Let the French audience collectively praise the ancient Chinese paintings that "come alive" and take a "One-day Tour to Nanjing in the Song Dynasty" in Paris
In May, a beautiful "Jinling City" from the Southern Song Dynasty was displayed in an exhibition at the famous Joyvo Concert Hall in Paris, France. Visitors to the exhibition can follow the warm and hospitable Jinling Bai Xiaosheng, listen to the long history of Nanjing city, and get "Jinling coins" to light up the fireworks and sky lanterns in the exhibition; they can also encounter the "takeaway boy" of the Song Dynasty and experience the life of Nanjing thousands of years ago. Convenient services for Chinese society...
2024 marks the 60th anniversary of the establishment of diplomatic relations between China and France and is also the Year of Culture and Tourism between China and France. The Deji Art Museum from Nanjing, China was invited to bring the "Jinling Picture Digital Art Exhibition" to Paris, France, spanning more than 10,000 kilometers, and presented it stunningly at the Joyvo Concert Hall. The "Jinling Map" that "best represents Nanjing" meets the romantic city, creating a beautiful symphony of Eastern and Western cultures.
"Jinling Map" was painted by Feng Ning in the Qing Dynasty and is known as "an encyclopedia of Nanjing's history, culture and folk customs". The scroll, which is more than ten meters long, carefully depicts the cityscape and people's lives of Nanjing in the Song Dynasty of China about 1,000 years ago. A total of 533 characters and 90 animals are painted, providing a basis for current people to study the urban planning of ancient Nanjing. , architectural form, social culture, etc. provide precious and comprehensive information and have extremely high historical and cultural value.
The "Jinling Pictures Digital Art Exhibition - France Station" is hosted by the Jiangsu Provincial Department of Culture and Tourism and the Foreign Affairs Office of the Jiangsu Provincial People's Government, co-organized by the Nanjing Deji Art Museum, and supported by the China Cultural Center in Paris and the China Tourism Office in Paris. . As the only exhibition project in the "2024 Jiangsu-France Cooperation Project" to be exhibited in France, this exhibition groundbreakingly introduces cutting-edge technology into the digitization of cultural relics, and uses an interactive viewing mode of "characters enter the painting and follow them in real time" to allow the audience to view it in the first person From the perspective of "walking into" ancient paintings, you can communicate and interact with the people in the paintings.
Entering the exhibition hall, the ancient painting "Jinling Map" came to life and was shockingly presented on a huge LED screen. The exhibition provides the world's unique "characters enter the painting and follow them in real time" viewing experience. On-site audiences can enter the program to select their favorite characters and project them into the screen, and wear the exhibition's customized smart bracelet to let the characters in the screen follow them. In the footsteps of "travel" back to thousands of years ago from a first-person perspective, you can find yourself in the bustling Jinling market and embark on a "one-day tour of Nanjing in the Song Dynasty".
If the unique experience of "entering the painting" allows the audience to travel back to China in the Song Dynasty for thousands of years and see the grand scenery of Jinling, then the AR link in the exhibition presents a comparison between Nanjing and Jinling in ancient and modern times. In addition to the digital art exhibition area, a 1:1 copy of the "Jinling Map" is also presented in the exhibition hall. The audience can use the tablet on the table to scan the designated characters and buildings in the scroll to see where the address is. The prosperous scene corresponding to contemporary Nanjing. Mr. Robert, the editor-in-chief of a local French magazine, gave great recognition to this design at the exhibition: "The AR project is excellent. It allows me to understand ancient and modern Nanjing in a new way. Ancient Nanjing is rich in history and culture. Now Nanjing is also an international metropolis! ”
More historical allusions and interesting games are hidden in the exhibition, waiting for the audience to discover and experience on site. The audience can even find a fortune teller in the city to learn about their zodiac sign in the Chinese zodiac, as well as French celebrities with the same zodiac sign as themselves. “I like the exhibition of the Chinese zodiac the most.” DelBergiolo, a Parisian audience and local lawyer, said, “In this section, it was determined that I am a dog. I usually like to get along with my puppies the most, which makes me feel... Very happy!”
