Enhance the cultural identity of people on both sides of the Taiwan Strait, and use music to solve problems and empathize with both sides of the Taiwan Strait | Program | Culture
On the 4th, a symposium on the creation of the excellent Taiwanese music program "Sheng Sheng Bu Sheng · Bao Dao Ji" with aesthetic value and historical significance was held in Beijing. Experts attending the conference stated that "Sound Never Dies - Treasure Island Season" breaks the theme with music and resonates with emotions, allowing the wave of excellent Chinese culture to be passed down through classics and innovation, demonstrating the far-reaching influence of Chinese culture.
Yang Xiaowei, Deputy Director of the State Administration of Radio and Television and a member of the Party Group, stated that the concept of "Sound Continuously · Treasure Island Season" is lofty and sincere, the content is carefully planned and crafted, and the dissemination is extensive and far-reaching.
Li Jingwen, Deputy Director of the Exchange Bureau of the Central Taiwan Affairs Office and First level Inspector, stated that the program promotes spiritual harmony, stimulates emotional resonance among compatriots on both sides of the Taiwan Strait, highlights historical roots, enhances cultural identity among people on both sides of the Taiwan Strait, strengthens exchanges and mutual learning, and promotes youth on both sides of the Taiwan Strait to work together. The program strengthens the common memory and emotional connection between people on both sides of the Taiwan Strait, showcasing the never-ending endogenous driving force of cultural exchange between the two sides and the common desire of people on both sides to get closer.
"The program 'Sound Never Dies - Treasure Island Season' silently conveys a powerful era of unity and national rejuvenation, with the same lineage and ethnicity, culture and culture. According to Zhong Chengxiang, a member of the Central Research Institute of Culture and History and a renowned literary critic, the program understands difficulties and creates new ideas, moving compatriots on both sides of the Taiwan Strait. It truly enriches the spiritual world of the people on both sides of the Taiwan Strait and enhances their spiritual strength through variety shows.".
Literary critic Li Fang believes that the program allows the excellent traditional Chinese culture to be passed down through the inheritance of classics and innovation. The program tells the history of music exchange and cultural exchange between the two sides of the Taiwan Strait, as well as the shared folk life history, emotional development history, cultural identity history, and people to people communication history. The historical stories, cultural ideals, music memories, and emotional resonance derived from these programs have sparked sustained enthusiasm among a wide audience.
Professor and doctoral supervisor of the School of Journalism and Communication at Tsinghua University, Shi Anbin, believes that "Sound Continuously · Treasure Island Season" breaks through the traditional communication function of music synthesis, using music as a bridge to enhance communication between Chinese people on both sides of the Taiwan Strait and even globally. Especially, it allows "Generation Z" to rebuild collective memory and form a close "community" based on emotional connections. At the same time, it also explores a new path for cultural television programs to enhance international communication influence.
Yang Chenghu, Vice Dean of the School of Art and Media at Beijing Normal University, believes that the program uses classic Taiwanese music as a medium to gather musicians from both sides of the Taiwan Strait, building a bridge of identity, emotional, and cultural identity between the motherland and the island, and activating the "cultural code" and "spiritual power" engraved deep in the hearts of Chinese people. He stated that the program triggers cultural identity through the presence of music in the music industry, identity through the voice of the times, emotional identity through the voices of the people, beauty as a medium, and art as a means of connecting the heart, providing a new model for the innovation of Chinese style audiovisual art.
Lv Fan, Director of the Audio and Video Office of the Integrated Media Center at Peking University, believes that "Sound Continuously · Treasure Island Season" has gone beyond the expression constraints of conventional sound synthesis. Building on the success of "Sound Continuously · Hong Kong Music Season", it has further cultivated the cultural heritage of "using literature to convey the Tao and singing to express emotions", and triggered cultural consciousness with cultural confidence, creating the quality and connotation of cultural programs.
Mango TV Program Center producer Hong Xiao introduced that through the creation of "Sound Continuously · Treasure Island Season", he hopes to open a new window for audiences to connect cross-strait emotions and seek roots in Chinese culture. He stated that in the subsequent literary and artistic creations, we will continue to use a subtle and silent way to inspire people on both sides of the Taiwan Strait to respond with one voice, seek common support, and work together in spiritual, cultural, and emotional aspects, in order to achieve the Chinese Dream of the great rejuvenation of the Chinese nation.
When talking about the feelings of participating in the program, the singer representative of "The Sound Never Dies: Treasure Island Season", Hu Defu, said that music is the bridge that expresses our thoughts and connects our hearts. He believes that through the program, cultural exchanges between mainland and Taiwanese singers can be strengthened, emotional resonance between the people of both sides can be stimulated, and values of the same origin and bloodline can be transmitted.
Jin Qu sharer Wang Weizhong mentioned that many friends from mainland China and Taiwan use the word "moved" to express their feelings after watching the program. "The song" Sound Continuously · Treasure Island Season "allows viewers to rediscover the beauty of Taiwanese pop music and cherish these lovely and talented Taiwanese musicians, which is worth reminiscing about." Taiwanese netizens on social media praised the program's sincere intentions, stating that "beautiful memories can never be erased." Taiwanese media also believe that the program "echoes the current atmosphere of cross-strait civil exchanges.".
"The Chinese characters written are the aspiration of the rivers, Han, Jianghuai, and the Chinese language sung is the responsibility of conveying the message through words." As explained in the narration at the beginning of the program, with the original intention of "responding to the big era with songs," the "Sound Continues" series will continue to resonate with emotions through Chinese music, and continue the diverse exchange of Chinese culture, with continuous string songs and sound generation.
The symposium is hosted by the Network Audiovisual Program Management Department of the State Administration of Radio, Film and Television, and hosted by the China Television Arts Commission.
