The reason behind it is because of a fate 36 years ago with Shanghai, Hunan Yanling yellow peaches "rushed" to Shanghai, and products | signed | seasonal in the hot summer season
In the hot summer season, citizens have one more choice to eat peaches. Located in the hinterland of the Luoxiao Mountains, Yanling County, Zhuzhou City, Hunan Province, with warm winters and cool summers, distinct four seasons, and large temperature differences between day and night, the yellow peaches grown are "beautiful, fragrant, crispy, and sweet"... Recently, the strategic cooperation signing ceremony and "Hunan Products Entering Shanghai" promotion meeting between Shanghai Supply and Marketing Cooperative Society and Hunan Supply and Marketing Cooperative Society were held, and Shanghai enterprises and chambers of commerce signed an intention to purchase Hunan Yanling yellow peaches and Xiang tea products with a total amount of 157 million yuan on site. The People's Government of Yanling County has signed a purchase and sales intention order of 225000 kilograms with enterprises under the Shanghai Supply and Marketing Cooperative, fruit wholesale markets, and sales enterprises. In the future, they will also participate in the Shanghai Supply and Marketing Cooperative's fruit park, supermarket, and community activities.
Jinxiu Huangtao is a famous local fruit in Shanghai. How could it bloom and bear fruit thousands of miles away in Yanling, Hunan? "36 years ago, we introduced 100 beautiful yellow peaches from the Shanghai Academy of Agricultural Sciences, planting hope for poverty alleviation and prosperity. Today, Yanling has achieved the goal of 'Yanling yellow peaches, peaches intoxicate the world'. Taking advantage of the opportunity of the 'Hunan products entering Shanghai' activity, Xia Shengli, Deputy Secretary of the Yanling County Committee and County Mayor of Zhuzhou City, Hunan Province, brought the 'fresh' Yanling yellow peaches to its' planting ground 'in Shanghai for promotion.". He said that this year, Yanling yellow peaches continue to maintain a good trend of quality improvement and brand efficiency enhancement, and the overall production is expected to reach 85000 tons.
While "Xiangguo" showcases its sweetness and freshness, "Xiangcha" also showcases its "international style" and "technological style". According to Wu Haoren, Vice Chairman and Chief Engineer of Hunan Tea Industry Group, in 2022, the group achieved sales revenue of 7.2 billion yuan, including exports of 80 million US dollars. The total amount of tea operated, the amount of tea exported to the EU market, and the quantity of organic tea exported all ranked first in the country.
The transformation products of the National Science and Technology Progress Second Prize of Hunan Tea Industry Group, including "Zhenxi Panda Uncle", "Qingqing Tea", "Shaoshan Red", "Baishaxi", "Tea Shouyi", and "Xiaoxiang" flower green tea, were promoted on site, with a total signed intention amount of 154 million yuan.