The "Jinling Pictures Digital Art Exhibition - France Station" presented by the Deji Art Museum this time attracted a large number of Paris citizens to stop and watch and experience it as soon as it was unveiled. The exhibition is located at the Gaveau Concert Hall, one of the most luxurious concert halls in Paris. It was built in 1906 and has a long history of more than a hundred years.
Under the specific scenes of the "Jinling Pictures" scroll, the exhibition also intersperses China's intangible cultural heritage that has been passed down for thousands of years: including the use of intangible cultural heritage paper-cut works to reproduce the fishing scene of the ancients on the banks of the Qinhuai River, which means "more than enough every year", and The imagery of traditional Chinese culture expresses expectations for a better life; in the position of depicting the typical occupation "flower seller" in the Song Dynasty, the velvet flower, a representative intangible cultural heritage of Jiangsu Province that has been passed down for thousands of years, is presented; it is known as one of the "Four Great Inventions of China" The cutting-edge woodblock printing technology was also on display at the exhibition. Works full of beautiful meanings such as "Dragon" and "A Picture of Harmony" attracted a large number of audiences to stop and admire. In addition, the audience can also experience the woodblock printing skills on site and take home the good wishes from China. Stoyan Bantchev, general director of UNESCO France, said: "I am very shocked by this exhibition. Every time I take a step, there are new discoveries and surprises. I think such an exhibition is very suitable for young people to understand and learn Chinese culture!"
"This is a very good immersive exhibition experience, which made me feel the daily life of people in Nanjing during the Song Dynasty!" After visiting the exhibition, a French visitor enthusiastically wrote his comments on the guest book in the exhibition hall. evaluate.
It is understood that the complete version of the "Jinling Pictures Digital Art Exhibition" is currently on permanent display at the Deji Art Museum in Nanjing, China. Based on the innovative transformation of the "Jinling Pictures", a precious heritage of human civilization, the exhibition is the first to "put characters into the painting and follow them in real time." "An interactive exhibition experience that uses digital technology to activate the heritage of human civilization. As early as last November, the "Jinling Picture Digital Art Exhibition" of the Deji Art Museum flew to Boston, USA, to participate in the "China Nanjing Week" cultural exchange activities, showing the world both the historical heritage and modern vitality of Nanjing.
Previously, "Jinling Pictures" had appeared in CCTV's "Poetry and Painting China" column as a major cultural relic. "The paintings are of great historical significance, and we can get a glimpse of the prosperity of Jinling in the Song Dynasty." Fan Di'an, former president of the Central Academy of Fine Arts, said, "There are not many long scrolls of genre paintings, and the "Jinling Pictures" provided a painting model for later generations. This kind of reflection was reflected at that time. A large scroll of the richness of social life is also an important heritage of Chinese art. "As an important treasure of traditional Chinese culture and art, "Jinling Tu" also contrasts and inherits the current developed vitality of Nanjing, helping people form their identity. Identity and cultural confidence.
Provided by the on-site organizer of "Jinling Figure Digital Art Exhibition" at Deji Art Museum
To make this Jinling city "alive" and "come alive", there is a lot of hard work and inspiration from the Deji Art Museum team. According to the staff, the preparation period for the "Jinling Tu Digital Art Exhibition" lasted for two years, and more than 400 digital technology workers participated in it, using 3D modeling, real-life motion capture and other film technologies to create a vivid three-dimensional Urban space, combined with cutting-edge technologies such as Unity engine, UWB positioning bracelet, and self-developed intelligent management system, realize an interactive exhibition experience of "characters enter the painting and follow them in real time". During this cultural journey to France, the Deji Art Museum integrated a series of enterprise and platform resources, including Unilumin Technology and Xiaomi, which provided equipment support for this tour, and Hongwei Interactive, which provided technical support, to maximize To fully play the pivotal role of museums in the process of cultural dissemination.
In the process of preparing for the exhibition, the Deji Art Museum has always adhered to a rigorous academic attitude and based the use of science and technology on sufficient respect, full exploration, and novel interpretation of culture and art. Although the "Jinling Tu Digital Art Exhibition" relies on "numbers", it avoids single sensory stimulation and entertainment expression. At the same time, the core of the exhibition is an open "Jinling World", which means that the program, content and material presentation of the exhibition can be adjusted and customized according to the characteristics of the audience in different countries and languages.