Today's data selection: Homestays have become a new employment choice for young people; Global natural disaster losses hit a 12 year high in the first half of the year | Germany | Choice
Global natural disaster losses hit a 12 year high in the first half of the year
The frequent occurrence of natural disasters worldwide has caused economic losses to reach new highs in recent years. One of the world's largest insurance groups, Yian, released its latest report on the 21st. In the first half of 2023, natural disasters including earthquakes, droughts, storms, floods, tropical cyclones, and wildfires were estimated to have caused economic losses of $194 billion worldwide, far higher than the average level of $128 billion since the 21st century, the fifth highest on record and the highest since 2011.
TFBOYS concert drives a 30 fold increase in accommodation bookings in Xi'an
The TFBOYS concert has driven a peak of multiple bookings for accommodation in Xi'an, and many hotels along subway lines 3 and 14 have already been fully booked in advance. According to data from Meituan and Dianping, on July 24th, TFBOYS performance tickets were officially sold, and the instantaneous viewing volume of Xi'an accommodation exceeded that of May Day this year. Before and after the performance, the advance booking volume of accommodation in Xi'an increased by more than 30 times compared to the same period last year. The majority of booking users were in Chengdu, Beijing, Chongqing, Wuhan, Guangzhou, and other places, with over 70% of booking users under the age of 30.
German netizens are dissatisfied that Volkswagen electric vehicles are twice as expensive as China. Volkswagen responds to the price difference between China and Germany
Since July this year, after a new round of discounts, the price of Volkswagen ID.3 has dropped to a historic low of only 125900 yuan. In the German market, the starting price of Volkswagen ID.3 is approximately 40000 euros. The price difference of nearly 200000 yuan has caused dissatisfaction among German consumers.
A German netizen stated on their social media account, "In China, Volkswagen has responded to the market by reducing ID.3 by 20%. The current price starts at 15000 euros, while in Germany, the price of ID.3 starts at 40000 euros." Regarding the price difference between the Chinese and German markets, Volkswagen told @ Times Finance that "based on the clear product positioning of ID.3, considering that it has almost achieved 100% localization production and China's manufacturing cost advantage, the starting price of the ID.3 'pure version' equipped with basic configurations is set at RMB 162888."
Homestays have become a new employment choice for young people, and the number of landlords in the Z era continues to grow
In the first half of 2023, the homestay industry achieved a recovery and growth, with particularly significant growth during holidays. During Tujia's May Day holiday, the single day night volume broke the historical peak of the platform's May Day holiday. During the summer vacation, compared to hotels, homestays can better meet the accommodation needs of family and parent-child trips. Rural tourism has provided an important force for comprehensively promoting rural revitalization. On the Tujia platform, tens of thousands of Generation Z young people have joined rural homestays, integrating new social media gameplay into the operation of the homestay industry, promoting industry progress, and transforming remote villages into "homes between mountains and rivers".
The Observation Report on Z Era Homestay Practitioners shows that "high education" is the label of Z era landlords, with 50% of them having a bachelor's degree or above. Meanwhile, these young landlords are more willing to act on their own, with over 95% of them choosing to run their own businesses. In addition to running homestays, homestay butlers have also become the most popular emerging profession. On the recruitment platform, the industries with the fastest year-on-year growth in the number of deliveries received in the first week of construction in 2023 are hotels and homestays, with a growth rate of over 70%.
How to enter the billion dollar market triggered by the trend of "nationwide anti-aging"?
Analysis firm iMedia Consulting has released a "2022-2023 Global and China Anti Aging Industry Development and Consumer Demand Research Report", which shows that the global anti-aging market size has increased from $139.5 billion in 2015 to $216 billion in 2021. And China's anti-aging market is also growing rapidly. According to Forbes data, there is a development space of 100 billion yuan in China's anti-aging market in the future.
According to research data, whether it is an 18 year old inexperienced girl, a mature woman over 50 years old, or even a man with high external attention, they are all paying attention to aging issues. It can be seen that consumers have an extremely strong demand for maintaining a youthful appearance, which also indicates that anti-aging will continue to prosper and develop under the interaction of market forces and appearance economy. A study by iMedia Consulting found that post-90s consumers have relatively mature concepts of skincare and anti-aging, and have a strong awareness of anti-aging. According to the sales data of a certain e-commerce platform in "618" in 2022, 28% of post-00s have started using anti-aging products. It can be seen that the post-90s and post-00s are gradually becoming new forces in the anti-aging market.