Is the name of the real estate project exaggerated? Guangzhou has taken action! Do you want to change the names of China Square, World Plaza, etc? XX | Community | Square

When taking a taxi, say the name of your community

Do you think it's a bit exaggerated?

It's not your own illusion

The names of certain properties are becoming more and more daring

More and more exaggerated——

"33 Mansions, 33 Mansions, 33 Manors, 33 International Capitals..."

Some netizens jokingly said:

Sometimes because of the name of the community

I feel like a scattered aristocrat among the people

Some netizens also expressed:

When taking a taxi

I'm sorry to say it out loud

Latest news!

In the future, there will be a "spectrum" for naming residential areas and buildings

On August 4th, the Guangzhou Housing and Urban Rural Development Bureau issued a notice and policy interpretation on its official website on optimizing the naming and renaming approval of residential areas and buildings with important geographical significance, which will be implemented from August 1st.

Naming and renaming of Guangzhou real estate communities and buildings

We will implement a negative list system,

For names outside the list,

Enterprises are defined, healthy, and

Under the principle of matching name with reality

Without excessive restrictions,

It can be declared and used in accordance with the law.

Guangzhou Daily Information Chart

The reporter learned that there are two different names in some residential areas: standard place names and promotional names. The former is used for official procedures such as public security doorplates and real estate transaction registration, while the latter usually appears in the sales and promotion process aimed at citizens, and may have a higher level of awareness. This notice is mainly aimed at standard place names.

Simplify approval materials

Promoting "Land Naming"

The Optimization Notice simplifies the approval materials and promotes the naming of land acquisition. Applicants are no longer required to provide application materials that have been obtained through systematic verification, such as engineering planning permits. After obtaining the land use right and land use planning conditions, the applicant can apply for building place names to help the project promote the use of standard place names as soon as possible.

For projects with stable land use and planning indicators, without obtaining approval for planning and design schemes and the Construction Engineering Planning Permit, enterprises may apply for approval for naming and renaming building place names in advance through a written commitment.

Should we change the names of Zhonghua Square and Wanguo Square?

The "Optimization Notice" proposes to implement a negative list system for naming and renaming building place names. For names outside the negative list, enterprises will not impose excessive restrictions on them based on the principles of clear meaning, health, and consistency between name and reality. They can apply for use in accordance with the law, giving market entities more initiative in naming and renaming.

The negative list includes two categories: "prohibited use" and "conditional use". Among them, the meaning of place names far exceeds the actual geographical location, status, scale, function and other characteristics, and belongs to the category of "prohibited use". The negative list also provides specific examples: not using deliberately exaggerated "big" place names, such as "universe, central, world", "world, global, Europe, Australia, America, China, China, the whole country, and all nations", "special zones, capitals", etc. "

Do existing buildings such as China Square and World Plaza need to be renamed? The reporter learned that the above list is based on the State Council's "Regulations on the Administration of Geographical Names", which will be implemented from May 1, 2022. For names that existed before the implementation, the law does not apply retroactively.

The property is on the left bank, can it be called the right bank?

The types of "prohibited use" in the negative list also include: place names whose meanings do not conform to public awareness, making them difficult to understand.

In May this year, our newspaper reported that a real estate named "the Pearl River · Right Bank" was actually located on the left bank of the Pearl River. The Bidao project bidding and college geography teachers all confirmed that this place should be the left bank, and the right bank is misleading to the public.

According to the State Council's Regulations on the Administration of Geographical Names, the naming of geographical names should conform to the actual geographical location, scale, nature, and other characteristics of the geographical entity. The building is located on the left bank and is called the right bank, and the meaning of the name does not conform to public perception. The Municipal Bureau of Housing and Urban Rural Development replied that it had not approved the standard building names on the right bank of the Pearl River.

However, the standard place name and the promotional name used for external promotion of the property may not be consistent, which is like the real name and stage name of an artist. At present, the negative list manages standard place names, which are names used in formal procedures such as public security door signs and real estate transaction registration. As for the promotional names used by enterprises for sales, there is a greater degree of freedom.

What is the difference between standard place names and promotional names? For example, the standard place name for the Panyu District property development Vanke Opo is Xinguang City Garden; The standard place name for Baiyun District's integrated international development is Yunlin Garden.

The use of the "Bay Area" requires reporting to departments at or above the provincial level

The negative list also lists place names that are "conditionally used", and buildings are named after countries and provinces such as "China", "China", "National", "Bay Area", "Guangdong", and "Guangdong", which need to be approved by the place name management department at or above the provincial level.

The use of administrative division names and abbreviations such as "Guangzhou", "Sui", "Yuexiu", and "Yue" for buildings, and the use of street, community, and village administrative division names and abbreviations such as "Agriculture and Forestry" and "Agriculture", requires prior consultation with the corresponding government, street office, community, and village committee, or consultation with the administrative management department corresponding to the building's service function.

According to the negative list, use modifiers that are healthy and acceptable to local residents to derive building names. After derivation, modifiers are considered as part of the common name, such as "garden", "garden", "xuan", etc., which can be derived into common names such as "home", "elegant garden", "beautiful pavilion", etc.

Do you think the names of communities and properties are exaggerated?