The creation of civilized tourism demonstration units in Pudong New Area in 2023 has been launched to assist in the high-quality development of the tourism industry

Release time:Apr 15, 2024 13:27 PM

On August 24th, the 8th First Member Conference of the Pudong New Area Tourism Industry Association was held at the Pudong Library, with representatives from over 260 member enterprises attending.

The creation of civilized tourism demonstration units in Pudong New Area in 2023 was launched at the meeting, in order to further strengthen the main responsibility of tourism management units in guiding civilization, promote socialist core values, strengthen guidance on civilized tourism work, and play a demonstration and driving role.

The reporter learned from the meeting that the past five years have been a crucial period for the transformation, innovation, development, and transformation of Shanghai's tourism industry. Under the guidance of the Municipal Bureau of Culture and Tourism and the District Bureau of Culture, Sports and Tourism, the Pudong Tourism Association has actively played a bridging and win-win platform role. Under the leadership of the 7th Council of the Association, the tourism industry in Pudong New Area has achieved excellent results, especially under the extreme test of the epidemic, making due contributions to the healthy development of the city's tourism industry.

The conference also reviewed and passed the "Work Report of the 7th Board of Directors of Pudong New Area Tourism Industry Association", "Financial Report of the 7th Board of Directors of Pudong New Area Tourism Industry Association", and "Work Report of the Supervisory Board of Pudong New Area Tourism Industry Association". 52 members of the 8th Board of Directors and 3 supervisors of the Supervisory Board of the Association were elected.

Jin Lijun, Secretary of the Party Committee and General Manager of Shanghai Airlines International Tourism Co., Ltd., was re elected as the President of the 8th Council of the Association. Jin Lijun stated that the new council will play a leading role in party building work, serve as a bridge for government enterprise communication, and serve as an assistant in industry governance, striving to build the association into a more cohesive, influential, and appealing industry self-discipline organization. With the accelerated recovery of the tourism market, the association will further leverage its position and role in industrial development to build new advantages and accumulate new momentum for promoting the development of the tourism industry in Pudong New Area.

The creation of civilized tourism demonstration units in Pudong New Area in 2023 has been launched to assist in the high-quality development of the tourism industry

Wang Hongqing, one of the Executive Vice Presidents and President of Shanghai Huafei Investment Group Co., Ltd., stated that the company has three hotels around Disney, accommodating tourists and business guests from all over the world. The hotel will further improve its service work and provide Pudong with a better external window. Cai Hu, one of the vice presidents and the person in charge of Shanghai Shiyuan Cultural Tourism Development Co., Ltd., introduced that the company takes the opportunity to create the "Shenyuan Manting Fang" themed light and shadow show for the Shanghai World Expo Cultural Park, continuously innovating consumer scenarios, and helping the industry develop with high quality. In order to welcome the opening of the Shanghai Tourism Festival in September, "Shen Yuan Man Ting Fang" also plans to cooperate with "Shanghai Eternal Love" in the World Expo Cultural Park area, connect tourism resources, increase interactive experiences, enhance the tourism experience of the World Expo Cultural Park, and better meet the cultural and tourism needs of citizens and tourists.

In addition, 10 units, including Shanghai Airlines International Tourism Co., Ltd., Shanghai International Convention Center Co., Ltd., and Oriental Pearl TV Tower Radio and Television Tower Co., Ltd., were awarded the "Social Responsibility Benchmark Cultural and Tourism Unit in Pudong New Area in 2022", and 10 units, including Shanghai Century Park Management Co., Ltd., Shanghai Pudong Star River Bay Hotel Co., Ltd., and Shanghai Jinling Zijinshan Hotel Co., Ltd., were awarded the "Pudong New Area 2022 National Civilized City Building Excellent Tourism Unit", and read out the "Pudong New Area Tourism Industry Convention", aiming to further promote the sustainable and high-quality development of the tourism industry in Pudong New Area.

Li Binghua, Director of the Market Management Department of the Shanghai Municipal Bureau of Culture and Tourism, expressed at the meeting that he hopes that Pudong Tourism will adhere to the principles of integrity and innovation, deepen the deep integration of culture and tourism, start from the most resource and advantageous areas in Pudong, promote independent innovation in tourism performance, take a boutique route, encourage the integration of tourism products and various forms of performance, and create a high-quality tourism performance brand. At the same time, we also hope that the Pudong Tourism Association will continue to carry forward its proactive spirit of daring to explore and innovate, continue to serve as a pioneer in the reform and innovation of the cultural and tourism market, formulate and output regional industry standards, improve service quality, and cultivate benchmark models for the industry team.

Text/Photography: Cao Zhiguang

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