Assist in the construction of a 15 minute convenient living circle, including road commercial districts and credit management
How to revitalize community commerce and create a convenient and beneficial 15 minute living circle in old urban areas? In Zhoujiadu Street, following the overall concept of "coverage, richness, and convenience", the community's convenient commercial layout continues to be optimized, and the model of "road section commercial district+credit governance" led by party building gradually cultivates characteristic samples of building a 15 minute convenient living circle in old urban areas.
The permanent population of Zhoujiadu Street is 77000 people, residing in 27 neighborhood committees. With the increasing attention paid to community economy, Zhoujiadu takes party building as the guide, builds a "road section commercial district+credit governance" service platform, selects Changli Road, which has relatively rich commercial bodies, as a model, and collaborates with functional departments such as public security, urban management, safety supervision, and market offices and surrounding residential area party organizations to establish the Changli Road section commercial district party branch.
The party branch fully leverages the vanguard and exemplary role of party members, requiring them to be active on the front line of road commercial districts. Party members in enterprise shops take the initiative to "show their identity", establish Party member demonstration positions, provide the highest quality services, and actively participate in community public welfare activities; Party members from functional departments plan to hold a "Dialogue with Smart Merchants" activity, answering policy questions face-to-face for merchants, helping them solve problems such as obtaining permits for urban sewage discharge into drainage networks, conducting safety inspections on store signs, and delivering services to their doorstep; The law enforcement departments are responsible for implementing the principle of "whoever enforces the law, who popularizes the law". Party members take the lead in participating in activities such as "sending laws to merchants" and "sending courses to merchants" to enhance merchants' awareness of compliance with the law.
Integrity has also become another lever to leverage the development of community economy. The street utilizes big data to establish a merchant business integrity database, promotes the construction of merchant self management industry associations, conducts hierarchical management based on integrity data, and further optimizes the business environment. At the same time, the street utilizes technological means to carry out all-weather, full process, and full coverage inspections on issues such as cross door operations, disorderly setting up of stalls, and disorderly stacking, providing effective basis for law enforcement departments.
The Party building leads the "road commercial district+credit governance", creating a good business environment, which is like a "reassuring pill" for community commercial entities. On the other hand, Zhoujiadu Street is also striving to build a platform for community commerce, and these measures have become a "booster" for commercial development.
"Online Changli Road" is a product born guided by commercial development needs. Zhoujiadu has opened up new online sales channels for merchants, and the selected merchants are those with good reputation, good product or service quality, and good integrity data, achieving a "win-win" situation of increasing merchant benefits and improving public experience.
At the same time, Zhoujiadu extensively listened to the opinions of the masses and organized activities such as street markets, shopping malls, public welfare markets, and neighborhood neighborly markets based on the leisure and consumption needs of citizens during holidays. Among them, the "Qihe Market" series of life festivals were held on the Qihe Road single lane after the demolition and rectification of illegal activities. During May Day, summer vacation, National Day, Spring Festival, and winter vacation, the market arrived as promised, bringing rich cultural, catering, shopping, entertainment, and livelihood services to residents.
New public open spaces such as Moon Bay and Plum Blossom Lane also carry theme markets such as green living, caring public welfare, and community commerce, adding the beauty of public space design and greening, making community public welfare months, neighborly friendship festivals, and other activities deeply rooted in people's hearts.
The relevant person in charge of Zhoujiadu Street stated that the street, through party building, leads the "road section commercial district+credit management", directly responds to the people's earnest expectations for a high-quality life. The special market activities in residential areas gradually improve the convenience service function at the doorstep, transforming the list of residents' needs into a satisfactory list of convenience services. Residents can enjoy consumption without traveling during holidays.
*Reprinted from official WeChat account released by Pudong
