CBD has become an important engine for cities such as Beijing and Shanghai to build international consumption centers.
The "Business Central District Blue Book: China Business Central District Development Report No. 9" jointly released by the National Future Cities Laboratory of the Chinese Academy of Social Sciences, the China Business District Alliance and the Social Science Literature Press pointed out that China's CBD relies on its mature business district environment and international Cultural atmosphere, a series of fruitful innovative explorations have been carried out in terms of gathering high-end consumer resources, building new consumer business districts, promoting consumer integration innovation and strengthening the construction of consumer environment.
The blue book believes that China's CBD has made positive contributions to leading and supporting the construction of international consumption center cities at different levels and promoting the sustained recovery of my country's economy.
The first is to target global resources and gather international high-end consumption. CBDs in various regions are opening up to the outside world based on the national service industry comprehensive opening-up comprehensive demonstration zone, China free trade pilot zone, national deepening service trade innovative development pilot, China cross-border e-commerce comprehensive pilot zone, China-Singapore strategic interconnection demonstration, international opening hub and other multiple openings to the outside world. By stacking advantages, we will actively build a high-energy consumer platform, cultivate a first-store launch economy, and continue to attract high-quality consumer resources from around the world.
For example, Shanghai Hongqiao International CBD took the lead in piloting international high-standard e-commerce rules in cooperation with relevant countries, Beijing CBD explored the creation of a new model to empower cross-border trade with full-chain digital services, and Chongqing Jiefangbei CBD settled in the first RCEP trade promotion center in the Midwest.
At the same time, CBD actively introduces international high-end commercial brands and resources to lead consumer innovation with its first store, first brand, first show, first launch, etc. In 2022, Beijing CBD will introduce 121 first stores, becoming the business district with the most first stores in Beijing; the Chongqing Jiefangbei CBD in the western region will have 1/6 of the first stores in Chongqing; the Anhui Swan Lake CBD in the central region will There are 84 first stores of various types, including 1 first store nationwide and 75 first stores in the region.
The second is to cultivate new business formats, with international consumption playing a prominent leading role. By promoting consumption integration and innovation, vigorously developing the digital economy, innovating and upgrading information consumption, and releasing night-time consumption vitality, CBDs in various places strive to create immersive, experiential, and interactive new consumption scenarios, stimulate new consumption vitality, and promote CBD to become a consumption upgrade A new highland, solidifying the consumption foundation for the construction of an international consumption center city.
For example, Beijing's Tongzhou Canal CBD is actively building a "Universal Studios × Grand Canal" international consumer experience area based on the unique scenic spots of Universal Studios and the Grand Canal cultural industry belt. Beijing CBD has built China's first L4-level high-precision city-level digital twin platform to build interactive consumption scenarios with deep online and offline integration such as "Yuanverse conferences, exhibitions, shopping, and transportation". Chongqing Jiefangbei CBD will build a nighttime economy with mountain city characteristics as an important part of the cultivation and construction of an international consumer center city, and promote new vitality of the nighttime economy through a series of measures such as "optimizing carriers, adjusting business formats, and cultivating brands".
The third is to improve the energy level in all aspects, and the construction of international consumer business district has achieved remarkable results. Through measures such as the transformation and upgrading of traditional business districts, the updating of consumer business formats in business districts, the construction of smart business districts, and the cultivation of international consumer business districts, CBDs in various regions have built a fully functional CBD business system, comprehensively improving the quality of the business district and laying the foundation for comprehensive optimization of international business districts. Consumption carriers in consumer central cities inject new vitality.
For example, Guangzhou Tianhe CBD focuses on building the Tianhe Intelligent Business Demonstration Zone, developing the first store launch economy, polishing the nighttime economy brand, and creating a departure tax refund demonstration district to continuously enhance the brand awareness and attractiveness of the business district. The "Jiefangbei-Chaotianmen" business district in Chongqing's Jiefangbei CBD was successfully selected as a national model smart business district. Among them, two shopping malls, Universal Shopping Center and Raffles City Shopping Center, were selected as the first batch of national model smart stores. Guangzhou Chimelong Wanbo CBD aims to explore the world-class park governance model "Wanbo Plan" and form a "one network unified management" model of intelligent perception, advanced warning, refined governance, and scientific decision-making, and become an intelligent, efficient, and environmentally friendly modern business district.
Fourth, we are in line with international rules and the international business environment continues to be optimized. CBDs in various regions have promoted the continuous optimization of the CBD consumption environment through measures such as improving the international consumption policy system and improving the consumer market supervision system, creating a good consumption atmosphere for the construction of international consumption center cities.
For example, Beijing CBD actively promotes the establishment of good credit relationships between banks and operating companies, banks and consumers, and operating companies and consumers, and has established a "prepaid supervision platform" to achieve dynamic supervision of prepaid consumption models. Shanghai Hongqiao International CBD has established an RCEP Enterprise Service Consultation Station to provide enterprises with consulting services on preferential measures related to the RCEP Agreement such as tariff preferences, rules of origin, goods trade rules, customs procedures and trade facilitation, and movement of natural persons. Guangzhou Tianhe CBD combines the development status and characteristics of new business formats and new models in the commercial and trade industry, promptly cleans up and adjusts administrative licensing, commercial registration and other matters and related systems that are not suitable for the development of emerging industries, and further optimizes the development environment for new business formats.
