Bonded areas actively promote the development of enterprise quality and brand, and assist in leading the construction of the zone
In order to further strengthen the quality brand construction in the jurisdiction, enhance the quality and brand awareness of enterprise leaders, the Pudong New Area Market Supervision Bureau Bonded Zone Branch jointly held a brand construction promotion and training meeting with Waigaoqiao Group, attracting more than 50 enterprises in the jurisdiction to participate.
The training session will focus on the promotion and implementation of the "Shanghai Brand" certification system, the cultivation of quality brand benchmarks, and mutual learning of scientific quality management methods. Multiple experts from the city will be invited to give on-site lectures. Among them, courses such as "Government Quality Awards and Excellent Performance Models" and "Interpretation of Shanghai Brand Certification Requirements" taught by quality award evaluation experts and relevant leaders of Shanghai Quality Training Center have provided practical and practical suggestions for the quality and brand development of Pudong enterprises.
"The development of a company's brand and high-quality development is a very important thing." The person in charge of a logistics company in the bonded zone said, "It is a rare opportunity to have close contact with the relevant content of brand construction through this opportunity. I hope to learn more about the 'Shanghai brand' and government quality awards through this training, so that the company has better development space in the future." The person in charge of a catering enterprise in the bonded zone said, "The training content is rich, informative, and has strong operability. Having such an opportunity to seek advice and clarify doubts from experts on site, establish communication channels, will be very helpful for the establishment of the company's brand."
This training has further deepened the understanding of excellent performance evaluation criteria among enterprises in the jurisdiction, laying a solid foundation for actively building and promoting excellent quality brands, and promoting effective improvement of regional industrial quality. The relevant person in charge of the Bonded Zone Branch of the Pudong New Area Market Supervision Bureau stated that the next step will be to continue promoting advanced quality management methods and promoting excellent performance models. Excellent enterprises will be organized to participate in the application for government quality awards, promote the extension of advanced quality concepts upstream and downstream, serve and strengthen key industrial clusters, and provide solid quality support for leading the construction of the zone.
Text: Liu Yawen
![Bonded areas actively promote the development of enterprise quality and brand, and assist in leading the construction of the zone](https://a5qu.com/upload/images/554ca3c3b5bfffad6dd06ce08dfbf0de.jpg)
*Reprinted from official WeChat account released by Pudong