The 2023 Winter Expo will be held in autumn: eight exhibition areas, 20000 square meters, and more than 500 domestic and foreign exhibitors participating in the Winter Olympics | International | Winter Expo

Release time:Apr 14, 2024 17:09 PM

The reporter learned from the press conference of the 2023 International Winter Sports Expo today that this year's Winter Expo will be held in Shougang Park, Shijingshan District, Beijing in the autumn, with the theme of "Joining Hands for the Winter Olympics, Joining Hands for a New Future", aiming to drive the development of China and even the global ice and snow industry.

The Winter Expo is a solemn commitment made by Beijing to the international community when bidding for the 2022 Winter Olympics. After 7 years of development, it has become the world's first exhibition in the ice and snow industry and has been highly recognized by the domestic and foreign ice and snow industries. With the successful hosting of the Beijing Winter Olympics, winter sports have shifted from niche to mainstream, and the ice and snow economy is becoming one of the main engines for the value-added of the sports industry.

Innovation and Upgrading Exhibition 1

In 2023, the popularization of winter sports continues to stimulate the potential for ice and snow consumption in China. China's ice and snow industry has entered a critical period of leapfrog development. As the main battlefield for global exchange, cooperation, and win-win in the ice and snow industry, the Winter Expo carries the important mission of promoting China's ice and snow revitalization.

Zhang Li, Executive Vice President of Asian Data Group, introduced that this year's Winter Expo takes "achieving integration with international winter sports resources and driving the development of China's ice and snow industry" as the overall idea, combined with the three highlights of "internationalization, specialization, and popularization", integrating exhibition displays, forum meetings, industry docking, and Happy Ice and Snow Week "exhibitions, conferences, production, and weeks", promoting popularization through exhibitions, improvement through forums, exchange through series of activities, and aiming at internationalization and professional services, to create a global ice and snow industry grand event.

This year's Winter Expo will set up eight themed exhibition areas in exhibition halls 1 and 2 of Shougang Park, with an exhibition area of nearly 20000 square meters, attracting more than 500 domestic and foreign exhibitors and brands to participate. The exhibition area includes exhibition areas for Olympic heritage, national ice and snow clusters, provincial and municipal clusters, winter tourism destinations, winter and high-altitude technologies, ice and snow personal equipment, fashion sports brands, sports technology, etc., to build a high-quality exhibition platform for global ice and snow enterprises.

In order to promote the shared development of the global ice and snow industry and jointly build a prosperous ecosystem, the conference will invite government leaders, international professional organization leaders, international leading enterprise executives, domestic and foreign experts and scholars, professional investment institutions, domestic and foreign media, channel merchants, and industry chain related personnel to hold multiple forums, conferences, and supporting activities. Including the opening ceremony and main forum, Olympic City Development Forum, International Sports and Tourism Industry Development Forum, International Ice and Snow Industry Development Forum, Personal Sports Equipment Industry Forum, Business Special Event, International Winter Sports Leading Brand Selection and other activities, promoting cross industry exchanges among global sports industry elites, providing wisdom and suggestions for the prosperity and development of the ice and snow industry, and leading the industry in a new direction.

The 2023 Winter Expo will be held in autumn: eight exhibition areas, 20000 square meters, and more than 500 domestic and foreign exhibitors participating in the Winter Olympics | International | Winter Expo

The Happy Ice and Snow Week, held concurrently with the exhibition, integrates various experiences such as appreciation, learning, competition, and play by setting up mass sports events, fashion carnivals, and ice and snow consumption festivals, creating a unique ice and snow event for the public, promoting the popularization of ice and snow sports and the cultivation of ice and snow talents, and promoting the revitalization of ice and snow sports consumption.

Establishing a Global Ice and Snow Industry Alliance

Since its hosting in 2016, the Winter Expo has received support from the Beijing Organizing Committee for the 2022 Winter Olympics and Paralympics, the Chinese Olympic Committee, the All China Sports Federation, the International Federation of Winter Olympic Games, and seven international winter sports organizations. In order to fully leverage the platform advantages of the first exhibition of the global ice and snow industry, and continue to support the development, industrial linkage, resource sharing, and ecological prosperity of the ice and snow industry, this press conference officially announced the establishment of the Global Ice and Snow Industry Alliance.

The initiating units of the alliance include relevant enterprises, institutions, organizations, and individuals in the fields of ice and snow tourism destinations and venues, ice and snow personal equipment, ice and snow venue equipment and technology, ice and snow education, ice and snow technology, ice and snow culture, ice and snow events and events. In the future, the alliance will regularly hold themed salons, forum activities, and business docking to promote the brand connotation, establish an industrial community with information sharing, complementary advantages, and mutual benefit among alliance members, and build a bridge of mutual benefit between production, supply, and sales enterprises.

With the comprehensive recovery of ice and snow consumption and the accelerated development of the ice and snow industry, China is steadily moving towards the ranks of a strong ice and snow country. Zhang Li stated that the 2023 Winter Expo will gather global partners in the ice and snow industry, integrate upstream and downstream resources, deeply tap into the inheritance of the Winter Olympics heritage, stimulate the vitality of ice and snow consumption, promote the growth of emerging sports industries, assist in the construction of the "Double Olympics Zone", and accelerate the comprehensive revitalization of the ice and snow economy in the post Winter Olympics era.

The UK has formed the largest exhibition group, with over 2200 companies from 28 of the top 30 countries and regions participating in the Service Trade Fair. Institutions | Organizations | Enterprises

The 2023 China International Trade in Services Fair will be held in Beijing from September 2nd to 6th. According to a press conference held by the State Council Information Office in Beijing today, this year is the first year for China to fully resume offline exhibitions. This year's Fair for Trade in Services has increased its offline invitation efforts, highlighting internationalization, authority, and professionalism, further promoting exchanges and negotiations between exhibitors, mutually beneficial cooperation, and win-win outcomes. More than 500 Fortune Global 500 and leading enterprises will participate in the 2023 Global Service Trade Summit offline, with an expanded scale and a higher level of offline guests. Some foreign dignitaries, ministerial level guests, and international organization leaders will be invited to attend and deliver speeches. The host country of this year's Service Trade Fair is the United Kingdom, which has formed the largest exhibition group since the exhibition. 51 countries and 24 international organizations will be established offline in the name of national governments or headquarters

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