You can claim it from tomorrow onwards! Distribute 20 million yuan worth of cultural and tourism consumption vouchers here! APP | Cloud Flash | Consumption
On July 15, the "Zhengzhou Release" WeChat official account said that it would issue 20 million yuan of Zhengzhou cultural tourism coupons to the society from 9:00 on July 16. Among them, 4.4 million yuan was distributed through Ctrip Group, 4 million yuan was distributed through "Cloud Flash APP", 4 million yuan was distributed through "Flying Pig APP", 3 million yuan was distributed through "Meituan APP", 3 million yuan was distributed through "Tiktok APP", and 1.6 million yuan was subsidized by Zheng Kai for his annual travel ticket. The activity will continue until August 31.
Multiple scenarios available
It is understood that the amount distributed through the "Ctrip APP" and "Qunar APP" platforms this time is 4.4 million yuan. Coupons for Ctrip Hotels, Qunar Hotels, and Qunar Vacation products are valid for 2 days and will automatically expire upon expiration.
Distribute 4 million yuan worth of cultural and tourism consumption vouchers through the Cloud Flash Pay APP platform. Open the "Cloud Flash Pay" app to locate Zhengzhou, enter the "Consumption Coupon" section, and you can view the remaining quota and activity details of daily consumption coupons. When consumers use the "Cloud Flash Pay APP" to pay for cultural and tourism enterprises such as tourist attractions, hotels, homestays, internet cafes, KTVs, bookstores, cinemas, theaters, etc. participating in the event, those who meet the discount conditions can directly make a discount without the need to obtain a coupon. Tourists from all over the country can use it.
4 million yuan of cultural travel coupons were issued through "Flying Pig APP", Taobao APP Flying Pig App, Alipay APP Flying Pig App and other channels. Open the "Fliggy Travel APP", click on the homepage and enter channels such as "Hotel/Ticket/Surrounding Tour", locate Zhengzhou, or click to enter the exclusive activity details page to view and use coupons.
Distribute cultural and tourism consumption vouchers worth 3 million yuan through the "Meituan App", covering hotels, scenic spots, route tours, and more.
There are four types of face value of 3 million yuan Zhengzhou cultural tourism consumption coupons distributed through the Tiktok platform: 100 yuan for 300 yuan, 50 yuan for 150 yuan, 30 yuan for 90 yuan, and 10 yuan for 30 yuan.
In addition, the original price of Zhengkai Tourism Annual Pass is 100 yuan. During the promotion period, a subsidy of 40 yuan is provided for each annual pass purchased, and only 60 yuan needs to be paid for each annual pass.
Distribute consumption vouchers to multiple locations
Recently, several regions including Zhumadian City in Henan Province, Hainan Province, and Ningbo City in Zhejiang Province have issued consumption vouchers.
Recently, the Commerce Bureau of Zhumadian City, Henan Province, issued a notice on distributing electronic consumption vouchers in Zhumadian City. According to the announcement, Zhumadian will issue a new round of electronic consumption vouchers, totaling 5.6 million yuan. They will be issued at 10:00 on July 6th and will remain valid until all vouchers are received.
On July 4th, 2023, the launch ceremony of the 2nd Hainan International Offshore Duty Free Shopping Festival was held in Haikou, and a 20 million yuan duty-free shopping voucher was also issued.
Hunan Province has launched the 2023 Hunan "Five Business Cards" cultural and tourism consumption voucher distribution activity, distributing 15 million yuan of cultural and tourism consumption vouchers.
Ningbo City, Zhejiang Province has released an implementation plan for the "Passionate Summer · You Consume and I Help" consumption promotion activity. According to the plan, in order to fully unleash the energy of summer and Asian Games consumption, Ningbo will issue a total of 200 million yuan of "Passionate Summer" Ningbo consumption vouchers from July to September.
The peak summer season is approaching
It is worth noting that recently, with the arrival of the peak summer tourism season, hotel and scenic spot tourism has ushered in a significant recovery period.
In July, primary, secondary, and high school students officially entered summer vacation, and the booking of summer travel products saw a rapid growth. The summer flight booking volume on Qunar platform has been increasing day by day since June 23rd, and entered its first peak period from July 3rd to 9th. The booking volume has exceeded 70% of the same period in 2019.
According to a research report by Xinda Securities, the peak summer season window has arrived and the occupancy rate has significantly increased. From the summer booking situation, it is expected that there is still room for an increase in occupancy rate. It is expected to reach the peak of summer occupancy rate in mid July and maintain it for about a month. Recently, occupancy rates in both the business and leisure markets have shown a significant month on month recovery, but prices have not significantly increased. It is expected that demand for teams and conferences will accelerate in the near future.
According to a research report by Huafu Securities, a new round of tourism demand is being released, and it is recommended to focus on related targets that combine long-term tourism with popular summer concepts such as "summer vacation", "parent-child", or "study abroad".
From the perspective of listed companies, several tourism listed companies have recently released semi annual performance forecasts and are confident in their future development.
On the evening of July 14th, Shoulv Hotel released its performance forecast for the first half of 2023. The company expects to achieve a net profit attributable to shareholders of the listed company of RMB 260 million to RMB 300 million in the first half of the year, a year-on-year increase of 168% -178%.
In addition, Lijiang Group, Three Gorges Tourism, and Qujiang Cultural Tourism have also released performance forecasts, and the above-mentioned companies have all achieved a turnaround in their performance in the first half of the year compared to the same period last year.