People's Financial Review: Platform Economy Has Great Potential in the Tide of Times Development | Enterprises | Platforms | Times
The Political Bureau meeting of the Communist Party of China Central Committee held at the end of April pointed out that we must adhere to the "two unwavering principles", promote the standardized and healthy development of platform enterprises, and encourage top platform enterprises to explore innovation. The recently held platform enterprise symposium pointed out that in the new journey of comprehensively building a socialist modernized country, the platform economy has great potential. The symposium fully affirmed the position and role of the platform economy in the overall development, pointing out that the platform economy "provides new space for expanding demand", "provides new engines for innovative development", "provides new channels for employment and entrepreneurship", and "provides new support for public services". At present, it is a critical window period in the middle of the year. We must focus on restoring and expanding demand, consolidate the foundation of economic recovery, and better promote the standardized, healthy, and sustainable development of the platform economy.
Platform economy is an important part of China's digital economy, and platform enterprises are the main body of the Internet economy. In recent years, the platform economy has developed rapidly, and platform enterprises have grown vigorously. From promoting the research and commercialization of domestically produced high-performance AI chips, to strengthening mature process characteristic processes and wafer level packaging testing, from the "Chinese Gene" e-commerce platform to the "Made in China" "Chinese brand to expand overseas territory, to providing employment opportunities for more than 200 million flexible employees and improving the level of inclusive, convenient, and personalized services in the medical and other social security fields, the position and role of the platform economy and platform enterprises in expanding demand, innovative development, employment and entrepreneurship, public services, and other aspects are increasingly prominent and irreplaceable. It should be noted that the platform economy will play an important role in promoting high-quality development and achieving connotative growth. Therefore, supporting platform enterprises to demonstrate their skills in leading development, creating employment, and international competition is not only a clear requirement of the Party Central Committee, but also the responsibility of governments at all levels.
New spaces, new engines, new channels, and new support have made great progress in the platform economy and platform enterprises, and will continue to have great potential. It should be recognized that restoring and expanding demand is the key to the sustained recovery and improvement of the current economy, and platform economy and platform enterprises are important forces in expanding demand. In the first quarter of this year, the top 10 platform enterprises in terms of market value continuously increased their investment proportion in fields such as chips, autonomous driving, new energy, and agriculture, with a month on month increase of 15.6 percentage points. This has become an important support for expanding effective demand and revitalizing the real economy. Whether it is matching supply and demand, opening up sales channels, or promoting the integration of data and reality, and promoting transformation and upgrading, as a new form of economy, the platform economy has made significant achievements in expanding demand, especially domestic demand. It is also expected to demonstrate greater achievements in leading innovative development, expanding employment channels, and supporting public services.
To this end, on the one hand, it is necessary for platform enterprises to firmly believe in moving forward, practice their internal skills, and work hard to solve the "growth troubles". On the other hand, it is necessary to improve the level of normalized supervision, focus on creating a fair competition market environment, and continuously boost the confidence of platform enterprise operators. For example, we should focus on leveraging the role of platform enterprises in expanding domestic demand, make good use of demand side management as an important tool, improve relevant policies and measures, especially adhere to the combination of goal orientation and problem orientation, timely understand the difficulties and demands of enterprises, and promote the healthy development of the industry. For example, we should focus on activating the functions of platform enterprises in technological innovation, make good use of the essential "igniter" of reform, improve policies such as investment access, new technology and new business security evaluation, and reduce the cost of compliant operation for enterprises. There are always more solutions than difficulties. Enterprises are promising, always maintaining a keen perception of the market and a willingness to compete and take risks; If the government is effective and improves the transparent, predictable, and normalized regulatory system, the platform economy will definitely be able to climb the slope and achieve standardized, healthy, and sustainable development.
Based on demand, a certain payment platform has driven consumption by supporting various forms such as issuing consumption vouchers, totaling nearly 300 billion yuan since 2020; Looking at innovation, a certain online shopping platform has introduced high-quality supply chain services to help more than 500 townships and 27000 paid stores achieve digital upgrades; Looking at employment and entrepreneurship, platform enterprises have helped small and micro enterprises achieve digital full process management such as customer acquisition, transactions, and fulfillment; Looking at public services, electronic medical insurance vouchers, provident fund account inquiries, meteorological disaster warnings, and one click services are increasingly embedded in mobile phones and integrated into daily life... Adhering to the "two unwavering" principle, vigorously promoting the spirit of excellent entrepreneurs, respecting the development laws of the platform economy, further playing the important role of the platform economy, establishing a new order of fair competition, innovative development, open sharing, safety and harmony in the platform economy, promoting platform enterprises to be more dynamic, online consumption to be more convenient and high-quality, we can make the platform economy more prosperous and orderly, help promote high-quality economic development, and strive to achieve the annual goals and tasks.