda Gold Pen", Lao Fengxiang "Fengshang" master craftsmanship wristwatch, and Magnolia silk "Silk Porcelain Gift · Prosperous Peony" gift box; There are also "the most trendy" cross-border products here, such as Wu Liangcai's glasses X Dunhuang Museum's "Three Rabbits in One Ear" silk scarf, Zhengzhang Feiqi disinfection wet wipes travel box, Bee Flower X Palace Museum cultural and creative amusement park series aromatherapy, and many old and new products can be purchased in one stop.
The Mid Autumn Festival is approaching, and this year's Expo will be a great place to go without leaving the venue, where you can buy all the famous internet celebrities on Nanjing Road and Huaihai Road in one stop. The reporter learned that at the Expo, a total of 100 seasonal mooncakes came to the "Challenge Arena", including Big White Rabbit "Moon Boundless" Rabbit Year mooncake, Guangming X Luzhou Laojiao ice cream mooncake, Daoxiangcun fried gizzard liver mooncake, Zhenlaodayang golden chicken mooncake, Taikang Food beef mooncake, Buddha jumps over the wall fresh meat mooncake, morel fresh meat mooncake, Laoxiangzhai jade raw coconut mooncake, Youlan latte Taoshanpi mooncake, Laodayang black pig fresh meat mooncake, Dunhuang painted mooncake, etc.
This year's expo will launch 278 "old brand new products" for the first time. For example, the host Shouyi of Yu Garden Garden Co., Ltd. brought a new design product, the secret porcelain lotus pot gift box and the dragon moon cover filter cup. Among them, the secret porcelain lotus pot gift box is a new product jointly launched by the host Shouyi and the Suzhou Museum. The design inspiration is derived from the "secret lotus bowl" of the fifth generation Yue kiln, the treasure of Suzhou Museum. The Shanghai watch, the seagull watch and the peacock watch have also brought a number of innovative China-Chic watches, such as the revival series of the Shanghai watch, the Jiuqu Yingyue series of the seagull watch, the Han style · cavalry general series of the seagull watch, and the Guotuo series of the peacock watch. The traditional Chinese medicine time-honored brand Tong Hanchun Tang, with a history of 240 years, has brought a new product, Hanchun Reconstructed Ginseng Cream, to the exhibition.
Bailian Group has gathered 10 time-honored brands under its umbrella to participate in this expo. In the exhibition area of Sanlian Company, for the first time, the top 8-in-1 visual quality analyzer in China will be displayed, providing professional eye detection services and VTS visual training interaction on site. This year marks the 100th anniversary of the birth of the Maochang brand, and multiple distinctive series of products such as Maochang's "Shanghai style Mirror World", "Maochang Centenary", and "One Great Cultural and Creative X Maochang Glasses" have been showcased at the exhibition.
In addition, the Expo will also set up a "time-honored China-Chic live broadcast room" to carry out 15 live broadcast activities in conjunction with Tiktok for three consecutive days. The iBailian platform has set up a dedicated section for the time-honored brand expo, which will start broadcasting at 10am on the 22nd, with a 3-hour uninterrupted live broadcast. Nearly a hundred selected products from time-honored brands will be promoted vigorously in the live broadcast room.