Why can't the online live streaming "fierce PK" stop? Eating raw eggs, drinking foot wash, drinking alcohol as punishment, and slapping the soles of shoes? Network Platform | PK | Network

Recently, the anchor named "Three Thousand Brothers" died after drinking live broadcast of PK, causing concern. Xinhua Daily Telegraph reporter's investigation found that all kinds of "ruthless PK" are still emerging in endlessly on the network platform, such as eating raw eggs, drinking foot washing water, drinking punishment, shoe sole beater ...... Relevant people believe that the network live broadcast should not only focus on the flow, but should strictly regulate such kind of "PK" that is brave and ruthless and encourages hostility ", also network clear space.

After the live broadcast of PK drinking to death, drinking PK is still not banned.

Recently, the network anchor "3000 elder brother" died after drinking at least 4 bottles of liquor in the live PK, causing widespread public concern. The reporter learned from the local authorities that the real name of "Three Thousand Brothers" was Wang. He was born in April 1989 and was found dead after the live broadcast of PK. Because his family did not report to the police, the cause of death was not investigated and identified. "Three thousand elder brothers" generally choose "malicious PK" in the live broadcast ". According to his self-report on his personal homepage: "Business failed, I bowed to life, I put down my dignity, put down my face, and put my last hope on the platform." According to the "Code of Conduct for Live Broadcasting" of the platform, drinking alcohol during live broadcasting is a three-level violation, and the platform has the right to punish the anchor according to the severity of the violation, such as warning, interruption of broadcasting, and prohibition of broadcasting authority. According to relevant sources on the live broadcast platform, the anchor's account had been banned for drinking. That night, multiple accounts were used to broadcast live, bypassing the platform audit rules. "After its PK drinking was interrupted by the platform, it continuously changed multiple accounts to drink and blocked wine bottles, thus continuously avoiding the platform audit." After the tragedy, the reporter found on multiple live broadcast platforms that similar "malicious PK" can still be easily searched, and the routine is the same, basically the two anchors provoked each other to canvass votes, and the loser was punished. Even after the death of drinking PK, there are still some anchors who will drink as part of the PK punishment. On the evening of May 30, the reporter saw on the live broadcast platform that after the two female anchors PK ended, the winning side told the losing side to punish "four". The unsuccessful party then took out a mention of bottled beer and began to unpack it. In addition to the punishment of drinking, there is also the fierce fighting of words. The winning side keeps saying "You are unlucky to fall into my hands" and other words to stimulate the other side. In order to evade the supervision of the platform, the winning party reminded the losing party to "take away the wine" and "block the wine", and also covered its image with cartoon heads. That night, the losing party began to vomit after drinking 4 cans of beer. In addition to fine wine, other forms of "malicious PK" also emerge in endlessly. For example, eating raw eggs, drinking mustard water, and even washing water; high-intensity corporal punishment action and so on. Recently, the reporter also saw on the live broadcast platform that after PK, the loser was punished with the sole of his shoe and his teeth were bloodied. The winner even let the loser drink his own foot washing water. Previously, after the two anchors PK, the winning party had to do hundreds of frog jumps, leg opening and closing jumps, circles and other punishments. When the losing party is panting and difficult to support, the winning party does not stop using words to stimulate the other party, such as "if you can't afford to play, don't PK", etc., and increases the punishment for various reasons. Not only is the punishment link full of courage and ruthlessness, but also the PK canvassing link is full of provocative words and behaviors. The reporter saw in the live broadcast room of some anchors that some anchors kept provoking each other in the PK canvassing session, full of foul language, calling on fans to give gifts for themselves. Driven by the anchor, fans watched and heckled and abused each other from time to time. The whole live PK process was full of hostility.

Why can't the fierce "fierce PK" stop

The reporter's investigation found that under the "ruthless PK", on the one hand, the anchor made extraordinary actions to stir up the audience, and on the other hand, the anchor was "attacked" by network hostility and violence, forming a vicious circle. One netizen commented that PK between anchors often elevates themselves by condemning or sarcastic each other, "this kind of" black "each other's atmosphere" cannot be developed. Why this kind of constant challenge to the bottom line of the "malicious PK" repeatedly banned? Industry insiders told reporters, a live PK, the anchor and the platform is generally divided into 5:5. Some big anchors can receive 200 thousands or 300 thousands virtual coins in one PK. According to the platform's 7 virtual coins, it is worth 30 thousands or 40 thousands yuan, of which the platform can get 10 thousands or 20 thousands yuan. "The more traffic the anchor attracts and the more virtual coins you reward, the higher the platform's revenue will be." The industry told reporters. In recent years, all kinds of "PK" have brought traffic and economic benefits to many anchors, but also led to the lack of innovation and homogenization of video content. In order to continue to gain attention, some "malicious PK" anchors rely on constantly challenging the physiological and moral red line to stimulate the audience's nerves. In recent years, from the state to the local, have issued a series of documents to regulate the webcast. A number of platforms have also introduced management norms. "Drinking in the live broadcast room has always been strictly prohibited by the platform." A person in charge of the live broadcast platform told reporters that according to the rules of the platform, if there is excessive drinking in the live broadcast room or drinking in Lianmai PK, the platform will prompt the anchor not to drink excessively, such as interruption or short-term ban. Reporters squatted on multiple platforms and found that multiple anchors had a set of evasive methods for platform punishment. When the platform banned smoking, drinking and other behaviors, it soon used "small size" to reopen the live broadcast. When doing some punishment, by shooting video uploaded to the winning party and the audience; Some anchors also used "slang" to evade supervision, such as mustard called green, raw eggs called table tennis, foot washing water called shiquan da tonic soup or hong kong milk, and even drink urine called chrysanthemum tea "slang". A partner of a Shanghai Cultural Communication Co., Ltd. told reporters that the current live broadcast platform has clear management requirements for live broadcast content such as smoking and drinking, but for many "small size" with low attention, supervision is not so timely. In addition, the network platform also lacks supervision on the audience of live PK. Some viewers acted as "atmosphere group" when the anchor PK was drinking heavily. Instead of dissuading them in time, they played a series of "666" to encourage them. "It's very difficult for an anchor to become a head now, and meeting the demands of netizens is almost an iron law of rising fans. And many netizens are irrational and have a heavier sense of curiosity, and they force the anchor to complete a series of difficult challenges by rewarding and applauding them." An anchor with more than 300,000 fans told reporters, "The platform is not very strict with the behavior of netizens."

Strict supervision, removal of "malicious PK" also network clear space

In recent years, cyber violence has occurred from time to time. Recently, two network anchors were cut during the live broadcast also caused heated discussion. According to the Xiamen police, at about 20:30 on May 23, the victims Shi and Ye were slashed with knives from behind their hands and backs during a live broadcast outside a college cafe in Xiang'an District. The suspect fled. At the scene, the police arrested the suspect from the field in the early morning of the 24th. After investigation, the suspect Luo and the victims Shi and Ye had an alternation on the network platform, and they were dissatisfied, so they rushed from the field to Xiamen to cut them. Prior to this, from the suicide of Hangzhou girl Zheng Linghua in January to the suicide of Internet celebrities in February, Internet violence frequently became the "black hand" behind the scenes ". Yu Haisong, the research office of the Supreme People's court, recently wrote that due to the wide audience, strong participation and high transmission rate of the network, as well as the anonymity of the network, it is more difficult to eliminate network violence, and the harm of network violence is becoming more and more serious. A person in charge of the network platform told