Kaide Hongkou Commercial Center will move movie scenes into the mall and exclusively cooperate with international top tier movies Sony | Surrounding | Movies
Transforming imagination into reality and moving movie scenes into shopping malls. Recently, "Spider Man" elements can be seen everywhere in Kaide Hongkou Commercial Center. Not only is there an immersive movie original music surround, a huge Spider Man movie poster wall, and an immersive interactive "Spider League" check-in scene, but being on site feels like embarking on a journey of time and space traveling through the universe.
The reporter learned that after the Academy Award for Best Animated Feature Film "Spider Man: Parallel Universe", after a 5-year hiatus, his legendary sequel "Spider Man: Crossover Universe" was scheduled to be released nationwide in North America on June 2nd. As the exclusive partner of Sony Pictures, the film producer, in the commercial real estate industry in China, Kaide will simultaneously release movies in its shopping center theaters and launch a series of movie themed joint promotion activities covering both online and offline, bringing consumers a feast of audio-visual excitement.
Yang Qinfu, CEO of Cade Investment Business Management, said: "with the accelerated recovery of business and the return of market confidence, we have introduced the best exclusive resources in the world to bring more exclusive activities and membership benefits to consumers. This time, together with Sony Pictures, we will present the hottest "Spider-Man: across the Universe" movie and its exclusive peripheral gifts to consumers, which not only meets the expectations of fans, but also brings more fresh experiences to the public. In the future, we will continue to work with domestic and foreign business partners and excellent brands to continue to bring diverse, trendy and unique experiences to consumers. "
From May 27th to June 30th, the "Zongheng Kaide Star Universe and Points Mobilization" will be launched simultaneously for Kaide Star members. The limited edition movie merchandise worth over 400000 yuan provided by Sony Pictures this time, along with 50000 limited edition gifts, has been redeemed for a limited time in over 40 Kai De shopping centers across the country. Limited edition official movie merchandise includes laser stickers, 3D folders, and tote bags.
It is worth mentioning that Sony Pictures has permanently awarded Cade the world's only super large 3D printed movie installation artwork it has created. The sculpture is 3 meters long, 3.3 meters high, and worth millions of dollars. Its debut was on June 2nd at Kaide MALL · Xizhimen, and it will gradually tour Kaide's shopping centers in multiple cities across the country to meet local consumers.