Innovative enterprises take the "most difficult first step" here | Observation of characteristic parks ①, transformation of old factories into national double innovation landmark Yangpu | Park | Enterprises
Shanghai's various districts are dotted with a number of characteristic industrial parks, some of which are "large and strong" and some are "small and refined". They have become the forefront and important carriers to ensure the high-quality development of Shanghai's industries.
Recently, a reporter from Liberation Daily's Shangguan News visited various industrial parks to gain a deeper understanding of how these parks can build a first-class business environment, attract high-quality enterprises to take root, activate existing resources, improve yield efficiency, gather emerging industries for development and growth, and make forward-looking layouts for future industries. From the development cases of these characteristic industrial parks, observe the practical trajectory of Shanghai's promotion of high-quality development.
Near the intersection of Huangxing Road and Changyang Road in Yangpu District, there is a comprehensive energy station that integrates photovoltaic, energy storage, charging, and detection functions, with a large daily traffic volume. Although the station is located in the Changyang Innovation Valley of the Shuangchuang Park, it has an entrance and exit on Huangxing Road, open to public vehicles. The operator, Kuaibu New Energy, is an enterprise within the park. Wang Linna, the person in charge, said that the Changyang Chuanggu Park has specially opened a trailer yard for it to establish an optical storage and charging inspection station, which not only brings stable profits but also forms an important demonstration scenario, and provides data case support for software and hardware research and development design optimization.
This is a microcosm of Changyang Chuanggu's unique services. For innovative enterprises, in the initial stage of start-up, the most urgent needs are orders, customers, and opportunities for demonstration applications. In response to these needs, Changyang Chuanggu actively matches orders for park enterprises or helps connect upstream and downstream resources; At the same time, relying on the "three district linkage" strategy of Yangpu Campus, Park, and Community, we will provide as many diverse and traffic generating application scenarios as possible.
With the support of such a service philosophy, Changyang Chuanggu has successfully transformed from an old factory into a national landmark for innovation and entrepreneurship. It has settled in nearly 200 leading enterprises in entrepreneurship and innovation, such as Accenture, Intelligent Cloud Science, Xiaohongshu, Dewu, Yingche Technology, and Tongji Digital Research Institute, as well as small and medium-sized enterprises with unique characteristics in entrepreneurship and innovation. It has gathered 25000 innovative and entrepreneurial talents from well-known universities such as Princeton University, Columbia University, Tsinghua University, and around the world.
Helping businesses take the "most difficult first step"
To the north of Wujiaochang, two century old historic buildings have recently been revitalized. The Industrial Materials Testing Institute of the Chinese Society of Engineers and the Twelve Mansions were included in the "Science and Technology Innovation Source" project of the newly built future headquarters park in Yangpu. They will be renovated and updated, and together with seven other newly built buildings, they will form a "culture+science and technology innovation" carrier.
The project engineering design is complex, and the renovation of old buildings also requires careful consideration. Zhang Hong, the general manager of Changyang Chuanggu, immediately thought of a construction technology company in the park - Yijian Technology. By leveraging independently developed technologies such as BIM, AR, and AI, Yijian Technology enables multi-source data to be 1:1 aligned with building reality, forming accurate digital assets for buildings, effectively reducing errors and omissions during construction, and avoiding rework and project delays; Accurate models can also serve as decision-making support during later maintenance, renovation, and renovation.
Through the recommendation of Changyang Chuanggu, we hope to see the smooth participation of technology in the construction process of the project. According to Luo Feng, CEO of Yijian Technology, the Science and Technology Innovation Source project requires more Yijian technology than general construction projects. "How can existing historical protected buildings be integrated with newly built buildings and equipment? What is the effect of each corner of the project after completion? Through our 'Yijian BIM+AR building platform', these issues can be visualized in advance, providing more intuitive reference for construction and owners."
"For Yijian, being able to participate in large-scale projects like Science and Technology Innovation Source not only brings considerable revenue, but more importantly, it gives us a big stage to 'show off our muscles'." Luo Feng told reporters that clients in the construction industry are often more practical, and when discussing cooperation, there are usually two questions: good technology, are there any landing cases? "? Can we go take a look? On the other hand, no matter how good the technology is, without solid cases, customers are still prone to giving up.
In the first two years of its establishment, it took a lot of effort to create sporadic cases. Only half a year after moving to Yangpu, Changyang Chuanggu utilized the resources of the park and its affiliated Yangpu Science and Technology Innovation Group to actively provide resources for various projects such as the Science and Technology Innovation Source and Dunhuang Art Center for Yijian Technology. Luo Feng said that the park helped enterprises take the "most difficult first step", and with these landing cases, the road ahead has been widened.
