Promote the high-quality development of tourism industry for steady and long-term development

The development of tourism is an important focus in promoting high-quality development. On May 17, the National Tourism Development Conference was held in Beijing. General Secretary Xi Jinping made important instructions on tourism work, fully affirming the outstanding achievements of my country's tourism industry, emphasizing "strive to improve the modern tourism system and accelerate the construction of a powerful tourism country" and "promote the high-quality development of the tourism industry for steady and long-term development."

Since the 18th National Congress of the Communist Party of China, the Party Central Committee with Comrade Xi Jinping at its core has attached great importance to tourism, leading my country's tourism development into a fast lane and successfully embarking on a unique path for China's tourism development. During the "Thirteenth Five-Year Plan" period, the added value of tourism and related industries accounted for a growing proportion of GDP, and the comprehensive contribution of tourism to the national economy exceeded 10%. In the first quarter of this year, domestic tourists spent a total of 1.52 trillion yuan on travel, a year-on-year increase of 17.0%, which played a significant role in promoting consumption and stimulating domestic demand; there were more than 141 million inbound and outbound travelers across the country, a year-on-year increase of 117.8%. Today, China has formed the world's largest domestic tourism market and has become the largest source of tourists and a major destination for international tourism. The tourism industry has cross-border integration and coordinated development with other industries. The scale of the industry continues to expand, and new business formats continue to emerge. "It has increasingly become an emerging industry." Strategic pillar industry".

Tourism is an effective means to develop the economy and increase employment, and it is also an important industry to improve people's living standards. In Yucun Village, Anji County, Zhejiang Province, from "selling stones" to "selling scenery", the former mines have been transformed into rapeseed fields and lotus root ponds, creating a new path of ecological beauty, prosperous industries, and prosperity for the people. In Arctic Village, Mohe City, Heilongjiang Province, by doing good work on "ice and snow" and developing the ice and snow economy, the villagers have enjoyed "tourism rice", and the scenery of the northern frontier and the ice and snow resources have brought a steady stream of income. “One industry thrives and all industries prosper”, the tourism industry covers a wide range of areas and has strong driving force. In 2023, more than 1.6 million people will be directly employed in A-level tourist attractions across the country, driving the total number of jobs to more than 10 million. Today, tourism is constantly playing a positive role in serving, enriching, benefiting and rejoicing the people, releasing a strong "multiplier effect" and increasingly becoming "a people's livelihood industry and a happiness industry with significant characteristics of the times."

General Secretary Xi Jinping pointed out: "In the new era and new journey, tourism development faces new opportunities and new challenges." At present, a new round of scientific and technological revolution and industrial transformation are developing in depth, providing favorable conditions for promoting the transformation of tourism from resource-driven to innovation-driven; people The mass tourism consumption demand has changed from low-level to high-quality and diversified, opening up a broad space for high-quality tourism development. At the same time, we must also note that the problem of unbalanced and inadequate tourism development is still prominent, and there is still a certain gap between meeting the people's new expectations for a better life. To allow the tourism industry to better serve a better life, promote economic development, build a spiritual homeland, display the image of China, and enhance mutual learning among civilizations, we must be guided by Xi Jinping Thought on Socialism with Chinese Characteristics for a New Era, fully and accurately implement the new development concept, and coordinate the government and Market, supply and demand, protection and development, domestic and international, development and security, adhere to the unique path of China's tourism development, deepen international tourism exchanges and cooperation, and promote the high-quality development of the tourism industry for steady and long-term development.

To promote the high-quality development of the tourism industry, we must "adhere to integrity and innovation, improve quality and efficiency, and integrate development." The key to adhering to integrity and innovation is to be guided by Xi Jinping's cultural thoughts, to shape tourism with culture and to highlight culture with tourism, to make tourism a process for people to understand Chinese culture and enhance cultural confidence, and to promote the organic integration of social and economic benefits in the tourism industry. To persist in improving quality and efficiency, it is necessary to accelerate the supply-side structural reform of the tourism industry, improve the supply level and service quality, and better meet the public's characteristic and multi-level tourism needs. To adhere to integrated development, we must strengthen the integration of culture and tourism formats, product integration, market integration, and service integration, promote "tourism" and "tourism", extend the industrial chain, create new value, and spawn new business formats.

Tourism is connected to economic development and people's livelihood and well-being. By grasping the general trend of development, complying with people's expectations, effectively enhancing the sense of responsibility and mission in work, dividing labor and collaboration, paying close attention to implementation, and constantly creating a new situation in tourism development, high-quality tourism development must be a promising and promising future.