Culture brings forth new ideas in communication (New Language) Plateau | Youth | New Language

Release time:Apr 14, 2024 03:24 AM

Recently, in a theater in Yangpu, Shanghai, a new Xizang comedy performance was in full swing. The art troupe of Lazi County, Xizang Autonomous Region, thousands of kilometers away, brought this national intangible cultural heritage from the foot of Mount Everest to the shore of the East China Sea. In recent years, they have visited Shanghai several times, entering theaters, schools, and communities, bringing rich cultural experiences to local residents.

This is the charm of cultural exchange.

Cultural exchange requires active absorption and reference. Zhaxi Ciren, Director of the Culture and Tourism Bureau of Lazi County, said that every time we go out for communication, we will allow creators to see more forms of artistic creation. For example, in Shanghai, various dance forms have brought them more creative inspiration and integrated into traditional humorous performances to promote the continuous innovation of excellent traditional culture. The collision of tradition and modernity has created a new spark, and culture draws nourishment from various styles and continues to innovate, allowing the vitality of culture to flourish.

Cultural exchange requires the establishment of industrial awareness. Xizang Duixiao goes out of the plateau to gain popularity. It is not "the end of the performance". It is more important to establish brand awareness, so that more people can see and like the intangible cultural heritage on the plateau, and then drive the development of the cultural and tourism industry.

It is reported that relying on the national intangible cultural heritage of Duihe, a series of programs and cultural and creative products have been packaged and developed locally, which not only expands the influence of Duihe, but also injects market value into traditional culture. Many intangible cultural heritage sites are cultural treasures that have been passed down for many years and are constantly evolving in the local area. By leveraging the power of the market, cultural heritage can be pushed out of the local market and onto a larger stage. This not only effectively expands the coverage of cultural heritage and opens up a vast cultural and tourism market, but also endows cultural treasures with more sustainable vitality and vitality.

Cultural exchange also requires dialogue with different generations. Intangible cultural heritage needs to be passed down from generation to generation, but in order for young people to love tradition, especially those willing to participate in the inheritance and protection of intangible cultural heritage, it is necessary to learn to dialogue with young people and achieve cultural exchange with contemporary youth. Nowadays, there are many young people in the comedy performances, who not only inherit culture, but also showcase and promote it in various ways on various platforms.

This is not an isolated phenomenon. On various online platforms, many traditional culture enthusiasts have their own channels of dissemination, dedicated to promoting their interests and hobbies. Many once niche musical instruments and art forms have gradually gained popularity under the innovative interpretation of the younger generation. Traditional culture and contemporary youth continue to exchange ideas, and various intangible cultural heritage have been endowed with contemporary connotations through this exchange, gaining a broader audience and deeper cultural accumulation.

Culture shines with new colors and develops and prospers through communication. Only with a heart of tolerance and a willingness to learn, can we effectively carry out cultural exchanges and dialogues, draw on various nutrients, and make the tree of culture evergreen.

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