Too sudden! Collective Resignation Company | Li Xinghao | Collective
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Industry rumors
"Li Xinghao, founder of Zhigao Air Conditioning, lost contact"
The reporter learned from a middle-level manager of Shenzhen General Construction Group Co., Ltd. that Li Xinghao, one of the company's shareholders, had previously been controlled by the public security organs and the relevant case had already been heard.
There are over ten billion yuan in project funds that cannot be collected
Two to three hundred employees collectively resigned
During the investigation and interview process, it was learned that Li Xinghao invested in and participated in the operating status of Shenzhen Shenzhuang Group.
A large real estate company has been deeply embroiled in a debt crisis in recent years, affecting a large number of upstream and downstream enterprises, and Shenzhen Decoration Group is one of them. "It is certain that the real estate company owes a lot of billions," a working employee of the Shenzhen Shenzhuang Group told reporters.
Several employees of the deep decoration company revealed that the company has only paid social security and housing provident fund. "Most of the employees left last year, and since the explosion, two to three hundred people have left."
An employee revealed that the debt crisis of the aforementioned real estate companies directly led to obstacles in the collection of payments by Shenzhen Decoration Group and the freezing of bank accounts.
Selling assets for self rescue
![Too sudden! Collective Resignation Company | Li Xinghao | Collective](https://a5qu.com/upload/images/8c377e7328b7f8491e74e37dc350f856.jpg)
Former air conditioning giants fall behind
Li Xinghao was once the soul figure of Zhigao Air Conditioning.
In 2009, Zhigao Air Conditioning went public, and Li Xinghao made it to the Rich List with a wealth of HKD 1.8 billion. The following year, Zhigao Air Conditioning defeated Haier for the first time with a revenue of over 900 million, ranking in the top three in sales.
At the same time, Zhigao Air Conditioning also challenged Dong Mingzhu and poached the spokesperson Jackie Chan from Gree's hands. Gradually enjoying the sweetness, Zhigao Air Conditioning was full of confidence and boasted that "the sales revenue in 2020 will exceed 100 billion".
But with a resounding slogan, Zhigao Air Conditioning began to decline in 2015, with financial reports showing a loss of 690 million yuan that year. In 2019, Zhigao Air Conditioning set a record high loss of 1.4 billion yuan. In order to survive, the company had to lower salaries for its employees and even sold everything it could sell.
The reason for this is generally believed to be related to the company's reshuffle. After Li Xinghao retired from behind the scenes, Zheng Zuyi, the first generation refrigeration postdoctoral fellow at Tsinghua University, took over. This tech guru, in order to tear off Zhigao's "low price" label, neglected business management; 2、 Zhigao Air Conditioning has overlooked the opportunities brought by the rapid development of e-commerce; 3、 Neglecting product quality, despite shouting "make the best air conditioner in the world", in reality, Zhigao's R&D investment in air conditioners is not as high as that of peers such as Gree.
In September 2020, the Second Intermediate People's Court of Chongqing issued a consumption restriction order, which included Zhigao Air Conditioning and its legal representative Li Xinghao, who owed nearly 40 million yuan, in the list of "executed persons".
At the end of 2021, Zhigao Air Conditioning entered the delisting process due to failure to disclose its interim and annual reports as required.
On April 4, 2022, Zhigao Air Conditioning was officially delisted, bidding farewell to the capital market.
Nowadays, it is difficult to see Zhigao air conditioning appearing on the top 10 best-selling air conditioning brands on major shopping platforms.