"Summer of Central Youth" Sings on the Grassland, Gathering the Youth of Main Station Hosts such as Ju Ping and Zhu Xun | Central Video | Central Youth
Starry sky as a curtain, green space as a blanket, meeting friends through songs, this is a unique romance of the grassland. The large-scale cultural and tourism integration special song event "Summer of Central Youth" Grassland Night Song Festival "was officially broadcasted on CCTV Video and CCTV website at 7:30 pm on August 5th. The host of the main station will join hands with top musicians from Inner Mongolia to sing, dance, and chat, bringing a "cross screen" summer carnival to the audience through the grassland culture song festival.
As a young IP in the content track of the 5G new media platform Central Video, the "Central Young" series has been popular among young people since its inception with a series of high-quality content. From the "Summer of Youth in Central China" jointly brought by more than 40 broadcasters in 2021 to the "Summer of Youth" that has sung the stories of several generations in 2022, CCTV Video continues to create a "summer limitation" that showcases the cultural proposition of youth.
This concert will be held at the Xilingol Grassland Volcano Geological Park in Pingdingshan. In the outdoor space that covers the sky and the earth, there is an endless expanse of verdant greenery, accompanied by a gentle evening breeze and cute cows and sheep. As time goes on, the setting sun, sunset, moonlight, starlight... will all gracefully appear. When the moon rises, the bonfire at the concert will also jump with joy.
The bold and magnificent, majestic and graceful grasslands nourish a unique cultural spirit. In the context of popular internet culture, grassland music has always been the darling of internet famous songs. In addition to gathering popular audience hosts such as Ju Ping, Zhu Xun, Chen Min, Yin Song, Wang Jianing, and Ilana, this concert also brought together musicians from the grasslands such as Qi Baoligao, Han Lei, Yun Fei, Huslin, Ulan Tuya, Mengke, and Tuya, as well as music groups with distinct local characteristics such as Ulan Muqi Ethnic Orchestra, Sunite Right Banner Children's Chorus, Mustang Ma Touqin Orchestra, and Tu Teng Band. "Grassland Dance Immortal" Li Dege Jing, popular poker players from the Nadam Conference, and popular music bloggers from new media platforms will also be present to assist in the event. They not only bring authentic hume, long tune, folk songs on the grassland, but also use innovative expressions that integrate various elements such as electronic music, rap, rock, and Western instruments, showcasing the open and inclusive spirit of grassland culture and the free and unrestrained soul.
From the turbulent "Eagle", the incessant "Xilin River" flowing day and night on the grassland, the sacred poem like "Mount Moni", the unrestrained "fiery red Sarlang", the guiding direction of home's "Grassland Path", to the beautiful "Sky", the peaceful "Night of Ulaanbaatar", the gentle "Wind in the Sky", the dreamy "On the Moon", and then to the horse riding and whipping "Wrangler", the roaring "Ten Thousand Horses Running", and the intoxicating "Pastoral Song"... in this summer song festival full of strong grassland charm, Above, the audience imitating Buddha can enter the blue sky and green water, see the wind, horses, cows, and sheep, and also imagine the happy life of the grassland people in the new era.
In the process of creating this song festival, CCTV Video focuses on highlighting the humanistic appearance and spiritual inheritance of the new generation of Ulan Muqi. Ulan Muqi, originally meaning "red tender shoots" in Mongolian, means the Red Culture Work Team. It is active in rural pastoral areas and was born in 1957 in Sunite Right Banner, Xilingol League, Inner Mongolia Autonomous Region. For more than half a century, several generations of Ulan herdsmen have upheld the spirit of serving the people wholeheartedly, using heaven and earth as the stage, and performing whatever the people need. At this concert, the new generation of Ulan Muqi riders will not only bring touching performances, but also share their performance experiences and inheritance stories.
As another exploration of the "central local linkage" model of the main station, this song festival deeply explores traditional cultural resources such as dance, music, and intangible cultural heritage in Inner Mongolia. Under the "Thousand Mile Mu Yun", it showcases important achievements in Inner Mongolia's literary and artistic creation and performance, cultural heritage protection, the development of Ulan Mu Qi, tourism brand promotion, and the development of the cultural and tourism industry. In the practical exploration of empowering grassland cultural and tourism, it effectively drives new tourism formats such as grassland self driving, camping, tourism photography, research and learning, and the horse industry, and invites more and larger social forces to share new opportunities on the grassland.
