Shuiyun Dragon, Tongliang Fire Dragon, Chuxiong Yi Embroidery... traditional culture and modern fashion are intertwined, and the intangible cultural heritage has new vitality.
News: Today is Cultural and Natural Heritage Day, and the upcoming Dragon Boat Festival is my country’s first festival to be selected as the world’s intangible cultural heritage.
In recent years, the "national trend" has emerged in many places, and many intangible cultural heritage projects have become popular in cultural tourism. But behind the excitement, some people are happy and some are sad about these intangible cultural heritage. Some have developed and grown in production practice, some have gone abroad with their unique charm, and some are on the verge of disappearing due to the uniqueness of their skills. How to protect and inherit these intangible cultural heritage skills? What are the touching stories behind this? Multiple reporters from the main station traveled to various parts of the country to record intangible cultural heritage stories spanning thousands of years with their cameras. Today, we first focus on the “popular” intangible cultural heritage.
![Shuiyun Dragon, Tongliang Fire Dragon, Chuxiong Yi Embroidery... traditional culture and modern fashion are intertwined, and the intangible cultural heritage has new vitality.](https://a5qu.com/upload/images/fc397df9467b8b6c0d7456075a89abc6.webp)
"Shuiyunlong" celebrates the Dragon Boat Festival and chases the dragon and splashes water to pray for good luck.
In Tongliang, Chongqing, there is a unique local intangible cultural heritage performance - dragon dance, which attracts many tourists to watch. What is it like to chase a dragon and splash water to pray for blessings? Let’s go and see it together.
![Shuiyun Dragon, Tongliang Fire Dragon, Chuxiong Yi Embroidery... traditional culture and modern fashion are intertwined, and the intangible cultural heritage has new vitality.](https://a5qu.com/upload/images/0d053bdbda423e9fdf2619c1ad4ff0bc.webp)
Anju Ancient Town in Tongliang District, Chongqing is performing an intangible cultural heritage performance for the Dragon Boat Festival - Shui Yunlong. 10 shirtless men danced an 18-meter blue water dragon. The whole dragon rolled up and down and moved left and right, passing between the old houses from the Ming and Qing Dynasties on both sides. Residents and tourists standing on both sides will hold water ladles or basins and pour water on the dancing water dragons. Although everyone's clothes may get wet wherever Shui Yunlong goes, everyone enjoys it.
Shuiyunlong is also called water dragon. It is a form of Tongliang Dragon Dance, a national intangible cultural heritage in Tongliang. In ancient times, it was a folk activity to pray for good weather, peace and prosperity for the country and the people. The ancient city of Anju was built near a river. In traditional culture, dragons prosper when they meet water, so splashing water on the dragon is auspicious, and getting wet is also considered a blessing.
![Shuiyun Dragon, Tongliang Fire Dragon, Chuxiong Yi Embroidery... traditional culture and modern fashion are intertwined, and the intangible cultural heritage has new vitality.](https://a5qu.com/upload/images/1b51fc33ee2f5c83e2987b4ccd16ea18.webp)
During the Dragon Boat Festival, there are also intangible cultural heritage performances and experience activities such as dragon boat races and fire dragon performances. Precisely because Anju Ancient City retains the most traditional Dragon Boat Festival cultural activities, it has become one of the most popular Dragon Boat Festival tourist destinations for Chongqing citizens.
The golden signboard creates a "one-stop" industry
![Shuiyun Dragon, Tongliang Fire Dragon, Chuxiong Yi Embroidery... traditional culture and modern fashion are intertwined, and the intangible cultural heritage has new vitality.](https://a5qu.com/upload/images/3314ff76f43f3f6fc134657b8e8d8489.webp)
Relying on the national intangible cultural heritage - Tongliang Dragon Dance and Dragon Lantern Coloring, today, Chongqing Tongliang has formed a "one-stop" dragon culture industry from dragon lantern production, performing arts performances, skill inheritance to cultural tourism.
This exquisite dragon lantern colored artwork, called "Flying Dragon in the Sky", was completed by Zhou Heping, an intangible cultural heritage inheritor, in three months. It will be sent to Beijing soon and will be stored in the China Intangible Cultural Heritage Museum. In this Zhalong studio, the reporter saw that everyone was rushing to make a batch of dragon lanterns for performances.
![Shuiyun Dragon, Tongliang Fire Dragon, Chuxiong Yi Embroidery... traditional culture and modern fashion are intertwined, and the intangible cultural heritage has new vitality.](https://a5qu.com/upload/images/a40b263dab37893fd2876cfc3d16175e.webp)
Zhou Heping, a master of arts and crafts in Chongqing, a national inheritor of intangible cultural heritage, told reporters that the intangible cultural heritage skill of dragon lantern tying has a history of more than 600 years, and he learned it from his grandfather when he was a child. Three generations of the family participated in and witnessed the brilliant performance of dragon lanterns and dragon dances at the 50th, 60th and 70th anniversary celebrations of the National Day.
