Zhang Guoqing and Chen Jining attended the launching ceremony and delivered a speech. The 2024 China Brand Day event opened in Shanghai

Release time:May 10, 2024 18:26 PM

Zhang Guoqing, member of the Political Bureau of the CPC Central Committee and Vice Premier of the State Council, attended the launch ceremony of the 2024 China Brand Day event in Shanghai on May 10 and delivered a speech.

Zhang Guoqing said that strengthening brand building is an intrinsic requirement for developing new productive forces and promoting high-quality development. General Secretary Xi Jinping proposed to promote the transformation from Made in China to Created in China, from China Speed ​​to China Quality, and from Chinese Products to Chinese Brands, which provided fundamental compliance and action guidelines for brand building and led the development of Chinese brands to achieve remarkable results. On the new journey, we must thoroughly implement the spirit of General Secretary Xi Jinping’s important instructions, thoroughly implement the strategy of strengthening the country through quality, solidly carry out actions to create Chinese brands, adhere to the innovation drive, deepen reform and opening up, support enterprises to rely on innovation to increase varieties, improve quality, and create brands, and support enterprises Actively participate in international market cooperation and competition, promote quality upgrading and brand efficiency through standard upgrading, vigorously strengthen fair competition law enforcement and intellectual property protection, actively create a good environment for brand development, and provide strong support for promoting high-quality development and realizing Chinese-style modernization.

Zhang Guoqing emphasized that China will unswervingly implement high-level opening up to the outside world, continue to expand market access, treat domestic and foreign-funded enterprises equally, and welcome more world brands to China to share opportunities, common development, and mutual benefit.

Chen Jining, Secretary of the Shanghai Municipal Party Committee, attended the launching ceremony and delivered a speech, saying that currently, we are in-depth studying and implementing the spirit of General Secretary Xi Jinping’s important speech during his inspection of Shanghai, accelerating the construction of “five centers”, and continuously improving the city’s energy level and core competitiveness. The competitiveness and influence of Shanghai's brands are important elements of the construction of the "Five Centers". We will continue to promote Shanghai's "four major brands", strive to promote brand quality improvement, continue to optimize the brand development environment, better serve the brand's sailing overseas, and promote brand building to continuously achieve new breakthroughs. In line with the trends of industrial upgrading, consumption upgrading, and market upgrading, we will vigorously support new technologies, new models, and new business formats, accelerate the development of new quality productivity, and allow more brands to stand out. Give full play to the advantages of an international consumption center city, make good use of major platforms such as the China International Import Expo and China Brand Day, continue to create a market-oriented, legal and international first-class business environment, and develop higher-level producer services and professional services. , helping more Chinese brands become world-renowned.

Zhang Yuzhuo, Director of the State-owned Assets Supervision and Administration Commission of the State Council, and Luo Wen, Director of the State Administration for Market Regulation attended and delivered speeches. Gong Zheng, deputy secretary of the Shanghai Municipal Party Committee and mayor, and Sun Guangyu, deputy secretary-general of the State Council, attended the meeting.

The 2024 China Brand Day event is jointly sponsored by the National Development and Reform Commission, the State-owned Assets Supervision and Administration Commission of the State Council, the State Administration for Market Regulation, and the State Intellectual Property Office. The theme is "Chinese Brands, Shared by the World; Domestic Products and Trendy Brands, Brands Build the Future."


Zhang Guoqing and Chen Jining attended the launching ceremony and delivered a speech. The 2024 China Brand Day event opened in Shanghai
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