The "Zepu Three Treasures" gather in Shanghai, with jujubes, walnuts, and apples. The third Kashgar Fruit and Dried Fruit Festival in Xinjiang is in full swing, with Kashgar | Shanghai | Walnuts

Release time:Apr 15, 2024 01:01 AM

Without traveling far, you can buy authentic Xinjiang Kashgar "Zepu Three Treasures" at your doorstep - Junjubes, apples, and walnuts. This weekend, as an important part of the upcoming "2023 Shanghai Aid to Xinjiang Consumption Assistance -3rd Kashgar Fruit and Dried Fruit Festival", the "Minze Love: Zepu Organic Agricultural Products Special Session" jointly organized by the Shanghai Aid to Xinjiang Zepu Branch and Zepu County kicked off at Hema Fresh in Shanghai.

Zepu County belongs to the Kashgar region of Xinjiang, located in the southwest of Xinjiang. The county has a forest and fruit area of 540000 mu, with an annual output of 240000 tons of various high-quality fruits, including 180000 mu of red dates, 260000 mu of walnuts, and 30000 mu of apples. It is known as the "Three Treasures of Zepu", including "Zepu Junzao", "Zepu Walnuts", and "Zepu apples", and is also Zepu's "golden business card".

The "Min Ze Deep Love: Zepu Organic Agricultural Products Special Session" has kicked off.


The "Zepu Three Treasures" gather in Shanghai, with jujubes, walnuts, and apples. The third Kashgar Fruit and Dried Fruit Festival in Xinjiang is in full swing, with Kashgar | Shanghai | Walnuts

Zepu Junzao has large and plump seeds, small pits, and abundant flesh. Zepu County is a famous organic red jujube county in China, with 100000 acres certified as organic and winning the gold medal at the first China Jujube Industry Conference; Zepu apples have round, medium large, and dense fruit dots, with yellow white dots on the sunny side and yellow dots on the shady side. They cover a variety of high-end varieties such as rock sugar heart red Fuji and Ruixue, Qin crispy, Venus gold, etc. In recent years, Zepu County has continued to make efforts in the field of organic apple cultivation, with an apple planting area of over 40000 acres. Zepu apples have passed the organic agricultural product certification of the European Union and the United States, and have obtained the national geographical indication certification trademark; Zepu Walnut has a thin skin, full flesh, and a crispy, dry and fragrant taste. Zepu County has a planting area of 320000 acres and a yield of nearly 60000 tons, of which 100000 acres have obtained national "GAP" certification.

At the event, major brand merchants in Zepu County explained to consumers one by one the characteristics and future development plans of organic agricultural products in Zepu County. Organic agricultural products refer to products that meet the specified standards for water, soil, and gas, do not use artificially synthesized fertilizers, pesticides, and other agricultural inputs, and have been tested and certified by professional institutions. Experts in the field of healthy food are also on-site to educate consumers on the nutritional value and new healthy eating methods of Zepu organic agricultural products.

The nutritionist introduces the nutritional knowledge of organic agricultural products on site.


The "Zepu Three Treasures" gather in Shanghai, with jujubes, walnuts, and apples. The third Kashgar Fruit and Dried Fruit Festival in Xinjiang is in full swing, with Kashgar | Shanghai | Walnuts

Minze's deep affection has a long history. The holding of the "Zepu Organic Agricultural Products Special Session" has made people truly feel the fruitful achievements made by Minhang and Zepu in Shanghai's aid to Xinjiang. Since 2010, Shanghai and Kashgar have provided targeted support, and so far, Minhang District has invested approximately 3 billion yuan in assistance funds, involving 518 projects.

Live streaming activities were also conducted at the event site.

"2023 Shanghai's consumption assistance to Xinjiang - the Third Kashi Fruit Dry Fruit Festival", which started on August 8, will last until September, covering 70 Hema, 28 Lianhua, 12 CR Vanguard and other major online and offline channels in Shanghai. Next, Zepu's organic agricultural products will also enter more communities in Minhang, and will periodically invite professors from the Shanghai Academy of Agricultural Sciences to give lectures on organic agricultural products within the community. The Shanghai Aid Xinjiang Zepu Branch Commander and Zepu County will also leverage numerous online and offline sales channels to promote Zepu organic agricultural products nationwide.


The "Zepu Three Treasures" gather in Shanghai, with jujubes, walnuts, and apples. The third Kashgar Fruit and Dried Fruit Festival in Xinjiang is in full swing, with Kashgar | Shanghai | Walnuts
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