The highest price has skyrocketed by 90 times! Did you buy it at home?, Ai Cao Plays a New "Pattern" bouquet | Ai Cao | Pattern
The mugwort that costs 2 yuan per handful in the market transformed into a bouquet, and its value immediately skyrocketed to 20 yuan, 99 yuan, and 178 yuan. The Dragon Boat Festival is approaching, and mugwort is selling well. Reporters have found that this year, businesses have created various new "tricks" for mugwort: pairing it with sachets, platycodon, and other ingredients to create a Dragon Boat Festival bouquet. On social media platforms, there are also many tutorials on how to make mugwort bouquets.
Ai Cao Plays a New "Pattern" and His Value Soars Decades Times
Artemisia argyi is a plant of the Asteraceae family and the Artemisia genus, with a strong aroma. Its natural distribution is very extensive, covering various parts of China, as well as Russia, Mongolia, North Korea, Japan, and other places. Because Chinese people have the custom of hanging mugwort and warding off evil spirits and toxins during the Dragon Boat Festival, mugwort sells well before the festival.
This year, the reporter saw on the online platform that the price of mugwort, which costs 2 yuan each, paired with flowers such as sachets, gourds, cards, and platycodons, immediately skyrocketed dozens of times, with prices ranging from 20 yuan, 99 yuan, 158 yuan, 178 yuan, and so on.
A few days ago, Ms. Wu, a citizen, bought a bouquet of mugwort from Hema for 19.9 yuan. It was wrapped in a bamboo woven net bag, accompanied by a card with the words "Dragon Boat Festival Health" and a sachet. "As for Chinese people, the customs of the Dragon Boat Festival always have to be celebrated, which is more exquisite than the 2 yuan one in the market. Hanging it on the door is quite good."
The reporter saw that there are also mugwort bouquets for 29.9 yuan and 99 yuan in the box right away. The 99 yuan mugwort bouquet comes with a red palm, a sachet, a gourd, a card paired with flame blue, fountain grass, etc., and comes in a gift box packaging.
In the online flower shop of Ele.me, there are more varieties of mugwort bouquets, in addition to bouquets, there are also flower baskets. A 178 yuan flower basket comes with plant combinations such as roses, swiftgrass, and zongzi leaves.
Physical flower shops are also trying to make mugwort bouquets this year. At a flower shop in Hongqiao Flower Market, the owner has also bought some mugwort bouquets these days, priced between 60-80 yuan.
The mugwort bouquet in Hongqiao Flower Market
On social media platforms, when searching for "mugwort", a large number of accounts selling mugwort bouquets and tutorials on how to make mugwort bouquets will appear. Some mugwort bouquet tutorials have thousands of likes.
Has anyone paid for the change from 2 yuan to 178 yuan?
Has anyone paid for the transformation of mugwort, originally priced at 2 yuan per bouquet, into mugwort bouquets priced at tens or hundreds of yuan?
The reporter saw on an e-commerce platform that there were hundreds of comments for simple bouquets priced at 19.9 yuan and 29.9 yuan, while there were currently no comments for the 99 yuan mugwort bouquet.
The 19.9 yuan mugwort bouquet received hundreds of comments, some of which were greatly disappointed
On a certain social media platform, a 99 yuan bouquet of mugwort flowers shows that over 100 people have purchased it.
The owner of a flower shop in Hongqiao Flower Market said that around 10 mugwort bouquets priced between 60-80 yuan can be sold in a day, mainly from old customers on his WeChat Moments. Few individual customers come to the flower market to buy them. "Sales are average, mainly due to price reasons," he said
The reporter compared on a certain platform, and found that the sales of mugwort bouquets priced below 20 yuan were significantly higher than those priced above 20 yuan. The higher the price, the lower the displayed sales, with mugwort bouquets priced around 10 yuan selling the highest.
The seller said that mugwort has a habit of hanging orders and hanging upside down. When the buyer bought it and found it to be an even number, they asked the seller what to do. The seller replied that he had to cut it off, which was really funny.
5 yuan and 3 pieces, each stall in the market sells 100 pieces of mugwort per day
Compared to the "high priced" mugwort bouquet, the affordable mugwort in the market is obviously more popular.
At a vegetable market on Hanqing Road in Baoshan District, a few days ago, mugwort was sold for 5 yuan per serving, but today it has been reduced to 5 yuan per serving. "It's been raining these days, and the wholesale mugwort is all wet. Some of the leaves have rotted. We have removed a lot of the rotten leaves, which have caused a lot of damage. Moreover, as the Dragon Boat Festival is approaching, we are selling them at a low price." The vendor said that they can sell about 100 pieces of mugwort every day in the past two days.
The reporter saw that the price of 5 yuan and 3 yuan has attracted many aunties and uncles who come to buy groceries, and when they leave the market, most people have a handful of mugwort. "There's no need to buy expensive mugwort, that's the meaning, custom," said an aunt who was selecting mugwort.
"A few days ago, I also wanted to buy mugwort and found that the mugwort in this market was not very fresh. Later, I went to another nearby market for 2 yuan per piece, which is not expensive." Miss Liu, a teacher at a painting training class, purchased 20 mugworts last weekend and organized a mugwort bouquet wrapping and painting activity.
Aunties and uncles who are selecting mugwort, step out of the market and everyone has their hands on it
1500 acres of mugwort have been planted here in Jinshan
Because China has the custom of hanging mugwort during the Dragon Boat Festival, and mugwort has health benefits such as promoting qi and blood circulation, it is the raw material for moxibustion. Therefore, there are many mugwort planting bases in China. In Shanghai, there is a 1500 acre mugwort planting base in Fengjing Town, Jinshan, which has been busy harvesting recently.
This piece of mugwort is planted in the maple poplar forest, with the upper layer being lush maple poplar and the lower layer being green mugwort. The two coexist harmoniously. Entering the planting base, a strong aroma of mugwort rushed towards me.
The person in charge of the enterprise introduced that mugwort itself has the effect of insect resistance and sterilization, and has a repellent effect on diseases and pests. Therefore, there is no need to spray pesticides during the growth process, only regular watering and a small amount of fertilization are needed. The investment cost of planting is relatively low, and it is not harmful to forest land and trees.
It is reported that in addition to supplying the Dragon Boat Festival market, the mugwort in this base is mainly made into hay to meet the demand of the health market. According to the growth trend and market situation of mugwort this year, this base can produce 1000-1200 kilograms of dried mugwort leaves.