Yang Junmei, the Director of Investment Promotion at Changyang Chuanggu, stated that the park is well aware that what startups need the most are orders and application scenarios. Therefore, it will pay long-term attention to the company's trends and technological characteristics. Once matching resources are available, they will immediately provide them proactively. "In the early stages, companies who have grown and strengthened will often be more willing to stay and take root in Yangpu."
Friendly atmosphere promotes more cooperation between enterprises
During an interview with Yijian Technology, the reporter found that the office building where it is located also houses companies and platforms in the construction industry, such as Tongji Digital City Research Institute, Dior Architectural Design Consulting, and Shanghai Electric Smart City Information Technology. Luo Feng said that when he joined the company, the employees were pleasantly surprised. They now visit each other every now and then to discuss technical issues, industry trends, and even potential collaborations that are currently under negotiation.
Yang Junmei introduced that the park should try to arrange enterprises in the same segmented fields in the same building, creating an environment where "upstream and downstream are the same". Changyang Chuanggu not only has "architectural buildings", but also "cloud buildings", "AI buildings", etc. Enterprises visit each other to discuss business and cooperation, forming a friendly and dynamic innovation atmosphere.
In such an atmosphere, Tiktok's local life service provider Meishi Meixuan soon found a good opportunity to go to the country and enter a new track. Wang Jiabei, the person in charge of Meishi Meixuan, believes that in the park, companies are like friends, and there is a feeling of better communication overall. "At a park event, we naturally talked about cooperation with Dunhuang Cultural and Tourism Group."
"In recent years, Dunhuang culture and tourism products are hot. However, their advertising is mainly offline. At the moment when the Internet is hot, Dunhuang culture and tourism is also seeking transformation, hoping to increase exposure and customer flow through more and more accurate channels." Wang Jiabei said, "We rely on big data and cloud computing technology to optimize the operation strategy, and can provide businesses with in-depth operation solutions such as blue V generation operation, talent short video, live broadcast, enabling business growth and brand popularity."
Meishi Meixuan accurately matched the needs of Dunhuang cultural tourism, and the two sides reached an agreement on a three-year strategic cooperation agreement. In early July, Meishi Meixuan launched a three-day live broadcast of its travels in Dunhuang, with a cumulative sales revenue of over 20 million yuan and over 16 million viewers, showcasing the enormous advantages of live streaming sales empowered by technology.
"The cooperation with Dunhuang Culture and Tourism has taken Meishi Meixuan a big step in the higher value-added wine and tourism industry, and has also brought 'fire' to several of us influencers. In Changyang Chuanggu, such opportunities are occasionally encountered," said Wang Jiabei.
Fully support enterprises to expand overseas business by going global
In addition to connecting local resources for enterprises and promoting them nationwide, Changyang Chuanggu also fully supports enterprises in expanding overseas business by going global. The photovoltaic storage and charging inspection station of Kuaibu New Energy in the park has become a must pass station for overseas customers to visit.
Wang Linna introduced that due to Changyang Chuanggu being an open park integrated with the community, the passenger flow at the site is high, mainly consisting of a large number of social vehicles. "The large passenger flow means a large amount of data, which can help us optimize software and hardware such as detection algorithms and equipment reliability. Our research and development laboratory's new technologies and products will also be prioritized and piloted here."
Huangxing Road Station has been recognized by overseas customers. This year, Kuaibu New Energy made its first attempt to go global by investing in the construction of a photovoltaic storage and charging inspection demonstration station in Hungary, helping Hungary solve the shortage of energy storage and intelligent power stations for new energy vehicles. However, companies lack sufficient understanding and experience of overseas markets, and they did not expect that the requirements for overseas banking are very strict - opening accounts requires the presence of the company's legal representative and actual controller in person. KuaiBu is jointly invested by CATL and Xiaomi, and the actual controller's business is very busy, making it difficult to find time to rush to Europe in the short term.
After learning of the situation, the park immediately contacted Bank of China to connect with Kuaibu New Energy's overseas business. With the help of Bank of China, Kuaibo has achieved domestic authentication and remote processing, and its business in Hungary has been smoothly carried out.
Last year, Changyang Chuanggu launched the construction of five major centers, namely the Enterprise Center, Entrepreneurship Center, Sports Center, Art Center, and Vitality Center, providing space for various exhibitions, releases, and roadshows for enterprises, meeting the office space needs of entrepreneurs, and providing a boundless and enjoyable atmosphere for innovative talents. Changyang Chuanggu expressed its hope to enhance the innovation ecological growth capacity and innovation environmental attractiveness of the park, in order to enhance the technological innovation strategy and innovation industry competitiveness of innovative enterprises, and to build a "world-class Chuanggu" as soon as possible.