The core skills of intangible cultural heritage are passed down in production practice. The dragon lantern making business alone has spread to more than a dozen provinces across the country, with an average annual order of more than 10 million yuan. Nowadays, the made dragon lanterns are mostly used in local dragon dance performances. This is the performance site of the large-scale intangible cultural heritage live-action drama "Chasing Dreams: Tongliang Dragon". The audience can see more than a dozen traditional Tongliang dragon dances such as Shuiyun Dragon and Lotus Dragon. The finale is the Tongliang Fire Dragon.
![Shuiyun Dragon, Tongliang Fire Dragon, Chuxiong Yi Embroidery... traditional culture and modern fashion are intertwined, and the intangible cultural heritage has new vitality.](https://a5qu.com/upload/images/e0c57152679aea639063cac997fc6800.webp)
Li Tinggang and his sister Li Jie are responsible for organizing the fire dragon performance. They told reporters that as this intangible cultural heritage performance becomes more and more popular among tourists, their performances have spread all over the country.
The reporter learned that as of now, there are 15 companies engaged in dragon dance training and performances in Tongliang, with nearly 2,000 practitioners.
![Shuiyun Dragon, Tongliang Fire Dragon, Chuxiong Yi Embroidery... traditional culture and modern fashion are intertwined, and the intangible cultural heritage has new vitality.](https://a5qu.com/upload/images/c94940bda7bf691ddba1757a14cc15be.webp)
In recent years, through innovative cultural tourism products and hosting major events related to dragon dance, Tongliang has extended intangible cultural heritage into the cultural tourism industry, and is becoming an important force in local economic and social development and a "golden sign" for foreign cultural exchanges.
Thousands of years of time in the small embroidery needles of Chuxiong Yi embroidery
![Shuiyun Dragon, Tongliang Fire Dragon, Chuxiong Yi Embroidery... traditional culture and modern fashion are intertwined, and the intangible cultural heritage has new vitality.](https://a5qu.com/upload/images/2d456a170b1fa6a410561a8b50aeeb96.webp)
Next, let’s get to know an intangible cultural heritage that has been passed down for thousands of years—Chuxiong Yi embroidery, which is called “history worn on the body.”
Chuxiong is one of the two Yi autonomous prefectures in the country. There is a saying here that "the weather is different ten miles away, and the clothes are different across the mountains." This refers to the richness and diversity of Yi embroidery. Behind me, there are many representative Yi embroidery works on display.
![Shuiyun Dragon, Tongliang Fire Dragon, Chuxiong Yi Embroidery... traditional culture and modern fashion are intertwined, and the intangible cultural heritage has new vitality.](https://a5qu.com/upload/images/bd4efea812f1f07b8b273037d091c78d.webp)
A small embroidery needle is perfectly integrated with a few colored threads, and it turns into a colorful and all-encompassing pattern. This is Yi embroidery.
Every Yi girl learns embroidery from her mother since she was a child, turning her love for nature and life into every stitch. Mountains, rivers, lakes and seas, sun, moon and stars, production and labor, singing and dancing... whatever you see and like, you embroider.
![Shuiyun Dragon, Tongliang Fire Dragon, Chuxiong Yi Embroidery... traditional culture and modern fashion are intertwined, and the intangible cultural heritage has new vitality.](https://a5qu.com/upload/images/c0ce3a9042648d717ba6968678800505.webp)
Such exquisite intangible cultural heritage handicrafts can not only be seen in museums, but can also be used in our daily lives. What you see now are ready-made clothes, silk scarves, and backpacks sold in Chuxiong specialty stores. These are all embroidered by hand. Sales are booming. )
Local Yi embroidery inheritors are very busy, and some embroidery products like this have to be booked more than a month in advance.
![Shuiyun Dragon, Tongliang Fire Dragon, Chuxiong Yi Embroidery... traditional culture and modern fashion are intertwined, and the intangible cultural heritage has new vitality.](https://a5qu.com/upload/images/8d89328460b7e589a8f54bbdd3cd43d5.webp)
Preserving originality and ingenuity, innovating Yi embroidery to develop a "happy career"
Jin Ruirui will personally check every batch of embroidery. As an inheritor of Chuxiong Yi embroidery, in her opinion, respect for skills and quality is the fundamental reason why Yi embroidery can be passed down for thousands of years. She told reporters that Chuxiong Yi embroidery has more than 70 stitches, and each piece of embroidery is a painstaking creation process.
Everyone found that if you want to go to the market, product quality and artistic taste are indispensable. According to Zhang Liqiong, the inheritor of Yi embroidery in Chuxiong, Yi embroidery products cannot work without introducing new ones from the old, and they cannot work if they lose their authentic traditions. Only through the combination of inheritance and innovation can productive protection be achieved.
By closely combining the elegance of traditional culture with the trend of fashion trends, a number of cultural and creative products such as silk scarves, leather bags, accessories, and souvenirs came into being. They were loved by many consumers as soon as they were launched. But another key issue comes up again, which is price. Because of the high cost of labor and time, Yi embroidery products are priced from a few hundred yuan to no cap. How can we convince consumers to pay?
Today, Yi embroidery, an intangible cultural heritage skill, has not only transformed from embroidery into a commodity, but has also become a "happy cause" that promotes rural revitalization. The local government has introduced protection regulations and established the country's first Yi embroidery modern industry college to cultivate young talents.
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