Nanhui 8424 Watermelon and Sanlin Benggua are supplied to Hong Kong for the first time
On May 18, Pudong Real Estate Fruit Nanhui 8424 Watermelon and Sanlin Benggua were put on the market.
Nanhui 8424 watermelon is a national geographical indication product and is famous both at home and abroad for its thin skin, juicy and sweet taste. Among them, more than 3 million top-quality first-crop melons produced by the brand cooperative association's nearly 7,000-acre production base have taken advantage of the "Shennong Chain" informatization wings this year. Based on the coding capabilities of "Suishen Code", they have achieved "one "Melon One Code" allows Nanhui 8424 watermelon to realize core data traceability throughout the entire process from provenance, production, supervision, inspection, certification, insurance, etc.
This year, Nanhui 8424 watermelons and Sanlin Benggua were supplied to Hong Kong for the first time. The "Nanhui 8424" watermelon and Sanlinbeng melon packaged and produced by Shanghai Hemi Supply Chain Technology Co., Ltd. were loaded into vans with the words "for Hong Kong" and shipped to Hong Kong, marking the beginning of the supply of the first batch of Shanghai local watermelons to Hong Kong. The 160 boxes of "Nanhui 8424" watermelons and 90 boxes of Sanlin Benggua exported this time came from Pudong Laogang Base and Chuansha Base respectively.
The reporter learned that in order to further enhance the popularity of local watermelons in Pudong and drive more economic benefits to fruit farmers while satisfying local consumption, Hemi Technology has targeted overseas markets and made Hong Kong the first target for the export of "Nanhui 8424" watermelons. Whether the export can be successfully exported is of great significance to the expansion of the company's foreign trade business, but the company does not know how to obtain the registration qualifications for outbound fruit orchards and packaging plants.
After learning about the company's export intentions, Pudong Customs designated a dedicated person to provide business consultation and policy guidance to the company. After an on-site visit to Hemi Technology and related bases and packaging plants, Pudong Customs recommended that enterprises take advantage of the packaging plant's advantages in scale, processing types and management level to build a "1N" with the packaging plant as the center and radiating to multiple qualified supply orchards. "platform, and after comprehensively evaluating factors such as planting scale, staffing, management level, and brand certification, a 130-acre watermelon/muskmelon base and a 100-acre box rice melon base were selected as the first batch of "N" pilot recommended bases.
Nie Min, Chief of the Inspection Section 7 of the Pudong Customs Office in Jinqiao, said: "Pudong Customs actively supports local rural revitalization work. Since 2020, it has supported the promotion of Nanhui peach, Jinxiu yellow peach, 'Shao Wansheng' yellow snail and other agricultural products with Pudong's local characteristics. Food products are exported. In order to ensure the smooth supply of 'Nanhui 8424' watermelon to Hong Kong, we are instructing companies to submit registration application materials through the 'Internet Customs' platform, while using big data applications such as 'Shen Nong Pocket' to achieve effective traceability in field management. We tried our best to shorten the approval time, and the company successfully obtained the registration qualifications for outbound fruit packaging plants and supply orchard bases in early May.”
After the enterprise's export plan is determined, Pudong Customs completes the monitoring of toxic and harmful substances such as pesticide residues and heavy metals, and ensures the quality of exported fruits. It also adopts the "one-stop" service of territorial declaration, certificate issuance and the "green channel appointment customs clearance" supervision model. Further shorten customs clearance time.
"Under the careful guidance of Pudong Customs, our products were successfully exported." Huang Jianrong, head of Hemi Technology, said frankly that this export is the first step for Hemi Technology to open up foreign trade channels and enter the international market. High-quality fruits are exported overseas with confidence.
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