Can you eat melons for one cent? Are dimensional tribes and "hairy children" also celebrating festivals? Bailian COOL Summer Fashion Festival kicked off | Bailian | Mao Haizi

Release time:Apr 14, 2024 11:38 AM

The fourth "May Five-Year Shopping Festival" has just come to an end, and the "Summer Consumption Season" is closely following. On the evening of July 28, a special Bailian digital fashion launch event was held in the excellent historical building on the Suzhou River-Bailian Fashion Center Yanqing, which kicked off the "2023 Bailian COOL Summer Fashion Festival.

It is reported that previously, Ontimeshow, a partner of Bailian, joined forces with Japan's TFL to settle in the Bailian Fashion Center and establish the TFL SH Digital Clothing Training Institute, cultivating talents with 3D clothing design abilities. In this "digital runway" on site, the reporter saw designers using 3D technology to present design details, simple contour cutting and soft streamline design colliding with each other, exploring the multidimensional balance of clothing in reality and virtual, and showcasing modern colors in the spontaneous rhythm of textured fabrics

Enjoy the summer: wear "dopamine" and play "anime"

During the 2023 Bailian COOL Summer Fashion Festival, Bailian Group gathered more than 4600 retail outlets and online platforms nationwide, including Lianhua Supermarket, Bailian Shares, First Pharmaceutical, Sanlian, Bailian Automobile, Yike, and Haomeijia, targeting the target audience and focusing on specialty products, to launch a series of cost-effective summer consumption festival activities.

I Bailian and the "Bailian Cloud Store" channel will launch a special edition of big-name clothing. The special edition is directly connected to the brand in depth, creating a number of OOTD themes such as Anta Citywalk City Roaming, Coach COACH Music Festival clothing, MOUSSY LACOSTE Summer Dopamine, etc.


Can you eat melons for one cent? Are dimensional tribes and "hairy children" also celebrating festivals? Bailian COOL Summer Fashion Festival kicked off | Bailian | Mao Haizi

From July 13th to August 14th, Yong'an Department Store held the Liang Xiaohui Art Exhibition; From July 14th to August 13th, Huaihai 755 and market brand Savvy collaborated on the slow flashing space Lab/oratory755, gathering high-quality vendors such as antique boutiques, second-hand sellers, renovation designer brands, and sustainable workshops. From July 15th to August 30th, Bailian TX Huaihai held a dual exhibition of Fangwen Mountain and Golden Aerospace titled "Plush and Gears".

The Bailian ZX Creative Fun Field will also bring rich "meals" to the "dimensional tribe" during the summer special season, such as the TAMASHII STATIONS 15th Anniversary After Exhibition, the "Eternal Sorrow" City Competition, the "Fifth Personality" Summer Festival Event, the one-year anniversary of "Endless Lost", and the "Tomb Robbing Notes" Rice Festival and other activities.

Bailian TX Huaihai's Fangwenshan X Golden Aerospace Double Exhibition "Plush and Gears".

Bailian Asset Control will continue its exhibition series for the Hundred Space Art Season. From July 8th to August 13th, the Hundred Space Hong Kong Road will hold an exhibition titled "Flowing Lines, Path of Life"; From July 1st to September 30th, the exhibition "Historical Presentation Function Synchronicity" was held at the Bu'neimen Square of Baishan Space, showcasing the practical implementation of new and old rationalism by subverting sensory and visual senses through creative furniture.

Bailian Qingpu Aolai will collaborate with Disney to jointly create the "Bailian Aolai x Disney Summer Theme Backgarden". It will also combine the characteristics of the building and use the facades of each building as carriers to launch the first environmental public welfare themed wall painting art exhibition "Wall Culture x Environmentalism!".


Can you eat melons for one cent? Are dimensional tribes and "hairy children" also celebrating festivals? Bailian COOL Summer Fashion Festival kicked off | Bailian | Mao Haizi

The exhibition "Flowing Lines, Paths to Life" on Hong Kong Road in Baikong Space.

The flagship store of Dongfang Shopping Mall has launched the "JAZZ Oriental Music Festival" with the theme of "Burning the World Cup" and incorporating sports elements; Hangzhou Bailian Outlets will combine the theme of the Asian Games and work together with the radio station "West Lake Voice" to hold the "Parent Child Athletes · Fun Sports Games" at the end of July; From July 21st to August 8th, Bailian One City collaborated with Five Star Sports to launch the "FUN · CITY! Play Summer" series of activities; The first 800 partners will hold the 15th "83 Men's Day", integrating sports and music elements to carry out live performances and interactive experiences.

Mao Haizi is also on holiday. From July 15th to September 10th,% Shenhui, a subsidiary of Bailian Asset Control located on Beibaoxing Road in Jing'an District, will launch the "Kaishen Summer YEAH" series of activities, with multiple pet themed events; Huaihai 755 will also hold its first pet event in collaboration with BCL on show from July 21 to August 6, including cat exhibitions, cat races, markets, flash mobs, and other forms.

Enjoy Summer: The Big Store Launches "1 Penny Eats Melon" Designated Car Models Enjoy 3 Years and 20% Repurchase

The affordable group can also find their place at the COOL Summer Fashion Festival.


Can you eat melons for one cent? Are dimensional tribes and "hairy children" also celebrating festivals? Bailian COOL Summer Fashion Festival kicked off | Bailian | Mao Haizi

Century Lianhua will hold a "one cent to eat melons" activity, which can be obtained through official WeChat official account, Alipay and other channels; Haomeijia has launched promotional activities such as offering consumers a first tier luxury home appliance completion gift of 33588 yuan for full decoration, a 55 yuan online order to offset the 2000 yuan anniversary decoration privilege, a Kung Fu Panda Quick Cup as a gift, a 2500 yuan anniversary gift exclusively for decoration old customers, and a maximum down payment of 3 million yuan for decoration loans from China Construction Bank in installments; Baihe Motors, a subsidiary of Bailian Motors, launched the "Happy Double of White Car" campaign throughout July. Customers who purchase Skoda designated models can enjoy a 3-year 20% discount repurchase and receive an additional subsidy of 25000 yuan and six 500 yuan service vouchers.

Lianhua "COOL Summer Fashion Festival" activity.

From August 3rd to August 6th, consumers can exchange eggs for 1 yuan after a single purchase of fresh products for 38 yuan at Lianhua Supermarket and Hualian Supermarket's direct stores in Shanghai; In August, Yike will launch a coffee "Yiqi" event, where members can purchase a 177 yuan coffee voucher package to receive 30 large cup American exchange vouchers or 20 large cup latte exchange vouchers.

%Shenhui's "Opening Shenxia YEAH" activity.

There are also good places to go in the summer, old and young. Haomeijia's stores will collaborate with sister units such as First Pharmaceutical and Bailian Electric in the morning to offer public welfare courses and consultation lectures on aging friendly renovation, decoration and pit avoidance; First Pharmaceuticals has launched convenient services such as offering free cool tea drinks, free blood pressure tests, and street roadshows upon entering the store; From July 15th to August 31st, members of China Unicom can collect coupons at the iChina Unicom online coupon center, as well as a 50% discount on designated youth mirror frames. From July 15th to July 31st, students who purchase designated youth lenses in offline stores can receive vouchers at the iBailian Coupon Center.


Can you eat melons for one cent? Are dimensional tribes and "hairy children" also celebrating festivals? Bailian COOL Summer Fashion Festival kicked off | Bailian | Mao Haizi

  

  

  

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