The Light of Bright Dairy's Quality Blooms at the National Highest Quality Conference, the 5th China Quality Conference opens today

Release time:Apr 16, 2024 04:33 AM

On the morning of September 1st, the 5th China Quality Conference, hosted by the State Administration for Market Regulation and others, was held in Chengdu. The China Quality Conference is the highest standard, largest scale, and most influential international quality conference in the field of quality in China. This exhibition showcases the unique quality reform and innovation experience of various industries in China. Guangming Dairy was invited to attend the opening ceremony and main forum, and is also the only leading dairy company to participate. With a solid quality management system, Guangming Dairy showcases the charm of China's dairy industry and shines on the world stage of quality management.

The theme of this conference is "Quality Change and Cooperation in Economic Recovery", and the first "Quality Light - China Quality Management and Quality Innovation Achievement Exhibition" has attracted much attention. During the conference, Guangming Dairy also set up an exhibition booth, which is mainly divided into three areas: the lunar exploration results exhibition area, the milk packaging recycling plan exhibition area, and the Guangming Dairy full industry chain exhibition area. The booth showcases the charm of Guangming to the guests and visitors who come to the conference, experiencing the taste of Guangming.

Pursuing quality and unwavering determination

The Light of Bright Dairy's Quality Blooms at the National Highest Quality Conference, the 5th China Quality Conference opens today

As the oldest enterprise in China's dairy industry, Bright Dairy has accompanied the growth of generation after generation. From making consumers drink milk to making them drink good milk, Guangming Dairy has an unwavering pursuit of quality, adhering to the principle of "quality as the core, innovation as the driving force, and quality promoting the brand". Through a century of dedication and innovation, it is fulfilling the original aspiration of the dairy industry to serve the country and the mission of safeguarding the national physique.

Currently, food safety and quality have become the foundation for the survival and development of enterprises. In order to actively implement the national "dairy industry revitalization" strategy, Guangming Dairy has formulated a corporate vision of "allowing more people to experience the joy of delicious and healthy food". With the commitment of "pursuing ultimate management and user experience with zero defects" as the quality commitment, from multiple aspects such as strategic guidance, technological updates, product innovation, and industrial chain upgrading, Guangming Dairy promotes quality management reform and solidifies the foundation of product quality.

Since 2006, Guangming Dairy has gradually implemented an operable and quantifiable thousand point quality and safety audit system for all links in the entire industry chain, taking the step towards world-class quality management. In 2010, Guangming Dairy was the first to introduce the WCM world-class manufacturing improvement system, allowing optimized quality management to penetrate into the hearts of every employee and fall into every production process; In 2015, Guangming Dairy released its first "Food Safety White Paper" and later upgraded it to a "Quality White Paper", becoming the first enterprise in the industry to continuously release "Food Safety White Papers". In 2019, Guangming Dairy upgraded its excellent quality management system and won the world-class 2019 Global Excellence Performance Award in the same year. In 2021, Guangming Dairy won the highest quality honor in Shanghai - the 2020 Shanghai Mayor Quality Award, making it the first food enterprise to receive the award since its establishment in 2008. The ultimate management of the entire industry chain of Guangming Dairy not only ensures the safety of consumers, but also has been recognized by professional quality evaluation organizations at home and abroad, demonstrating the quality management strength of Chinese dairy enterprises to the world.

After years of construction and development, as a large dairy enterprise in China that integrates the entire industry chain of dairy farming, dairy product research and development, production, processing, cold chain logistics distribution, and terminal sales, Guangming Dairy has achieved a traceable and guaranteed quality management system from ranch to terminal. Behind every cup of nutritious and delicious Guangming milk, there is a strict quality control system - depending on the type of product, it needs to go through 808 to 1581 quality control points for comprehensive inspection.

Technology leadership and full industry chain guarantee

From pasture to terminal, Bright Dairy continues to drive quality control with scientific and technological innovation, and its Bright Research Institute has led the establishment of the "State Key Laboratory of Dairy Biotechnology". This laboratory was evaluated by the Ministry of Science and Technology of the People's Republic of China as the "State Key Laboratory of Excellent Enterprises" in 2018, ranking first in the agricultural field, becoming the only State Key Laboratory in China's dairy industry at present, and promoting quality management to a higher level with strong R&D strength.

By benchmarking the internationally advanced and domestically leading standards, Bright Dairy has taken full advantage of the platform of the State Key Laboratory of Dairy Biotechnology to set a precedent in the dairy industry at home and abroad. It has accurately quantified the indicators representing the health of cattle, the fresh health of raw milk, and the fresh nutrition of raw milk, and formulated the "excellent+times" standard of Bright Dairy, which is far higher than the EU standard.

Based on standards, Bright Dairy continues to build core competitiveness throughout the entire industry chain. Establish the "5C" core competitiveness of the entire production process from five dimensions, including C1 soft A-level process, C2 "A-level" milk source, C3 world-class manufacturing, C4 five-star cold chain, and C5 "EQMS" world-class quality management system.

In recent years, the promotion of "5C" core competitiveness has achieved excellent results. Guangming Dairy Research Institute ranked 86th in the first list of China's Top 500 Patent Companies, ranking first in the food industry; Guangming Animal Husbandry's cow genetic breeding strength is leading in the country, ensuring that "good cows produce good milk sources"; Fourteen factories across the country were the first to win TPM awards at various stages, among which four dairy factories won the first TPM special award in the domestic dairy industry.

