This characteristic industrial park is promoting the high-quality development of the manufacturing industry by promoting the online new economy

Release time:Apr 16, 2024 06:47 AM

In the 14th Five Year Plan for Promoting High Quality Development of Manufacturing Industry in Pudong New Area, Hangtou will be included in the online new economic development circle of the new area. Taking this as an opportunity, Hangtou Town has initiated the application process for an online new economy characteristic industrial park, and in 2022, it was officially approved as a district level characteristic industrial park - Zhihui Maiwan.

In July of this year, the Hema Fresh Industry Base located in Zhihuimai Bay, Hangtou Town, has achieved full production. This is not only the "new cornerstone" of Hema in Shanghai, but also an accelerator for development. It will form a processing and distribution center that integrates fully automatic storage, transportation, sorting, and processing. "It is expected that the production and sales revenue can reach 10 billion yuan, and the annual tax contribution will exceed 100 million yuan. The base will drive the rapid development of 8 agricultural enterprises, 20 cooperatives, and 44 family farms in Pudong." Huang Haifei, the project leader of Hema National Central Kitchen and the general manager of Hema New Intelligent Food Technology Co., Ltd., introduced.

This industrial base, covering an area of approximately 117 acres, is currently a leading global center for fresh commodity processing, a research and development center for semi-finished and finished food ingredients, and an unmanned automated cold chain logistics center. It is expected to accelerate the construction of a community for rural revitalization and development, promote regional industrial transformation and upgrading, and achieve high-quality development.


This characteristic industrial park is promoting the high-quality development of the manufacturing industry by promoting the online new economy

Changying is the first film studio in New China and one of the three major film industry bases in China, mainly engaged in film creation and the film industry. Last December, Changying Group Film and Television Media Co., Ltd. settled in Zhihui Maiwan New Zimao Cultural and Creative Park in Hangtou Town. The project is preparing to actively promote the integration of the film industry chain, forming a full chain industrial ecosystem including film and television project incubation, film and television base construction, creation, post production, and finished product distribution. "By leveraging multiple preferential support policies for cultural and creative industries in Pudong New Area, we aim to accelerate the landing of more high-quality film and television cultural resources and projects. This will not only promote the high-quality development of the film and television industry, but also better meet the cultural needs of the people," said Jia Chun, Deputy General Manager of Shanghai Xinzimao Enterprise Development Group Co., Ltd.

It is reported that Zhihui Maiwan is located in the Damaiwan Industrial Park in Hangtou Town, covering an area of 1.23 square kilometers, including two areas. "The main focus is on the field of online new economy, with over 200 local operating enterprises in the park, of which about 60% are online new economy enterprises." Zhu Tianjie, General Manager of Hangtou Damaiwan Industrial Zone, introduced.

At the Hangtou Enterprise Service Center, a one-stop window service will be established, and regular entrepreneur salons, talent policy special meetings, special policy communication meetings, and preaching sessions will be held. "Regularly carry out 'nanny style' services, implement the 'service specialist' mechanism for key enterprises, and help enterprises solve multi-level needs in their growth process." Zhu Tianjie, General Manager of Hangtou Damaiwan Industrial Zone, introduced.


This characteristic industrial park is promoting the high-quality development of the manufacturing industry by promoting the online new economy

It is understood that Zhihui Maiwan plans to form a development pattern of "one center, two axes, and three zones", with Wanxiang International Innovation Port as the core, relying on the two industrial connection axes of Hangdu Road and Hangtou Road, to layout the pilot area, carrier area, and expansion area.

Hangtou Town is aiming to build an important urban area in Pudong as its development goal, focusing on three growth poles of "One Axis, One Belt, One City", focusing on the dual improvement of "urban functional image" and "development volume and quality", and creating a demonstration town for integrated innovation, a quality town for functional expansion, a benchmark town for rural revitalization, and a livable and business friendly ecological town.

Text: Qu Feng


This characteristic industrial park is promoting the high-quality development of the manufacturing industry by promoting the online new economy

Photography: Cai Longbin and Qu Feng

*Reprinted from official WeChat account released by Pudong

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