Dozens of varieties of rich citizen fruit baskets, Baise Mango enters Shanghai Baise | Mango | Shanghai

Release time:Apr 14, 2024 01:00 AM

On July 1st, the "Magnificent Baise, Own Bright" Baise Mango Brand Promotion Event was held at Pudong Zhengda Plaza. The event kicked off the sales of Baise Mango in Shanghai and added excitement to the "fruit basket" of Shanghai citizens.

Baise, Guangxi is one of the origins of mango cultivation, and was presented as a local famous product to the court during the Song and Yuan dynasties. In 1985, Baise took the cultivation of mangoes as a pillar industry to revitalize the Baise economy and accelerate the poverty alleviation and wealth creation of the people in the old areas. After 40 years of development, the mango industry in Baise City has made significant progress, with increasingly diverse mango varieties and increasing production scale, intensity, standardization, and branding. It has become the largest mango production base in the country.

At the promotion event, the delegation from Youjiang District distributed 1000 high-quality mangoes to Shanghai citizens. In his speech, Huang Hexin, the mayor of Youjiang District in Baise City, said, "Seeing is better than seeing, and seeing is better than tasting. It is currently the season for the fragrance of Baise mangoes to go on sale. We hope that Shanghai guests can visit Hongcheng Fudi to taste Baise mangoes, visit harmonious Zhuang villages, and visit green homes.".

Zhan Tianhao, Vice President of Hailiang Group and Chairman of Mingkanghui Ecological Agriculture Group, stated that Mingkanghui will leverage its "online and offline" advantages in the market, brand, and channels. Through Mingkanghui's online and offline sales channels, it will deeply penetrate the Baise Mango brand into community stores, digital agricultural trade, and thousands of households in Shanghai, continuously expanding the influence of the Baise Mango brand.


Dozens of varieties of rich citizen fruit baskets, Baise Mango enters Shanghai Baise | Mango | Shanghai

After years of cultivation and development, the number of mango varieties in Youjiang District has grown to more than 30. The main varieties include Tainong No.1 mango, Jinhuang mango, Guiqi mango, Guire No.10 mango, Hongguifei, New Century mango, and Renong No.1 mango. These varieties have the advantages of strong resistance, high and stable yield, and high sales prices. At present, 9 townships in Youjiang District are planting mangoes, and the mango industry has become a local advantageous characteristic industry and the main channel for farmers to increase their income and become prosperous. The mango industry in Youjiang District is mainly operated by families, and the level of scale and industrialization is gradually improving. Among them, there are 28 contiguous mango bases with an area of over 1000 acres and 3 contiguous mango bases with an area of over 10000 acres; There are 29500 planting households.

The reporter learned that Youjiang District holds mango promotion events throughout the country every year. Mango products are mainly sold to Beijing, Shanghai, Guangdong, and the three northeastern provinces, and the supply of fruits is in short supply. Through promotion, the brand image of Baise Mango has been greatly enhanced, and its market competitiveness and market share have been enhanced, promoting production, circulation, and sales.

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Why Shanghai's "Project" Continuously Rises, 30 Years of Method | Service | Shanghai
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