Is Musk "X" suspected of plagiarism? Netizen | Logo | Musk

Release time:Apr 14, 2024 13:52 PM

On the 3rd local time, Twitter owner Musk posted that "the technological achievements of the 'X' team are amazing." Previously, he abandoned Twitter's iconic 'Little Bluebird' and changed the name and logo of this social media to 'X', causing a lot of dissatisfaction and controversy.

Since its launch on Twitter in 2006, the blue bird has been its exclusive logo, and the title used in tweets is also derived from a bird's call. The founder of the platform believes that the short and fast frequency of bird calls is consistent with the platform's connotation.

After the name and logo were changed, many netizens expressed their reluctance towards this blue bird, and a large number of users gave "1-star negative reviews" on the Apple App Store in the United States. Some even questioned whether the design of the "X" logo was suspected of plagiarism. At the same time, the illuminated "X" sign on Twitter's headquarters building triggered complaints from local residents, and the installation was dismantled within 4 days.

Behind the name change,

Max's preference for "X"

According to American media, Musk, as the owner of Tesla, SpaceX, and Twitter, particularly likes "X". He once founded a payment banking business platform called "X.com", and even the name of one of his children contains the letter "X".

Musk once stated that the acquisition of Twitter was to accelerate the creation of the universal application "X", believing that the acquisition of Twitter could accelerate this process by three to five years.


Is Musk "X" suspected of plagiarism? Netizen | Logo | Musk

In April 2023, Musk changed Twitter's legal name to "X".

On July 22nd, he tweeted, "We will soon bid farewell to the Twitter brand and gradually bid farewell to all birds.".

The next day, Musk announced on Twitter that X.com would redirect to Twitter, and the temporary "X" logo would be activated later that day.

In Musk's vision, Twitter would become a "super application".

Twitter CEO Linda Jakrino recently gave a detailed description - "X" is the future form of infinite interaction, which will create a global market of ideas, goods, services, and opportunities centered around audio, video, messaging, payment, and banking.

Continuous negative reviews from netizens

Is the "X" logo suspected of plagiarism?


Is Musk "X" suspected of plagiarism? Netizen | Logo | Musk

However, Musk's preference for "X" was not welcomed by netizens.

According to the Times of India, a report from market intelligence company Sensor Tower shows that since Twitter officially changed its logo to "X" on July 24th, the app has received nearly 78% of "1-star reviews" on the Apple App Store in the United States. In the first two weeks, this proportion has reached 50%.

The Image Sensor Tower pointed out that these new "1-star negative reviews" are all a response to the renaming, and users expressed their dissatisfaction with the new logo and name: "Give us back the bird!!!" "What is X?" "The good app has gone bad".

Sensor Tower's data analysis shows that after the renaming, the average daily usage time per Twitter user decreased by 7%, while the average daily session count per user decreased by 6%. However, the global installation volume of this application increased by 20% year-on-year. The weekly user growth rate increases by 3% to 4%.

In addition, the creativity of the new logo "X" has also raised doubts among netizens, who believe that it has similarities with the logos used by camera companies such as Nikon and Fujifilm, suggesting that Twitter is plagiarizing.

However, despite similarities, neither Nikon nor Fuji were the inspiration for the "X" logo, according to reports. "The logo originated from the now defunct podcast X Pod."

The report further pointed out that the "X" logo is based on fonts discovered online, so there are similar font designs, and the universal design of the "X" logo is the main reason for confusion and misidentification.


Is Musk "X" suspected of plagiarism? Netizen | Logo | Musk

Musk acknowledges that the current Twitter logo is temporary and suggests that there may be changes in the future.

Some netizens have provided their own design solutions for this.

The image controversy goes beyond that,

Afraid of being sued?

After Musk announced the change of Twitter's name to "X", the company erected a huge and glowing "X" logo on the roof of Twitter's headquarters building in San Francisco. Local officials and nearby residents are feeling annoyed about this, complaining that the lights are "dazzling".

Some netizens have expressed that people are very angry about this bright sign, imagine it "right across from your bedroom.". Another netizen commented, "I am just shocked by this blatant disregard for anyone."

According to Reuters, some people are concerned about safety issues, believing that the sign appears to be placed on the edge of the building and may not be securely fixed to the roof.


Is Musk "X" suspected of plagiarism? Netizen | Logo | Musk

Due to suspected violations of city regulations and multiple complaints from local residents, the "X" sign located on the rooftop of Twitter's San Francisco headquarters has been removed.

Musk Corporation stated that they voluntarily removed the logo.

According to Reuters, lawyers have pointed out that due to Facebook's parent company Meta and companies such as Microsoft already possessing intellectual property rights to the letter "X", Musk's decision to change his name may lead to lawsuits.

The report also stated that even if Twitter successfully changes its name, subsequent trademark maintenance will be more difficult. A lawyer pointed out that due to the relatively simple black and white design of Twitter's new icons, which do not have many prominent features, intellectual property protection work will be very limited.

The original "Musk Trapped in the Crisis of Renaming: After the" Little Bluebird "Flies Away," X "experiences twists and turns"

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