The Prelude to the Universiade: Chengdu Universiade Park Cultural Activities Officially Launched Culture | Chengdu | Activities
On July 26th, the cultural activities of the Chengdu Universiade Park officially kicked off in the eastern area of Guixi Ecological Park. The event will last from July 26th to August 8th, lasting for 14 days. Every night from 6:00 to 8:30, there will be exciting content such as sports, culture, and entertainment, showcasing Chengdu's confidence, composure, enthusiasm, friendliness, and humility. Citizens and tourists will immerse themselves in the strong atmosphere of the Universiade and the youthful vitality of the city.
Chengdu's long history, unique culture, and modern sports spirit complement each other, and are integrated into a dance called "Welcome to Chengdu, Flying Sichuan Charm", conveying the power of unity, hard work, and progress, opening the curtain on cultural activities in the Chengdu Universiade Park.
The music video for the theme promotion song of the Chengdu Universiade, "Our Love is Like the Wind of Summer," premiered on site. The melodious melody and lively visuals are full of infectiousness, singing out the youthful charm.
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Intangible cultural heritage such as Qingcheng martial arts and Sichuan opera, along with modern trends such as street basketball and street dance performances, are staged on the same stage, presenting a "diagonal Chengdu" where tradition and modernity intertwine and culture and sports blend, showcasing three-dimensional and diverse urban characteristics.
The cultural activities of the Chengdu Universiade Park will last for 14 days, with three special zones set up on site: the "Universiade Cultural Zone," "Event Check in Area," and "Program Performance Area," providing citizens and tourists with rich and interesting cultural and tourism experiences.
In the Dayun Cultural Zone, aviation Rongbao, Sichuan opera Rongbao, and others attract fans on site. The Dayun Franchise Commodity Market uses a dazzling array of cultural and creative products to share the "Chengdu Dream" with everyone, allowing people to experience the "visible, tangible, and easy to take" Chengdu Universiade.
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On site, citizens used the "low-carbon Rubik's Cube" to dispose of recyclable items such as cans and mineral water bottles, and were immediately given a low-carbon hygiene certificate and exchanged for gifts on site. You can also ride a "power bike" to light up the energy wall of the Universiade themed pattern, and ignite the upcoming Chengdu Universiade.
Badminton, table tennis, archery, basketball... In the event check-in area, citizens and tourists can freely check-in the Universiade events and experience the charm of sports. Nowadays, sports have been integrated into daily life and cities, showcasing the vibrant image of Chengdu as a city of national fitness and sports.
The program performance area has prepared three major theme performances for 14 days, including the "Vitality Chengdu" sports theme exhibition, the "Millennium Tianfu" cultural theme exhibition, and the "Music Moving Chengdu" music theme activity, covering intangible cultural heritage and folk performances with Tianfu cultural style, immersive dance shows with Chengdu characteristics and poetic imagery interwoven, and music performances that blend traditional songs with modern fashion, showcasing the cultural characteristics of the Land of Abundance to the world from multiple dimensions, as well as the inclusiveness, openness, and vitality of modern Chengdu.
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It is worth mentioning that the entire event was built on the premise of low-carbon, environmentally friendly, and recyclable production materials, which is in line with the Chengdu Universiade's concept of "green, smart, vibrant, and shared". It is also a daily epitome of the green development of park cities. The event also incorporated elements such as the Sunbird, giant pandas, park greenways, and cuisine, showcasing the unique cultural symbols of Chengdu from ancient to modern times.