Lingxian Logistics, a wholly-owned subsidiary of Lingxian, is one of the first eight five-star cold chain logistics enterprises in China. It is also the first and only cold chain logistics enterprise in the country to pass the highest level certification of BRC-S&D global food safety standards, allowing every drop of high-quality milk to be delivered fresh; The long-standing door-to-door milk delivery service, after innovation and upgrading, has established the "on-demand ordering" brand and obtained the "Shanghai brand" certification. It delivers fresh products to thousands of households every day, achieving a "bright start to a beautiful day".

Through continuous development and innovation, Guangming Dairy's enterprise quality management has been upgraded to intelligent quality management, possessing the strength to tell the world the story of Chinese quality management.

Benchmarking with international standards and leading health

By improving its advanced quality management system, Guangming Dairy has applied for 956 invention patents, becoming the dairy product enterprise with the most international invention patents and national and provincial science and technology awards in the industry. At the same time, the integration and integration of "production, learning, research, and application" have been fully realized, and the scientific research achievements of quality management and quality innovation have been effectively applied to products, achieving a further upgrade from ensuring food safety in the dairy industry to strengthening the national physique.

For example, Guangming Dairy has established the largest lactobacillus resource library among domestic dairy enterprises, and has taken the lead in realizing the industrial development of strains of Lactobacillus plantarum ST-III and Lactobacillus casei LC2W with independent intellectual property rights in China.

For example, the launch of China's first ambient temperature yogurt Mosilian, the largest sales share of fresh products in China, as well as a series of star products leading the market, such as Zhiyou, Changyou, Jianneng JCAN, and Rushi,

Nowadays, Guangming Dairy has become the most comprehensive enterprise in the industry with the most uniform distribution of products at room temperature and low temperature. It not only maximizes the quality of products, but also promotes China's dairy industry to enter a new track of nutrition and health upgrading.

Safety is the lifeline of food production enterprises, and the goal that Bright Dairy continuously pursues is to be safer, fresher, more nutritious, and more delicious. As the only top dairy company invited to participate in the China Quality Conference this time, Bright Dairy has made a commitment to the world by showcasing the quality management and innovation achievements of Chinese dairy companies in multiple dimensions - "Made in China" has confidence and confidence to benchmark against the international community, serve the public, and give back to society, "allowing more people to experience the joy of delicious and healthy food.".

【 Quick News 】 SAIC Releases Half Year Report with Double Growth in Revenue and Net Profit

SAIC Group released its 2023 semi annual report today. In the first half of this year, the company achieved wholesale sales of 2.072 million vehicles and terminal retail sales of 2.237 million vehicles, continuing to maintain its leading position in the domestic industry, and monthly sales continued to grow month on month. Sales in the second quarter increased by 32.5% compared to the first quarter, outperforming the overall market growth rate. In the first half of the year, SAIC's overseas sales reached 533000 vehicles, continuing to lead the industry; The sales of new energy vehicles reached 372000 units, ranking second among Chinese car companies and maintaining a "month on month continuous increase" since January. During the reporting period, the company achieved a combined total operating revenue of 326.55 billion yuan, a year-on-year increase of 3.34%, and a net profit attributable to shareholders of the listed company of 7.09 billion yuan, a year-on-year increase of 2.54%, by optimizing its structure, reducing costs and increasing efficiency.

SAIC Maxus, in collaboration with the Wuxi government, provides subsidies for purchasing "StarCraft" pickup trucks to benefit the public

"The golden mountain is slowly flowing, and the tin water is devoid of vegetation and spring". The scenery of the Taihu Lake Lake is picturesque, and the scenery of lakes and mountains is intoxicating. Wuxi, known as the "Pearl of the Taihu Lake Lake", is not only home to many famous literati, but also an important economic center in eastern China, with developed industry and commerce. Since the lifting of the local pickup truck ban last year and the official implementation of the Wuxi Service Integration into the Shanghai Metropolitan Area Action Plan this year, the Wuxi pickup truck market has ushered in new opportunities for development. Diversified lifestyles such as mountain running, fishing, skiing, and camping have emerged, injecting fresh vitality into the local pickup truck life. On August 12th, the StarCraft pickup truck was heavily launched in Wuxi, shining in the East China region with its hardcore quality. At the delivery ceremony, the first batch of interstellar pickup truck owners also officially picked up their beloved cars, taking the lead in embarking on a "interstellar" journey. On site by SAIC Maxus MA

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"The blue sky, clear lake water, green grassland, this is my home..." A poem by Tengger's "Heaven" depicts the stunning scenery of Inner Mongolia. 1.3 billion acres of natural grassland, 400 million acres of vast forests, thousands of rivers and lakes... The beauty of Inner Mongolia is the colorful beauty that permeates time and space. With a long history, diverse cultures, ethnic integration, and diverse landscapes, Inner Mongolia's land is magnificent and splendid. Another place with a "colorful" reputation is Guizhou Province, located in the inland hinterland of southwestern China. Guizhou is known as the only province in China without plain support, with the saying of "eight mountains, one water, and one field". The unique karst landforms have created the magical natural landscapes of Guizhou, and a "Dong ethnic song" sings the purest "fireworks" of Guizhou people. The unique ecological environment nourishes Guizhou and Inner Mongolia

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