Recharge 700 yuan but still can't finish reading a web article, starting with payment and reading chaos: lack of clear pricing consumers | App | clear pricing

Release time:Apr 14, 2024 04:48 AM

July 12th

#Recharge 700 yuan but still can't finish reading a web article#

The topic surged to hot search

Attract attention ↓

In recent years

Reading apps

Has been loved by many consumers

But some practices that infringe on consumer rights

Appearing subsequently

Some reading apps are carefully "designed"

Paid reading mode

Infringement of consumer rights and interests

Lack of clear pricing, making spending money difficult

A consumer complained that

Children reading novels in a certain literary app

The first 1981 chapters were free of charge

Afterwards, we will have to charge according to the chapters for reading

Recharge 700 yuan but still can't finish reading a web article, starting with payment and reading chaos: lack of clear pricing consumers | App | clear pricing

Only half a month

The child renewed the fee of 700 yuan to read this novel

But this book has been serialized to over 3000 chapters and is not yet completed

I don't know how much more money it will cost to finish reading this novel

Because there is no clear price tag at all

Adults can also fall into this type of fee trap

A Shanghai consumer said

I paid 64 yuan to finish reading 71 sections in order to finish a novel

The novel page doesn't even have clear prompts

How much does it cost to read this novel in its entirety

Using content step by step to attract readers to renew and fall into the trap

I can't even read a few chapters of the content for a few tens of yuan renewal at once

Reporters found that downloading multiple novel reading apps

There are generally two charging methods

One approach is to use a chapter by chapter fee system

Price uncertainty and different chapters required

The number of reading coins also varies

The reporter attempted to purchase by chapter on a certain novel app

Spend 107 yuan to recharge twice

Get 10400 reading coins

Plus, the free reading section only reads over 300 chapters

The novel has been serialized for over 500 chapters and is not yet completed

Another way is to spend 399 yuan to purchase an annual membership card

This allows unlimited reading

Reporter calculation

Assuming a reader in an app only wants to read a certain novel

Buying an annual card is also more cost-effective than buying it according to regulations

Partner of Beijing Huixiang Law Firm

Lawyer Liu Tao analyzed and stated that

According to the provisions of the Consumer Rights Protection Law

Consumers have the right to be aware of their purchases

The right to the true situation of the goods or services used or received

The operator of reading apps

To prominently display prices to readers

Especially during the purchasing process, it is important to clarify the rules

Do not split chapters in large numbers

Deceiving consumers into constantly renewing their purchases

Pop up ads, automatic renewal, and intangible charges

Pop up ads, automatic renewal

These methods of deceiving consumers

Still in use in reading apps

Many consumers are inadvertently deceived

A Beijing consumer told reporters

I use reading apps to listen to novels

Suddenly, a link to an advertisement that "earns phone bills" pops up

After clicking on the link and entering your phone number

59.82 yuan was deducted

A 200 yuan coupon package for advertising promotion

I haven't received it either

The reporter found that while using a certain novel app,

When you need to renew your reading after reading a chapter

The software automatically checked the option for "automatic renewal reading"

If you don't pay attention

Will be automatically renewed

Regarding the phenomenon of pop-up advertising

Analysis by Lawyer Liu Tao

Reading apps without charging an annual fee

Obtaining profits through advertising placement does not violate relevant legal provisions

However, forced pop-up ads

Readers cannot close with just one click

Or if you click close and then jump to another page

On suspicion of violating the relevant provisions of the Measures for the Administration of Internet Advertising

Fully open to teenagers, content may not be suitable

Among numerous e-books

Some may involve pornography, violence, etc

Content that is not suitable for minors to read

The reporter saw on multiple reading apps

Some reading materials, especially novels

To attract readers

More explicit in the description of sexual relationships

Some works are not conducive to minors

Establishing the Correct Three Views

Someone proposed the idea of grading electronic reading materials

Chairman of the Propaganda and Education Committee of the Chinese Family Education Association

Professor Tang Yuanqing from Communication University of China stated

At present, online novel platforms are basically in an open state

From the perspective of protecting minors

Reading materials about minors

In terms of topic selection, content, plot, language expression, etc

Full consideration should be given to

The mental state of minors

Make things unsuitable for children

Online works stay away from minors

How to balance and coordinate the popularization of online reading materials

The relationship with appropriate dissemination to minors

Regulatory authorities and online novel platforms

We should all put it on the agenda as soon as possible

Netizen: You can buy many physical books for 700 yuan

Some netizens have expressed that

"700 yuan can buy a lot of physical books."

"Why not buy a physical book instead?"

Another netizen pointed out that

"This is a consumption trap"

Some netizens also expressed that

"I won't spend so much money on reading novels"

Source | Comprehensive China Consumer News, Netizens' Comments, etc

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